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Practical PPC + SEO Keyword Research Walkthrough Course

Marketing

Rating4.7
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Practical PPC + SEO Keyword Research Walkthrough Course, available at $64.99, has an average rating of 4.7, with 15 lectures, based on 28 reviews, and has 433 subscribers.

You will learn about Match types and their use within PPC platforms Conduct competitor keyword research for PPC conduct market keyword research for PPC learn how to segment campaigns within different clusters of and ad groups themes Excel tips and tricks for PPC + SEO keyword research Practical exercises for keyword research for a PPC agency scenario Conduct competitor keyword research for SEO Content Marketing and Blpg Creation Conduct market keyword research for SEO Content Marketing and Blpg Creation Understand the concept of domain rating (DR) and how to find "low hanging fruit" to target for your SEO content and or blog strategy Practical exercises for keyword research for an SEO agency scenario Learn the difference between the keyword reaserch strategy for PPC and SEO This course is ideal for individuals who are Begginer PPC Marketers Interested in Increasing Their Keyword Reaserch Skills or Begginer SEO's Interested in Increasing Their Keyword Reaserch Skills or People Looking To Work in Digital Marketing Agencies, Develop Their Own Agency or People Who Are Interested in Work From Home "Remote Jobs" Within Digital Marketing or People Looking To Work or further advertise Eccomerce Store or Product within google ads or SEO or Digital Marketing Freelancers Looking To Increase Their Keyword Reaserch Skills or People Looking To Find Keywords to Target for Their Product or Service or Website Owners Looking To Increase Their Traffic by Targeting the Correct Keywords It is particularly useful for Begginer PPC Marketers Interested in Increasing Their Keyword Reaserch Skills or Begginer SEO's Interested in Increasing Their Keyword Reaserch Skills or People Looking To Work in Digital Marketing Agencies, Develop Their Own Agency or People Who Are Interested in Work From Home "Remote Jobs" Within Digital Marketing or People Looking To Work or further advertise Eccomerce Store or Product within google ads or SEO or Digital Marketing Freelancers Looking To Increase Their Keyword Reaserch Skills or People Looking To Find Keywords to Target for Their Product or Service or Website Owners Looking To Increase Their Traffic by Targeting the Correct Keywords.

Enroll now: Practical PPC + SEO Keyword Research Walkthrough Course

Summary

Title: Practical PPC + SEO Keyword Research Walkthrough Course

Price: $64.99

Average Rating: 4.7

Number of Lectures: 15

Number of Published Lectures: 15

Number of Curriculum Items: 15

Number of Published Curriculum Objects: 15

Original Price: $22.99

Quality Status: approved

Status: Live

What You Will Learn

  • Match types and their use within PPC platforms
  • Conduct competitor keyword research for PPC
  • conduct market keyword research for PPC
  • learn how to segment campaigns within different clusters of and ad groups themes
  • Excel tips and tricks for PPC + SEO keyword research
  • Practical exercises for keyword research for a PPC agency scenario
  • Conduct competitor keyword research for SEO Content Marketing and Blpg Creation
  • Conduct market keyword research for SEO Content Marketing and Blpg Creation
  • Understand the concept of domain rating (DR) and how to find "low hanging fruit" to target for your SEO content and or blog strategy
  • Practical exercises for keyword research for an SEO agency scenario
  • Learn the difference between the keyword reaserch strategy for PPC and SEO

Who Should Attend

  • Begginer PPC Marketers Interested in Increasing Their Keyword Reaserch Skills
  • Begginer SEO's Interested in Increasing Their Keyword Reaserch Skills
  • People Looking To Work in Digital Marketing Agencies, Develop Their Own Agency
  • People Who Are Interested in Work From Home "Remote Jobs" Within Digital Marketing
  • People Looking To Work or further advertise Eccomerce Store or Product within google ads or SEO
  • Digital Marketing Freelancers Looking To Increase Their Keyword Reaserch Skills
  • People Looking To Find Keywords to Target for Their Product or Service
  • Website Owners Looking To Increase Their Traffic by Targeting the Correct Keywords

