Music Business: Music Marketing With Digital Marketing

Music Business: Music Marketing With Digital Marketing, available at $69.99, has an average rating of 4.4, with 115 lectures, 1 quizzes, based on 113 reviews, and has 6461 subscribers.

You will learn about Understand how to promote your music as an independent musician Learn from real examples by a fellow musician Use social media to get exposure Know how to raise money for your music Overview of major music marketing strategies This course is ideal for individuals who are Musicians or Artists It is particularly useful for Musicians or Artists.

Enroll now: Music Business: Music Marketing With Digital Marketing

Summary

Title: Music Business: Music Marketing With Digital Marketing

Price: $69.99

Average Rating: 4.4

Number of Lectures: 115

Number of Quizzes: 1

Number of Published Lectures: 91

Number of Published Quizzes: 1

Number of Curriculum Items: 116

Number of Published Curriculum Objects: 92

Original Price: $27.99

Quality Status: approved

Status: Live

What You Will Learn

Understand how to promote your music as an independent musician
Learn from real examples by a fellow musician
Use social media to get exposure
Know how to raise money for your music
Overview of major music marketing strategies

Who Should Attend

Musicians
Artists

Target Audiences

Musicians
Artists

This is a course for aspiring musicians and artists. The course will teach you how to correctly promote your work on social media and other online marketing strategies.

The course is a mixture of an interview with a musician named Sarantos who is successfully using social media to promote his music and tutorials from me on some of the common marketing and business practices that musicians and artists should be aware of.

Includes my 200-page business productivity book to help you produce more and better work.

WHAT TO EXPECT FROM THIS MUSIC MARKETING COURSE

Don’t expect to become a star overnight. The course notes many good practices and has a number of examples and suggestions for the right ways to do things. But it will be up to you to try things out and correctly implement the strategies discussed in the course.

Best of luck!

NEW COURSE ADDITION: TIKTOK FOR MUSIC

TikTok is a new social media platform that is very popular for musicians. It is formerly the Musically app. I added a new section for how to get started on TikTok to promote your music even if you have no audience of followers on TikTok.

OFFICE HOURS AND ONE-ON-ONE HELP – I GIVE MY PERSONAL TIME

What really sets this music marketing course apart is the personal time I give to hold office hours with students in this course. During the office hours you can ask me any business question you want, and I will do my best to help you. The office hours are free, I don’t try to sell anything. It is just another thing I do to help you achieve your goals.

You can also get my help and advice any time! Start discussions and message me with private questions about the music business or music marketing. I answer 99% of questions within 24 hours. I love helping students who take my courses and I look forward to helping you.

CERTIFICATE OF COMPLETION WHEN YOU FINISH THE COURSE

When you complete 100% of the videos in this course, you will be emailed a certificate of completion by Udemy so you can show it as proof of your music marketing and music industry expertise, and that you have completed a certain number of hours of instruction in music marketing.

MONEY-BACK GUARANTEE

This music marketing course comes with an unconditional, Udemy-backed, 30-day money-back guarantee. This is not just a guarantee, it’s my personal promise to you that I will go out of my way to help you succeed just like I’ve done for thousands of my other students.

Invest in your future. Enroll now.

Course Curriculum

Chapter 1: Music marketing course introduction

Lecture 1: Music marketing course introduction and warm welcome

Lecture 2: Options to have a better course-taking experience

Chapter 2: Basic YouTube marketing for music

Lecture 1: YouTube marketing high-level overview

Lecture 2: Best long-term strategy for high-growth on YouTube

Lecture 3: Tip for using cover songs to grow on YouTube

Lecture 4: Let's be a community and support each other's music journey

Chapter 3: Setting up your YouTube channel for beginners

Lecture 1: Section introduction for creating a new YouTube channel

Lecture 2: Creating a bare new channel

Lecture 3: Adding channel art for your channel

Lecture 4: Uploading your first video

Lecture 5: Going live with your first video & setting the featured video & channel trailer

Lecture 6: Doing keywords and recommendation strategy example

Chapter 4: YouTube ads to promote your music

Lecture 1: YouTube ads section introduction

Lecture 2: Creating your YouTube ads (formerly AdWords) account

Lecture 3: Overview of the Google Ads interface to help you be comfortable in it

Lecture 4: Understand the different YouTube ad formats

Lecture 5: What are TrueView ads

Lecture 6: Choosing between different YouTube ad sets for video ads

Lecture 7: Ad scripts for a 6-second bumper ad or a 15-second non-skippable ad

Lecture 8: Script to make your TrueView ads cheaper and more effective

Lecture 9: Setting your budget

Lecture 10: Bidding strategies

Lecture 11: Example of settings to get down to a penny per view with YouTube ads

Lecture 12: Decrease your advertising costs by expanding potential audience/inventory

