Facebook Ads & Facebook Marketing MASTERY 2024 | Coursenvy

Course Curriculum

Chapter 1: INTRO TO FACEBOOK MARKETING

Lecture 1: Learn How I Get $0.01 Likes and Clicks that Lead to Sales with this Course!

Lecture 2: A Few Quick Tips (CLICK "Resources")

Lecture 3: Facebook for Business

Lecture 4: Switch to Meta Business Manager

Lecture 5: The Basics of Facebook Ads

Lecture 6: How to Create a Sales Funnel on Facebook – CREATE YOUR OWN NOW!

Lecture 7: Private Coursenvy Community for Q&A

Chapter 2: FACEBOOK PAGE

Lecture 1: The Ultimate Facebook Page Guide (NEW STYLE)

Lecture 2: The Ultimate Facebook Page Guide (OLD STYLE)

Lecture 3: Top 5 SEO Tips for your Facebook Page

Lecture 4: Why Keyword Research is CRUCIAL!

Lecture 5: What Makes your Facebook Page Awesome?

Lecture 6: TAKE ACTION!

Chapter 3: FACEBOOK ADS

Lecture 1: The Complete Facebook Ad Copy + Creative Guide

Lecture 2: Facebook Ads Funnel by Coursenvy

Lecture 3: The Ultimate Guide to Creating Facebook Ads by Coursenvy

Lecture 4: Advanced Facebook Ad Targeting

Lecture 5: Budgets, Bidding & Schedules for Facebook Ads

Lecture 6: The Complete Facebook Split Testing Guide

Lecture 7: How to Create Facebook Page Like Ads Targeting Cheap Countries

Lecture 8: Facebook Campaign Planning

Chapter 4: FACEBOOK PIXEL + AUDIENCES

Lecture 1: Overview of How To Install Meta Pixel Dataset

Lecture 2: Facebook (Meta) Pixel, Standard Events, and Custom Conversions

Lecture 3: URL Contains or URL Equals?

Lecture 4: Facebook Audiences

Chapter 5: Types of Facebook Ads – IN DEPTH ANALYSIS

Lecture 1: **We Analyzed 238 Facebook Ad Client Campaigns – This is What Works in 2024

Lecture 2: Lead Generation Ads

Lecture 3: Lead Generation Ads vs Landing Page Conversion Ads

Lecture 4: Local Business Ads + Store Traffic

Lecture 5: Message Ads

Lecture 6: Messenger Chat Bots Ultimate Guide

Lecture 7: Offline Events + Call Now Facebook Ads

Lecture 8: Instagram Ads on Facebook

Chapter 6: FACEBOOK ENGAGEMENT

Lecture 1: Facebook Engagement

Lecture 2: Facebook Videos + Video Views Ads

Lecture 3: How to Create a Viral Video

Lecture 4: Mastering the Facebook Algorithm

Lecture 5: Social Media Posting Calendar – Planning is Your Key to Success!

Chapter 7: FACEBOOK REPORTING, INSIGHTS + OPTIMIZATION

Lecture 1: Ad Relevance + How to Scale Facebook Ads

Lecture 2: Facebook Tracking + Reporting

Lecture 3: Facebook Insights

Chapter 8: Social Media Marketing

Lecture 1: Why is Social Media Marketing Important?

Lecture 2: What Content Should I Share?

Lecture 3: Social Media Management Tools: How to Cut Posting Time in Half

Lecture 4: Meta Business Suite

Lecture 5: Want to learn more about Social Media Marketing?

Chapter 9: Common Facebook FAQs – Watch our Coursenvy Team Answer YOUR QUESTIONS!

Lecture 1: COMMON FAQs + OLD LECTURES

Lecture 2: What to Do if Your Facebook Ad Account is Disabled

Lecture 3: Apple iOS Updates + Facebook Ads

Lecture 4: How to Use Facebook LIVE

Lecture 5: How to Create a Facebook Group

Lecture 6: What are Facebook "Experiments"?

Lecture 7: What is Facebook Creative Hub?

Lecture 8: How do I add a Payment Method to an Ad Account?

Lecture 9: How to Track a Facebook Pixel Event on Button Clicks

Lecture 10: Facebook Ads for Affiliate Links

Lecture 11: Special Ad Categories for Facebook Ads

Lecture 12: ADVANCED INSTAGRAM ADS [old user interface]

Lecture 13: How to Split Test Facebook Ad Sets with Campaign Budget Optimization [old UI]

Lecture 14: How to Create Ads that Follow People Around The Internet [old user interface]

Lecture 15: HOW TO BUILD SUCCESSFUL FACEBOOK ADS [old user interface]

Lecture 16: How to Target a Specific OS and/or Device via Detailed Targeting [old UI]

Chapter 10: Business Manager + How to Start a Facebook Ad Agency / Business

Lecture 1: How to Start a Digital Marketing Agency

Lecture 2: CASE STUDY EXAMPLE

Lecture 3: How to Get Access to a Client's Facebook Page and Ad Account

Lecture 4: How to Give an Employee Access to a Facebook Ad Account

Lecture 5: Marketing Ad Agency Proposal and Contracts

Chapter 11: Facebook Shops

Lecture 1: FACEBOOK SHOPS: How to Create Your Facebook Shop

Lecture 2: FACEBOOK SHOPS: How to Create a Catalog on Facebook

Lecture 3: FACEBOOK SHOPS: How to Set Up Instagram Shopping

Lecture 4: FACEBOOK SHOPS: How to Set Up Dynamic Product Ads + Catalog Sales Campaigns

Chapter 12: RESOURCES

Lecture 1: FAQ – Coursenvy answers your questions!

Lecture 2: Have a Question for Facebook Support? MESSAGE THEM!

Lecture 3: Sales Funnel ⭐ TOP 3 SECRETS ⭐

Lecture 4: Certificate of Completion

Lecture 5: Bonus Lecture: FREEBIES!!!!!!!!!!