Digital Marketing for Counsellors & Psychotherapists

Digital Marketing for Counsellors & Psychotherapists, available at $44.99, has an average rating of 4.15, with 58 lectures, based on 14 reviews, and has 1916 subscribers.

You will learn about Build a simple website Understand and use Google My Business Setup and run Google ads Create a Facebook page Run Facebook adverts Analyse your website visitors with Google Analytics Sell tickets with Eventbrite This course is ideal for individuals who are Therapists, counsellors and wellbeing practioners or Anyone working in a related profession or Those looking to get new clients from digital marketing or This course is focused on marketing and not ecommerce It is particularly useful for Therapists, counsellors and wellbeing practioners or Anyone working in a related profession or Those looking to get new clients from digital marketing or This course is focused on marketing and not ecommerce.

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Summary

Title: Digital Marketing for Counsellors & Psychotherapists

Price: $44.99

Average Rating: 4.15

Number of Lectures: 58

Number of Published Lectures: 58

Number of Curriculum Items: 58

Number of Published Curriculum Objects: 58

Original Price: $89.99

Quality Status: approved

Status: Live

What You Will Learn

Build a simple website
Understand and use Google My Business
Setup and run Google ads
Create a Facebook page
Run Facebook adverts
Analyse your website visitors with Google Analytics
Sell tickets with Eventbrite

Who Should Attend

Therapists, counsellors and wellbeing practioners
Anyone working in a related profession
Those looking to get new clients from digital marketing
This course is focused on marketing and not ecommerce

Target Audiences

Therapists, counsellors and wellbeing practioners
Anyone working in a related profession
Those looking to get new clients from digital marketing
This course is focused on marketing and not ecommerce

Are you a therapist, counsellor or wellbeing practitioner? Do you want to learn the fundamentals of digital marketing so that you can get more clients?

Maybe you get all of your clients through referrals and think digital marketing won’t work. That’s true if you do it the old way. In this course, I’ll show you how to systematically build up trust with a digital audience to bring them knocking on your door.

I’ll take you step-by-step through the process of building a website, using Google My Business, setting up Google Ads, creating Facebook pages, running Facebook ads, promoting events with Eventbrite and more.

You’ll watch my screen as I create a digital marketing campaign for Courthouse Street Therapy. This course isn’t a dull academic lecture: you’ll see exactly how and what I press so that you can do it for your practice.

I’ll also take you inside the campaigns we’ve run at my practice, Leeds Anxiety Clinic, so that you can see the tricks and secrets that get us all of our clients.

Why wait? Click the “Buy Now” button to get started now.

We’re sure you will love the course. But in case you don’t, it comes with a 30-day money back guarantee. Try it at no risk to you.

Course Curriculum

Chapter 1: Introduction

Lecture 1: Welcome

Lecture 2: How to get help

Chapter 2: Websites

Lecture 1: Why have a website?

Lecture 2: Trust markers

Lecture 3: What does a good website look like?

Lecture 4: Registering with WordPress

Lecture 5: Adding content

Lecture 6: Custom domain names

Lecture 7: Getting a pro job done

Lecture 8: Hiring a freelancer

Chapter 3: Google Business

Lecture 1: Why list on Google?

Lecture 2: Registering with Google My Business

Lecture 3: Exploring Google My Business

Lecture 4: Viewing your Google listing

Chapter 4: Google Ads

Lecture 1: Why use Google Ads?

Lecture 2: Registering with Google Ads

Lecture 3: Using Keyword Planner

Lecture 4: What keywords should I bid on?

Lecture 5: Google Ads structure

Lecture 6: Creating a campaign

Lecture 7: Creating ad groups

Lecture 8: Creating ads

Lecture 9: Writing good sales copy

Lecture 10: Keyword matching explained

Lecture 11: Enabling auto-tagging

Lecture 12: Adding a call link

Lecture 13: Adding site links

Lecture 14: Viewing your Google ads

Lecture 15: How much should I bid?

Chapter 5: Facebook pages

Lecture 1: Why be on Facebook?

Lecture 2: Creating a business account

Lecture 3: Creating a Facebook page

Lecture 4: Customising your Facebook page

Lecture 5: Facebook page templates

Lecture 6: Facebook Messenger options

Lecture 7: Inviting friends to like your page

Lecture 8: Creating a post

Chapter 6: Facebook posts

Lecture 1: What should I post?

Lecture 2: Viral posts case study 1

Lecture 3: Viral posts case study 2

Lecture 4: Trust building case study

Chapter 7: Facebook ads

Lecture 1: Why use Facebook ads?

Lecture 2: Boosting a post

Lecture 3: Facebook ads structure

Lecture 4: Types of Facebook ads

Lecture 5: Creating a Facebook ad

Chapter 8: Google Analytics

Lecture 1: What is Google Analytics?

Lecture 2: Tour of Google Analytics

Lecture 3: Setting up Google Analytics

Lecture 4: Installing Google Analytics in WordPress

Chapter 9: Eventbrite

Lecture 1: Why use Eventbrite?

Lecture 2: Registering with Eventbrite

Lecture 3: Creating an event

Lecture 4: Selling tickets

Lecture 5: Public talk case study

Chapter 10: Conclusion

Lecture 1: Conclusion

Lecture 2: What about online bookings?

Lecture 3: Bonus lecture

Instructors

Chris Worfolk
Psychologist and software consultant

Rating Distribution

1 stars: 2 votes
2 stars: 1 votes
3 stars: 3 votes
4 stars: 2 votes
5 stars: 6 votes

Frequently Asked Questions

How long do I have access to the course materials?

You can view and review the lecture materials indefinitely, like an on-demand channel.

Can I take my courses with me wherever I go?

Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!

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