Target Audiences

  • Begginer PPC Marketers Interested in Increasing Their Keyword Reaserch Skills
  • Begginer SEO's Interested in Increasing Their Keyword Reaserch Skills
  • People Looking To Work in Digital Marketing Agencies, Develop Their Own Agency
  • People Who Are Interested in Work From Home "Remote Jobs" Within Digital Marketing
  • People Looking To Work or further advertise Eccomerce Store or Product within google ads or SEO
  • Digital Marketing Freelancers Looking To Increase Their Keyword Reaserch Skills
  • People Looking To Find Keywords to Target for Their Product or Service
  • Website Owners Looking To Increase Their Traffic by Targeting the Correct Keywords

Practical PPC + SEO Keyword Research Walkthrough Course is the basis for every good search campaign or SEO content piece. If you have an interest in the lucrative field of digital marketing and want to develop your skill set further, this course is tailored for those looking to work remotely or within a well-known agency. Even if you own an eCommerce store or website – learn how keyword research with PPC/SEO can increase traffic! Take this step towards mastering the art of successful digital marketing today.

If you’re looking to take your keyword research efforts up a notch, this guide is the answer. Tap into mid- to advanced-level PPC and SEO strategies that can reveal valuable keywords for targeting success!

KW research for PPC and SEO is an invaluable part of any campaign. In this course, I’ll be going over different match types and approaches, from practical ways to segment KW data in order to create successful campaigns in PPCand how to utilize competitors’ KWs to target the best KWs. With practice sessions, we will also dive into domain rating and how to take advantage of”low-hanging fruit” keywords that are already ranking well for your competitors.  I’ll also demonstrate an example through a handyman lead campaign and e-commerce KW research.

We will also discuss segmenting KW data for PPC and SEO. you can also get practical tips on ways to utilize KW data well—allowing you to be steps ahead in growing your online presence by:

1. Identifying the Right Keywords for PPC and SEO

2. Utilizing Competitive Analysis to Find New Opportunities

3. Leveraging Tools for Accurate Research

4. Using Historical Data to Optimize Keyword Selection

5. Creating a Sustainable Long-Term Strategy with Keyword Prioritization

6. Measuring Your Results and Adapting Your Strategy Accordingly

Understand how different keyword research approaches can help you determine which terms are worth investing in, as well as the distinction between optimizing for organic vs. paid search results. Finally, learn tips on selecting targeted yet relevant phrases that will maximize your visibility online and bring quality users to your website or ad campaigns by:

1. What is the best way to research keywordsfor SEO and PPC?

2. What are some of the best tools for doingkeyword research?

3. How do you determine which keywords are worth targeting?

4. What is the difference between SEO and PPC keyword research?

5. How do you choose the right keywords to target?

All in all, this lesson has been essential for understanding key strategies of KW research. By following the important steps outlined here on KW segmentation for optimal performance, you’ll gain an advantage over your competition by recognizing high-performing KWs and match types. This level of knowledge and practice will provide ample opportunities to improve click-through rates and conversions in PPC campaigns. With the specific techniques highlighted here on handyperson lead campaigns and e-commerce, you can come away confident that your digital marketing endeavors will be successful! Moreover, with these new skills and insights, no keyword opportunity will go untapped; providing a notable advantage both now and in the future. Last but not least, it’s important to note that Google Ads is ever-evolving with new updates and products – getting comfortable with the basics of KW research today is just one more way to make sure you stay ahead of competitors tomorrow as well!

Course Curriculum

Chapter 1: Introduction

Lecture 1: Introduction

Lecture 2: Part 2 – Methodology For Keyword Research

Lecture 3: Match Types Overview

Chapter 2: PPC Keyword Research

Lecture 1: Competitor Research

Lecture 2: Market Keyword Research

Lecture 3: Segmentating Keyword Lists

Lecture 4: Ecommerce Product Example + Excel Tips and Tricks

Lecture 5: Practical PPC Exercise

Chapter 3: SEO Keyword Reaserch

Lecture 1: SEO Keyword Research Methodology and Objectives

Lecture 2: Domain Rating Overview

Lecture 3: Competitor Keywords for SEO

Lecture 4: Market Keywords for SEO

Lecture 5: Practical Exercise SEO

Chapter 4: Conclusion and Key Takeaways

Lecture 1: PPC & SEO Differences in Terms of Keyword Research

Lecture 2: Key Takeaways

Instructors

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  • 4 stars: 3 votes
  • 5 stars: 25 votes

Frequently Asked Questions


How long do I have access to the course materials?


You can view and review the lecture materials indefinitely, like an on-demand channel.


Can I take my courses with me wherever I go?


Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!

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