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Data Driven Marketing A-Z: Improve Your Campaign Performance

Marketing

Rating4.8
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Data Driven Marketing A-Z: Improve Your Campaign Performance, available at $54.99, has an average rating of 4.75, with 57 lectures, 3 quizzes, based on 491 reviews, and has 3034 subscribers.

You will learn about Understand Data Driven Marketing Calculate Cost Per Lead (CPL) Calculate Lead To Close Ration Launch a Campaign Work out the ROI Analyse and critically asses a marketing campaign This course is ideal for individuals who are If you work in marketing and want to know a bit more about your campaign metrics and how to analyse your results. or If you are a student and your looking to gain some real life marketing skills to add value in your first role or This course is for anybody who wants to add data-driven decisions into their marketing strategy It is particularly useful for If you work in marketing and want to know a bit more about your campaign metrics and how to analyse your results. or If you are a student and your looking to gain some real life marketing skills to add value in your first role or This course is for anybody who wants to add data-driven decisions into their marketing strategy.

Enroll now: Data Driven Marketing A-Z: Improve Your Campaign Performance

Summary

Title: Data Driven Marketing A-Z: Improve Your Campaign Performance

Price: $54.99

Average Rating: 4.75

Number of Lectures: 57

Number of Quizzes: 3

Number of Published Lectures: 47

Number of Published Quizzes: 3

Number of Curriculum Items: 60

Number of Published Curriculum Objects: 50

Original Price: $22.99

Quality Status: approved

Status: Live

What You Will Learn

  • Understand Data Driven Marketing
  • Calculate Cost Per Lead (CPL)
  • Calculate Lead To Close Ration
  • Launch a Campaign
  • Work out the ROI
  • Analyse and critically asses a marketing campaign

Who Should Attend

  • If you work in marketing and want to know a bit more about your campaign metrics and how to analyse your results.
  • If you are a student and your looking to gain some real life marketing skills to add value in your first role
  • This course is for anybody who wants to add data-driven decisions into their marketing strategy

Target Audiences

  • If you work in marketing and want to know a bit more about your campaign metrics and how to analyse your results.
  • If you are a student and your looking to gain some real life marketing skills to add value in your first role
  • This course is for anybody who wants to add data-driven decisions into their marketing strategy

Marketing is getting faster paced by the minute and it can be really hard to keep up as well as analyse whats right and whats wrong with your marketing. That’s where my course comes in. My course is designed to give everyone that is interested in marketing the tools to analyse campaigns and use metrics to make correct decisions improving your campaign success.

It is designed with a great fun foundation building up on previous lectures and information all the way till you are ready to launch your own campaign and lastly analyse it. My course will prepare you with realistic concepts so that you can use it right away whether you own your own business, work in marketing or even manage a team and want more from your campaign data.

Data doesn’t have to be boring, my course will paint a picture rich in information and detail which you will use to better your campaign and think objectively on how to improve your results.

So take the course I always wish I had when I started in Marketing and get the competitive edge in this ever changing industry!

Course Curriculum

Chapter 1: Introduction

Lecture 1: Introduction

Lecture 2: Course Structure

Lecture 3: Get the materials

Lecture 4: Some Additional Resources!!

Chapter 2: Campaign Effectiveness

Lecture 1: Introduction and Welcome to Campaign Effectivness

Lecture 2: Updates on Udemy Reviews

Lecture 3: Total Leads

Lecture 4: Total Leads Practical

Lecture 5: Cost Per Lead

Lecture 6: Practical Excercise

Lecture 7: Lead to Close Ratio

Lecture 8: Reverse Engineering Success

Chapter 3: Return on Investment

Lecture 1: Introduction and Welcome to Return on Investment

Lecture 2: How to Calculate and What does it Mean?

Lecture 3: Return on Investment for Business

Lecture 4: Results Analysis

Chapter 4: Launching a Campaign the Blueprint

Lecture 1: Introduction and Welcome to Launching a Campaign Blueprint

Lecture 2: Mapping Your Marketing Campaign

Lecture 3: Adding Trackable Metrics

Lecture 4: Cost Benefit Analysis

Lecture 5: Campaign Basic Design Concepts

Lecture 6: Case Study : Design

Lecture 7: Design Concepts in Action

Lecture 8: Email Marketing AB Testing

Lecture 9: AB Testing Practical Analysis

Lecture 10: Campaign Blueprint

Chapter 5: Advanced Analytics

Lecture 1: Introduction and Welcome To Advanced Analytics

Lecture 2: Where to get the Dataset

Lecture 3: Exploring & Understanding the Dataset

Lecture 4: Pivot Analytics Blueprint

Lecture 5: Replicating the Blueprint

Lecture 6: Analysing Pivots

Lecture 7: Checking for Statistical Significance

Lecture 8: Dealing with Continuous Variables

Lecture 9: EXTRA: Statistical Anomalies

Lecture 10: Advanced Analytics: Recap

Chapter 6: Analysis, Big Data Tips and Opportunities

Lecture 1: Introduction and Welcome to Analysis, Big Data and Opportunity

Lecture 2: Analysis and Data for SME's and CEO's

Lecture 3: Life Time of a Customer Further Reading

Lecture 4: Time Data and Tips

Lecture 5: Buying Behavior and Tips

Lecture 6: Repeat Sales and Tips

Lecture 7: Website Interactions and Tips

Lecture 8: Demographics and Tips

Chapter 7: Conclusion

Lecture 1: A Big and Warm Thank You

Lecture 2: THANK YOU video

Chapter 8: Congratulations!! Don't forget your Prize 🙂

Lecture 1: Bonus: How To UNLOCK Top Salaries (Live Training)

Instructors

Rating Distribution

  • 1 stars: 19 votes
  • 2 stars: 27 votes
  • 3 stars: 91 votes
  • 4 stars: 161 votes
  • 5 stars: 193 votes

Frequently Asked Questions


How long do I have access to the course materials?


You can view and review the lecture materials indefinitely, like an on-demand channel.


Can I take my courses with me wherever I go?


Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!

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