Introduction to Paid Ads Online (PPC)

Introduction to Paid Ads Online (PPC), available at Free, has an average rating of 3.95, with 7 lectures, based on 93 reviews, and has 1383 subscribers.

You will learn about An intro to pay-per-click ads This course is ideal for individuals who are Business owners, startups, new businesses, marketing executives, marketing and sales people It is particularly useful for Business owners, startups, new businesses, marketing executives, marketing and sales people.

Enroll now: Introduction to Paid Ads Online (PPC)

Summary

Title: Introduction to Paid Ads Online (PPC)

Price: Free

Average Rating: 3.95

Number of Lectures: 7

Number of Published Lectures: 7

Number of Curriculum Items: 7

Number of Published Curriculum Objects: 7

Original Price: Free

Quality Status: approved

Status: Live

What You Will Learn

An intro to pay-per-click ads

Who Should Attend

Business owners, startups, new businesses, marketing executives, marketing and sales people

Target Audiences

Business owners, startups, new businesses, marketing executives, marketing and sales people

With 86% of customers using the internet to find local businesses, you may be wondering how you can reach new people through using PPC (also known as paid media or pay-per-click).

PPC is effectively advertising online using paid-for ads. It can be an incredibly useful way to get more people to the website who are likely to purchase or get in touch about the products or services you provide.

Some of the advantages of using PPC include; only paying when someone clicks on your ad, reaching people at the right time, beating competitors to the top spots and more.

But what is the best way to do it?

In this course, Alix discusses what paid media (PPC) platforms are available, some of the advantages/disadvantages of each with examples of scenarios in which they will be useful.

The platforms addressed include; Google Ads (AdWords), Bing Ads (Microsoft Ads), Facebook Ads, Twitter Ads and LinkedIn Ads.

This course is perfect for anyone who is currently weighing up the options for paid marketing and wondering what platforms, if any, they should think about using. There is no use of jargon and this is designed to talk you through the paid media options in real terms that everyone can understand.

This course has been delivered live previously and had great feedback which is why Alix has decided to deliver it as a course you can watch online any time.

Course Curriculum

Chapter 1: The course

Lecture 1: Let's start at the very beginning…

Lecture 2: Google Ads: An overview

Lecture 3: Microsoft Ads: An Overview

Lecture 4: Facebook Ads: An overview

Lecture 5: Twitter Ads: An overview

Lecture 6: LinkedIn Ads: An overview

Lecture 7: Paid Media: Top Tips

Instructors

Alix Charles
Digital Marketing Consultant & Trainer

Rating Distribution

1 stars: 2 votes
2 stars: 5 votes
3 stars: 17 votes
4 stars: 36 votes
5 stars: 33 votes

Frequently Asked Questions

How long do I have access to the course materials?

You can view and review the lecture materials indefinitely, like an on-demand channel.

Can I take my courses with me wherever I go?

Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!

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