Video Marketing – Crush Your Campaign. Drive Leads and Sales

Video Marketing – Crush Your Campaign. Drive Leads and Sales, available at $39.99, has an average rating of 3.85, with 97 lectures, based on 42 reviews, and has 3003 subscribers.

You will learn about Free Bonus Course for Limited Time ($189 Value) – Explainer Video Creation for Startups & Tech Companies Find Target ROI of Video Marketing Campaign Create a Video Launch Plan Learn Underused, Cost-Effective Video Formats – an Explainer Is NOT Your Only Option Achieve Predictable Results – Model Success on Case Studies Learn Distribution Strategies, Tools, & Hacks Choose the Host That Will Help You Convert Make YouTube Help NOT Hurt You Discover the Potential of Interactive Video This course is ideal for individuals who are This is NOT a technical course on video creation or editing or This is NOT a YouTube course. The network is important, and we'll cover it in-depth, but it's not the primary focus. or Founders or Entrepreneurs or Chief Marketing Officers or Directors of Marketing or Growth Leads or Incubators or Designers or UI / UX Experts or Product Managers or Data Specialists or Consultants or Other Marketers I'm Forgetting 🙂 It is particularly useful for This is NOT a technical course on video creation or editing or This is NOT a YouTube course. The network is important, and we'll cover it in-depth, but it's not the primary focus. or Founders or Entrepreneurs or Chief Marketing Officers or Directors of Marketing or Growth Leads or Incubators or Designers or UI / UX Experts or Product Managers or Data Specialists or Consultants or Other Marketers I'm Forgetting :-).

Enroll now: Video Marketing – Crush Your Campaign. Drive Leads and Sales

Summary

Title: Video Marketing – Crush Your Campaign. Drive Leads and Sales

Price: $39.99

Average Rating: 3.85

Number of Lectures: 97

Number of Published Lectures: 97

Number of Curriculum Items: 97

Number of Published Curriculum Objects: 97

Original Price: $27.99

Quality Status: approved

Status: Live

What You Will Learn

Free Bonus Course for Limited Time ($189 Value) – Explainer Video Creation for Startups & Tech Companies
Find Target ROI of Video Marketing Campaign
Create a Video Launch Plan
Learn Underused, Cost-Effective Video Formats – an Explainer Is NOT Your Only Option
Achieve Predictable Results – Model Success on Case Studies
Learn Distribution Strategies, Tools, & Hacks
Choose the Host That Will Help You Convert
Make YouTube Help NOT Hurt You
Discover the Potential of Interactive Video

Who Should Attend

This is NOT a technical course on video creation or editing
This is NOT a YouTube course. The network is important, and we'll cover it in-depth, but it's not the primary focus.
Founders
Entrepreneurs
Chief Marketing Officers
Directors of Marketing
Growth Leads
Incubators
Designers
UI / UX Experts
Product Managers
Data Specialists
Consultants
Other Marketers I'm Forgetting 🙂

Target Audiences

This is NOT a technical course on video creation or editing
This is NOT a YouTube course. The network is important, and we'll cover it in-depth, but it's not the primary focus.
Founders
Entrepreneurs
Chief Marketing Officers
Directors of Marketing
Growth Leads
Incubators
Designers
UI / UX Experts
Product Managers
Data Specialists
Consultants
Other Marketers I'm Forgetting 🙂

2.6K+ Students Enrolled!

1/3 of all online activity is spent watching video.

You might be tempted rush into production or to launch a hasty campaign – but not so fast! You probably have limited budget, and the stakes are too high to overspend or create mediocre content.

So if you’re a founder, a marketer, or another startup employee, how much of your budget should you invest?

What ROI should you expect?

Should you go for animation or live action?

How should you distribute your video?

What host should you choose? (psst… throwing it up on YouTube probably won’t be enough)

We’ll answer all of these questions and many more.

Learn the video marketing strategy provided to my former clients, including Venmo, Electronic Arts, and 16 Fortune 500s. As the first employee and Senior Account Manager at IdeaRocket, a New York-based business animation studio, I got the opportunity to work with a variety of companies on 100+ productions. Throughout this course, you’ll learn the strategies I extended to our high-paying clients.

Some benefits:

–Find your target ROI. Use a simple 5-step process, in conjunction with a calculator tool. Know what you can invest BEFORE you fork over money to a producer.

-Model your results.From our Video Case Study Database, you’ll find the most relevant examples for your industry. This will let you plan for success.

–Fit video marketing into your customer funnel. Avoid squandering this medium’s power. Show your video to the right audience at the right time.

-Distribution Strategies, Tools, & Hacks.This is an ever-growing library of specific methods for increasing your conversions, sales, and audience.

–Create the foundation for a powerful script. Go through IdeaRocket’s 20-question Creative Interview. It’s the discovery process we used on every project.

-Discover interactive video. Leverage this cutting-edge, underused technology.

-Get Extra Course for Free(for a limited time) – Explainer Video Creation for Startups & Tech Companies. Find the right producer, technique, and production strategy. Write a powerful script.

Get These Added Bonuses When You Sign Up Today:

Extra Free Course: Explainer Video Creation for Startups & Tech Companies
Video Case Study Database
Video ROI Calculator
Video Launch Plan
Lifetime Access to Both Courses

Multi-million dollar results are achievable – just talk to the newly-launched startups that have made upwards of $50M in days from the simple act of adding a homepage video (we’ll cover these examples).

But you have to showcase your video effectively. This medium can be your most lucrative marketing asset or a headache-inducing money pit. It just depends on the strength of your strategy.

The lessons in this course will show you a straightforward growth path, and you’ll avoid stress and overspending throughout your production process.