Lecture 13: More to choosing location than you think

Lecture 14: Starting with ad groups

Lecture 15: YouTube ad option for related videos in the same ad

Lecture 16: More details: YouTube ad scheduling, product feeds, and device targeting

Lecture 17: Stealing views from competitor's videos with placements option

Lecture 18: Targeting demographics

Lecture 19: Target audiences

Lecture 20: Choosing content where your ad will appear

Lecture 21: Choosing keywords

Lecture 22: Practical, real-world example of refining targeting and bidding strategies

Lecture 23: Ad setup conclusion

Chapter 5: Creating beautiful YouTube thumbnail images for free with Canva

Lecture 1: Section introduction on how to create beautiful custom YouTube thumbnail images

Lecture 2: Canva for creating beautiful original images for YouTube

Lecture 3: YouTube thumbnail captions, and what I did to hire a thumbnail desiger

Lecture 4: Beginning to create your YouTube thumbnail

Lecture 5: Thumbnail dimensions – before you begin your design

Lecture 6: Branding and marketing using the Thumbnail while continuing to design

Lecture 7: Adding text and more branding images to the YouTube thumbnail

Lecture 8: Adding arrows to make the video pop more

Lecture 9: Where to get royalty free images to use for your YouTube thumbnail

Chapter 6: Soundcloud – my take

Lecture 1: Soundcloud – I'm stirring up controversy

Chapter 7: Website for a musician

Lecture 1: Case study of a website

Lecture 2: Finding a good domain name

Lecture 3: What technology to use to create your website and should you do it yourself?

Chapter 8: Facebook for musicians

Lecture 1: Overview of Facebook marketing for a self-branded business

Lecture 2: Facebook page strategy for ads and automated growth for a personal brand

Chapter 9: Instagram marketing

Lecture 1: Instagram marketing section introduction

Lecture 2: Different possible posts on Instagram

Lecture 3: How the feed algorithm works and tips to take advantage of it

Lecture 4: Explore and discover algorithm and how to go trending

Lecture 5: Instagram reels

Lecture 6: Carousel posts, when and how to use them for most engagement

Lecture 7: Introduction to Instagram stories

Lecture 8: Whom you should follow and network with

Lecture 9: Case study of hiring influencers for Instagram marketing

Lecture 10: Enabling insights

Chapter 10: TikTok marketing

Lecture 1: TikTok section introduction

Lecture 2: Explaining the accounts shown in this course

Lecture 3: First thing after you create your account – correctly creating a screen name

Lecture 4: Importing your friends to build up an initial audience

Lecture 5: What to expect when you are just starting out

Lecture 6: Using TikTok hashtags

Lecture 7: Example how I find many good hashtags and use them

Lecture 8: Results of posting 24 hours later – 200 views!

Lecture 9: Joining TikTok challenges and trending hashtags

Lecture 10: Networking, commenting, liking

Lecture 11: Influencer marketing for Fiverr what when it is too early

Lecture 12: Stand for your phone

Lecture 13: Microphones

Chapter 11: TikTok ads for music

Lecture 1: TikTok ad account setup

Lecture 2: Creating your first ad

Lecture 3: Setting up an ad with the more advanced options

Lecture 4: Troubleshooting

Lecture 5: My ad results – 0.15/follower

Lecture 6: Showing more results of what it took to get 1,000 followers

Lecture 7: The big strategy for growth using ads

Chapter 12: Other social media for musicians

Lecture 1: YouTube Live section introduction

Lecture 2: Starting to go live on YouTube and downloading the video streaming software

Lecture 3: YouTube live tips for long-term success

Chapter 13: Spotify

Lecture 1: Few words on Spotify marketing for musicians

Chapter 14: Supporting yourself as a musician and eventually becoming wealthy

Lecture 1: NEW: Patreon for musicians to raise money

Lecture 2: Becoming a music teacher locally and dominating

Instructors

Alex Genadinik
Business, Entrepreneurship, SEO, Marketing, Amazon, YouTube

Rating Distribution

1 stars: 5 votes
2 stars: 8 votes
3 stars: 17 votes
4 stars: 24 votes
5 stars: 59 votes

Frequently Asked Questions

How long do I have access to the course materials?

You can view and review the lecture materials indefinitely, like an on-demand channel.

Can I take my courses with me wherever I go?

Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!

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