Web Usability Made Simple

D15 from a comprehensive curriculum on User eXperience (UX) currently under development at The Online User eXperience Institute (OUXI).

This course is one of a track of courses aimed at small web business owners, students and developers/designerswith little or no prior trainingin software/web usability.

Beforeyou attend this course, we recommendthat you take the free, 30 minute course called "Introduction to Web and eCommerce User eXperience Design". As well as providing a high level overview for this and other related courses from the same OUXI curriculum training track, it will explain how the small feesyou invest in these courses could pay off in thousands of dollarsin increased revenues from your ecommerce website.

COURSE DESCRIPTION

This course addresses one of three key aspects of the User eXperience of eCommerce and other websites: usability (other courses in the OUXI curriculum will address designing for persuasionand graphic design).

The course is very concrete,a "how-to"course offering clear, actionable guidelinesand hands-on exercises. These website usability guidelinesare not based on subjective opinion – they have all been well established byrigorous, published researchfrom disciplines such as cognitive science and computer-human interaction. Each guideline is fully explainedand generously illustratedwith many examples from real websites.

The 34 design guidelines offered were selected from the full body of knowledge on web usability to be: universal (i.e., applicable to any and all websites), easy to explain, commonly violated, high impact, and easy to implement. They represent the "low-hanging fruit" in designing for web usability.

With nothing beyond these 34 key guidelines, anyone should be able to realize major improvements in the usability of their website, which will contribute measurably to the success of the site in meeting its business goals.

COURSE FORMAT

The course format is a Powerpoint presentation accompanied by a studio-recorded video lecture, broken up into chapters and lectures.

Downloadable course materials include the full Powerpoint presentationin two formats– full slides, and two slides per page – and an actionable, Excel-based guidelines checklistthat can be used as you apply your new skills to real web projects.

The course includes about 3 hours of lecture, and roughly 1.5 – 2 hoursof hands-on exercises.

Both quick (a couple of minutes) and more comprehensive (roughly 45 minutes) optional hands-on exercises, followed by sample exercise solutions, help reinforce your understanding of the guidelines.

Your registration for this course entitles you to 30 minutes of "office hours" with the instructor via email. You can email questions to the instructor and receive personal responses. Send email to drdeb@ouxinstitute.com with "OUXI D15" in the subject line.

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Frequently Asked Questions

How long do I have access to the course materials?

You can view and review the lecture materials indefinitely, like an on-demand channel.

Can I take my courses with me wherever I go?

Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!