Strategic Email Marketing
Strategic Email Marketing, available at $19.99, has an average rating of 5, with 38 lectures, based on 4 reviews, and has 20 subscribers.
You will learn about Learn email marketing strategies for generating more sales Learn how to re- engage inactive subscribers Learn how to create an email marketing campaign Steps to launch an email marketing plan How to measure email marketing effectiveness How to write an email subject lines Learn how to write an Email This course is ideal for individuals who are everybody, students,marketers, salesmen, business consultants, internet workers, entrepreneurs, business people, managers, companies, etc It is particularly useful for everybody, students,marketers, salesmen, business consultants, internet workers, entrepreneurs, business people, managers, companies, etc.
Enroll now: Strategic Email Marketing
Summary
Title: Strategic Email Marketing
Price: $19.99
Average Rating: 5
Number of Lectures: 38
Number of Published Lectures: 38
Number of Curriculum Items: 38
Number of Published Curriculum Objects: 38
Original Price: $89.99
Quality Status: approved
Status: Live
What You Will Learn
- Learn email marketing strategies for generating more sales
- Learn how to re- engage inactive subscribers
- Learn how to create an email marketing campaign
- Steps to launch an email marketing plan
- How to measure email marketing effectiveness
- How to write an email subject lines
- Learn how to write an Email
Who Should Attend
- everybody, students,marketers, salesmen, business consultants, internet workers, entrepreneurs, business people, managers, companies, etc
Target Audiences
- everybody, students,marketers, salesmen, business consultants, internet workers, entrepreneurs, business people, managers, companies, etc
Email marketing is a powerful marketing channel, a form of direct marketing as well as digital marketing, that uses email to promote your businesses product and services. It can help make your customers aware of your latest items or offers by integrating it into your marketing automation efforts. It also play a pivotal role in your marketing strategy with lead generation, brand awareness, building relationships or keeping customers engaged between purchases through different types of marketing emails.
Email marketing can help you build a relationship with your audience while also driving traffic to your blog, social media, or anywhere else you will like folks to visit. You can even segment your emails and target users by demographic so you will only sending people the messages they want to see most.
Only send email messages when you really need to: once someone has trusted you with their email address, do not abuse their trust. Flooding your audience inbox with superfluous emails will cause them to lose interest or unsubscribe entirely. Focus on sending them relevant, engaging messages about the stuff they like, and they will be loyal for a long time to come.
There are some techniques for effective email, such as personalize your email without using their name.
Course Curriculum
Chapter 1: Introduction
Lecture 1: Introduction
Lecture 2: Introduction to Email marketing
Lecture 3: Key benefits of Email marketing
Chapter 2: Email Marketing Strategies To Generate More Sales
Lecture 1: Give something valuable away
Lecture 2: Optimize your email messages for mobile experience /re-engage inactive subscrber
Lecture 3: Segment your subscribers / use automation
Lecture 4: Personalize your emails / occasionally send out exclusive contents
Lecture 5: A/B teat everything / add urgency to your emails
Lecture 6: Use social proof to sell on your email / use cliff-hangers
Lecture 7: Use call to action in each email
Lecture 8: Integrate email and social media
Lecture 9: Send email at the right time
Chapter 3: How To Create An Email Marketing Campaign
Lecture 1: Understand who you are emailing
Lecture 2: Create a goal for the campaign
Lecture 3: Spend time on the subject line
Lecture 4: Use a comprehensive email builder
Lecture 5: Include call to action where appropriate
Chapter 4: Steps To Launch An Email Marketing Plan
Lecture 1: Start to build your email list
Lecture 2: Identify key audiences that you want to reach
Lecture 3: Develop you campaign with clear goals in mind
Lecture 4: Create a content calendar for email
Lecture 5: Track the success of your efforts
Lecture 6: Periodically review your email marketing plan
Chapter 5: How To Measure Email Marketing Effectiveness
Lecture 1: Check the bounce rate on your email campaign landing pages
Lecture 2: Measure website traffic, too
Lecture 3: Look at email conversion rate / track your email growth rate
Lecture 4: Check the forward / share rate for each email campaign / track spam complaints
Lecture 5: Measure the revenue from your campaign
Chapter 6: How To Write Email Subject Line
Lecture 1: Use actionable language
Lecture 2: Personalize when possible
Lecture 3: Prioritize clarity, and only then think about catchiness
Lecture 4: Align your subject line copy and email copy
Chapter 7: How To Write Email
Lecture 1: Established relevancy
Lecture 2: Write in the second person
Lecture 3: Talk about benefits, not features
Lecture 4: Be brief
Lecture 5: Be lovable
Lecture 6: Use actionable language in your call to action
Instructors
-
Eric Yeboah
MBA/ PGDip
Rating Distribution
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- 2 stars: 0 votes
- 3 stars: 0 votes
- 4 stars: 0 votes
- 5 stars: 4 votes
Frequently Asked Questions
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