Complete Programmatic Media Buying MASTERY

Complete Programmatic Media Buying MASTERY, available at $29.99, has an average rating of 3.1, with 37 lectures, based on 15 reviews, and has 51 subscribers.

You will learn about • Complete Process • Real Time Buying • DSP's SSP's & DMP's • Media Math and Campaign Learning • Targeting and Creative • DV 360 • Market Place • Examples for guaranteed deals • Social Media Ads – LinkedIn and Twitter • In-Depth LinkedIn and Twitter Ads learning This course is ideal for individuals who are Digital Marketing Professionals or Programmatic Advertisers or Entrepreneurs & Business Owners, who wants to take their business to the next level or Online Advertisers or Programmatic Advertisers or Programmatic Media Sellers or Professionals in Traditional Marketing Background It is particularly useful for Digital Marketing Professionals or Programmatic Advertisers or Entrepreneurs & Business Owners, who wants to take their business to the next level or Online Advertisers or Programmatic Advertisers or Programmatic Media Sellers or Professionals in Traditional Marketing Background.

Enroll now: Complete Programmatic Media Buying MASTERY

Summary

Title: Complete Programmatic Media Buying MASTERY

Price: $29.99

Average Rating: 3.1

Number of Lectures: 37

Number of Published Lectures: 37

Number of Curriculum Items: 37

Number of Published Curriculum Objects: 37

Original Price: $22.99

Quality Status: approved

Status: Live

What You Will Learn

• Complete Process
• Real Time Buying
• DSP's SSP's & DMP's
• Media Math and Campaign Learning
• Targeting and Creative
• DV 360
• Market Place
• Examples for guaranteed deals
• Social Media Ads – LinkedIn and Twitter
• In-Depth LinkedIn and Twitter Ads learning

Who Should Attend

Digital Marketing Professionals
Programmatic Advertisers
Entrepreneurs & Business Owners, who wants to take their business to the next level
Online Advertisers
Programmatic Advertisers
Programmatic Media Sellers
Professionals in Traditional Marketing Background

Target Audiences

Digital Marketing Professionals
Programmatic Advertisers
Entrepreneurs & Business Owners, who wants to take their business to the next level
Online Advertisers
Programmatic Advertisers
Programmatic Media Sellers
Professionals in Traditional Marketing Background

Go from Beginner to Advanced

IF YOU ARE LOOKING TO ADVANCE YOUR CAREER.

This is the RIGHT PLACE for you to learn from SCRATCH about programmatic media buying.

Programmatic Advertising is one of the most widely used advertising strategies currently across the globe and currently is a billion dollar industry

Programmatic advertising is the use of automated technology for media buying. Programmatic media buying utilizes data insights and algorithms to serve ads to the right user at the right time, and at the right price.

This course is a step-by-step guide to teach you Programmatic Media Buying

Our instructor – Abhishek Singh Rajpurohit (ex-advertiser turned social/digital media entrepreneur with over 10 years of experience working with prestigious brands and agencies) has designed this course using his real-life experiences and examples.

He also shares the EXACT methods and tricks that have helped him in building long-lasting relationships with clients and in growing his business.

This course includes 4 Sections, 35 videos, and over 2-hour worth of advanced Guide. From the theory, all the way through to hands-on practice, take your Media Buying skills to the next level.

You will also get a solid hold from basic to the expertise of Programmatic Media Buying and how it works. After completing this course, you will be loaded with the knowledge and ready to run your business.

Each lesson includes:

An in depth video lesson
A screencast walk through using a live account

I hope you enjoy the course!

Course Curriculum

Chapter 1: Introduction

Lecture 1: Welcome

Lecture 2: Introduction to Programmatic Media Buying

Lecture 3: Overview of Process

Lecture 4: Real Time Buying

Lecture 5: Question 1st & 2nd highest Bidding

Lecture 6: DSP's, SSP's & DMP's

Lecture 7: Process

Lecture 8: Question List of SSP's & DSP's – Can double click work in SSP & DSP

Lecture 9: Examples

Lecture 10: Can Ad Agencies also get in touch with a SSP

Chapter 2: Media Math

Lecture 1: Introduction to Media Math

Lecture 2: Campaign

Lecture 3: FAQ's – Is Supply side Platforms same as the Publishers

Lecture 4: Targeting

Lecture 5: Creative

Lecture 6: FAQ's – How to add pixels on Programmatic ads

Lecture 7: Reporting

Lecture 8: How to setup a remarketing campaign

Lecture 9: Supply

Lecture 10: FAQ's – How to differentiate between Adwords & Double Click

Chapter 3: DV 360

Lecture 1: Introduction to DV 360

Lecture 2: How to add Targeting – Content

Lecture 3: How to add Targeting – Audience

Lecture 4: How to Add Targeting – Technology

Lecture 5: Setting up the creatives

Lecture 6: Market Place

Lecture 7: Examples for Guaranteed deals

Lecture 8: Can we choose the sites for guaranteed deals

Lecture 9: How are rates set for guaranteed deals ?

Chapter 4: Social Media Platform ads

Lecture 1: Introduction to Linkedin Campaign Manager

Lecture 2: Examples of how to manage your campaign

Lecture 3: Lead generation Campaign in linkedin

Lecture 4: How to implement pixels on linkedin

Lecture 5: Introduction to Twitter Campaign

Lecture 6: Ad Group Setup

Lecture 7: Remarketing on twitter

Lecture 8: Twitter Cards

Instructors

Abhishek Rajpurohit
Co founder at Beeing Social & Chief Educator at CDMC

Rating Distribution

1 stars: 5 votes
2 stars: 0 votes
3 stars: 3 votes
4 stars: 4 votes
5 stars: 3 votes

Frequently Asked Questions

How long do I have access to the course materials?

You can view and review the lecture materials indefinitely, like an on-demand channel.

Can I take my courses with me wherever I go?

Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!

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