As a friendly reminder, this is a no-risk course. It comes with a 30-day, no-questions-asked, money-back guarantee. So you have nothing to lose and everything to gain.

See you inside,

Dan

Course Curriculum

Lecture 1: Welcome!

Chapter 1: Intro

Lecture 1: Free for a Limited Time

Lecture 2: Benefits

Lecture 3: 100+ Productions, 16 Fortune 500 Clients, Venmo, Electronic Arts, Showtime…

Lecture 4: Who This Is For

Lecture 5: What This Course Is NOT

Lecture 6: The Growth Path

Lecture 7: Course Overview

Lecture 8: Get the Video Launch Plan

Chapter 2: Goals & Vision

Lecture 1: The Power of Video

Lecture 2: What Most Get Wrong

Lecture 3: How to NOT Jump the Gun

Lecture 4: What Is the Lifespan of Your Video?

Lecture 5: The Neglected 1st Step

Lecture 6: Fitting Video into Your Funnel

Lecture 7: Don't Fade to Black

Lecture 8: Landing Page Blueprint

Lecture 9: Keyword Research

Lecture 10: The Viral Reality

Lecture 11: Develop Your Goals & Vision

Chapter 3: Message

Lecture 1: 20-Question Creative Interview

Lecture 2: How to Let Your Product Guide Your Video

Lecture 3: Projecting Your Brand

Lecture 4: Audience Mindset

Lecture 5: Digging Deeper to Understand Your Audience

Lecture 6: Create Your Script's Foundation

Chapter 4: Formats

Lecture 1: Going Beyond the Video Norm

Lecture 2: Model Your Success: Access Case Study Library

Lecture 3: Explainer Video Playbook

Lecture 4: Explainer Decision Flowchart

Lecture 5: BONUS: Whiteboard Success Model

Lecture 6: $50M Homepage Explainer

Lecture 7: Format for Word-Of-Mouth Validation

Lecture 8: Testimonial Success Model

Lecture 9: Newsjacking Primer

Lecture 10: "End Software Patents" – Success Model

Lecture 11: Format for Building Trust & Attracting Talent

Lecture 12: Spotify, Hubspot, & Kixeye Success Models

Lecture 13: Tutorial & Walkthrough Playbook

Lecture 14: Wufoo & Hubspot Success Models

Lecture 15: Early Mover Opportunity: Learn About a Cutting-Edge Technique

Lecture 16: Interactive Success Models

Lecture 17: Pinpoint Your Format

Chapter 5: ROI & Measurment

Lecture 1: Find Target ROI – Plan for Success, Know What You Can Afford, Save Time & Money

Lecture 2: The 5-Step ROI Process

Lecture 3: ROI Step #1

Lecture 4: ROI Step #2

Lecture 5: ROI Step #3

Lecture 6: ROI Step #4

Lecture 7: ROI Step #5 – Get the Video ROI Calculator Tool

Lecture 8: How We Got a 46% Conversion Increase

Lecture 9: Making Your Measurement Plan

Lecture 10: Video Alternatives

Lecture 11: Take Action: Find Your Target ROI

Chapter 6: Hosting

Lecture 1: Not All Video Hosts Are Created Equal

Lecture 2: YouTube: What the Top Marketers Know

Lecture 3: The Best New Host

Lecture 4: Tour of the Best New Host

Lecture 5: A Clean, Low-Cost Option

Lecture 6: The Self-Hosting Reality

Lecture 7: Determine Your Host

Chapter 7: YouTube

Lecture 1: How to Envision YouTube

Lecture 2: The Simple Method for High-Performing Titles & Tags

Lecture 3: The Power of a Long-Form Description

Lecture 4: Tool for Long-Tail KW Inspiration

Lecture 5: BONUS: A Fast-Growing YouTube Search

Lecture 6: How to Make Your Thumbnail Pop

Lecture 7: Hash Out Your YouTube Strategy

Chapter 8: Strategies, Tools, & Hacks

Lecture 1: How to Use This Resource Library

Lecture 2: Transcriptions – Modeling Moz's Success

Lecture 3: Small Action for Huge SEO Results

Lecture 4: Video Blasts

Lecture 5: Video for Your Cold Emails

Lecture 6: Video & Press Coverage: The Step-By-Step Method for Fast Placements

Lecture 7: Leveraging Thought Leaders and Celebrities

Lecture 8: Piggybacking Success Model

Lecture 9: Video + Q&A – How to Drive High-Quality Traffic

Lecture 10: Automate Video Distribution

Lecture 11: Video Distribution Tour

Lecture 12: Slideshare Re-Purposing Playbook

Lecture 13: Trade Show Primer

Lecture 14: Complete Your Video Launch Plan

Chapter 9: Production

Lecture 1: Create the Best Possible Video. Save Time, Money, & Energy.

Lecture 2: Free Bonus Course for a Limited Time ($189 value)

Chapter 10: Additional Resources

Lecture 1: Would You Do Me a Solid by Taking 60-Seconds to Leave Me a Short Review?

Lecture 2: Key Takeaways

Chapter 11: PDF Versions of Course Material

Lecture 1: Video Launch Plan PDF

Lecture 2: Intro Slides

Lecture 3: Section 2 Slides

Instructors

Dan Englander
Founder SalesSchema, Bestselling Author, 1st Empl IdeaRocket

Rating Distribution

1 stars: 2 votes
2 stars: 1 votes
3 stars: 3 votes
4 stars: 7 votes
5 stars: 29 votes

Frequently Asked Questions

How long do I have access to the course materials?

You can view and review the lecture materials indefinitely, like an on-demand channel.

Can I take my courses with me wherever I go?

Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!

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