DIGITAL MARKETING: Learn Fundamentals of Digital Marketing

Course Curriculum

Chapter 1: Introduction

Lecture 1: Introduction

Lecture 2: What is Digital Marketing & it’s Benefits?

Lecture 3: what is Digital Marketing?

Lecture 4: Digital opportunities for you

Lecture 5: Your online Goals

Lecture 6: Staking your claim online

Lecture 7: How to Market Your online presence?

Lecture 8: Make Your Digital plan geared towards the long haul

Chapter 2: A User-Centered Website

Lecture 1: User-Centered Website Introduction

Lecture 2: 4 STEPS TO FOLLOW

Lecture 3: Step 1: Have Good Hosting

Lecture 4: Step 2: Choose an Effective URL

Lecture 5: Step 3: Build a Strong, Effective Website

Lecture 6: Step 4: Create Useful Content

Lecture 7: How a blog can increase your search engine rankings?

Chapter 3: Digital Marketing and your Business Success Factors!

Lecture 1: How to use digital media to build your business and brand?

Lecture 2: Digital marketing strategies for your business success

Chapter 4: SEO Search Engine Optimization

Lecture 1: SEO

Lecture 2: SEO Search Engine Optimization Introduction

Lecture 3: Most foundational ways in which you should optimize your website

Lecture 4: How SEO Works?

Lecture 5: Key Ranking Factors To Focus On

Lecture 6: Importance of SEO in Digital Marketing

Chapter 5: SEM Search Engine Marketing

Lecture 1: SEM Search Engine Marketing Introduction

Lecture 2: Search engine marketing (SEM) Definition

Lecture 3: Differences Between SEO & SEM

Lecture 4: Key Components of SEM

Chapter 6: SMM Social Media Marketing

Lecture 1: SMM Social Media Marketing Introduction

Lecture 2: Social Media Marketing Benefits

Lecture 3: Social Media Platform You Should Use

Lecture 4: Social Media Managment

Lecture 5: Best SMM Practices

Lecture 6: How to take advantage of social media and drive sales?

Lecture 7: Social Media Strategies You Should Follow

Lecture 8: Top Social Media Marketing Tips

Chapter 7: UX Design User Experience Design

Lecture 1: What is User Experience (UX) Design?

Lecture 2: UX Design User Experience Design Introduction

Lecture 3: Scientific Approach to UX Design

Lecture 4: UX Design – User Experience Design Best Tips

Lecture 5: Top 50 UX Design Tips You Should Follow

Chapter 8: Email Marketing

Lecture 1: Email Marketing Introduction

Lecture 2: Elements of Effective Email Marketing

Lecture 3: Email Marketing Basics

Lecture 4: Email Marketing To Help Grow Business

Lecture 5: What to Put in Your Email Newsletters

Lecture 6: Special Tricks

Lecture 7: Best Tips For Successful Email Marketing

Lecture 8: Digital marketing tips for your online marketing success

Lecture 9: Fundamentals For Digital Marketing Success

Lecture 10: How To Use Digital Marketing For your Business Promotion

Lecture 11: Combine Digital Channels !

Lecture 12: Questions to help you develop your digital strategy

Chapter 9: Additional Information: How To Use Social Media Channels For Online Business

Lecture 1: Reasons For Making Online Purchases On Social Media Sites

Lecture 2: FACEBOOK

Lecture 3: Products & Features

Lecture 4: What To Post

Lecture 5: When To Post

Lecture 6: Targeting Ability

Lecture 7: INSTAGRAM

Lecture 8: Products & Features

Lecture 9: What To Post

Lecture 10: When To Post

Lecture 11: Targeting Ability

Lecture 12: TWITTER

Lecture 13: Products & Features

Lecture 14: What To Post

Lecture 15: When To Post

Lecture 16: Targeting Ability

Lecture 17: SNAPCHAT

Lecture 18: Products & Features

Lecture 19: What To Post

Lecture 20: When To Post

Lecture 21: Targeting Ability

Chapter 10: Conclusion

Lecture 1: All The Best

Lecture 2: Bonus Lesson