Boost Weixin Marketing Results with Practical Techniques

Course Curriculum

Chapter 1: Boost Weixin Marketing Results with Practical Strategy

Lecture 1: Archive Important Group Chats

Lecture 2: Send Sincere Invitation to New Friends

Lecture 3: Participate in WeChat Forums

Lecture 4: Give a Warm Welcome to your Followers

Lecture 5: Use an Appropriate Tone for Communicating

Lecture 6: Respond to your Followers Promptly

Lecture 7: Plan for Pre-Publicity

Lecture 8: Increase Conversion

Lecture 9: Conduct Reward-Based Campaigns

Lecture 10: Create Activity-Based Campaigns

Lecture 11: Engage Your Followers Often

Lecture 12: Recommend Additional Reading

Lecture 13: Think About Visual Appeal of your Article

Lecture 14: Find the Best Time to Share on Moments

Lecture 15: Add a Personal Touch

Lecture 16: Use Humour

Lecture 17: Vary Your Content

Lecture 18: Develop a Campaign with Some Mystery

Lecture 19: Create a Fun Quiz

Lecture 20: Use Readers’ Comments as Content

Lecture 21: Use Chat History as Content

Lecture 22: Focus on Content that Engages Audience

Lecture 23: Associate with Celebrities

Lecture 24: Be Succinct in your WeChat Moment Posts

Lecture 25: Make Your Post Fun & Interactive

Lecture 26: Smart Use of Comment Box in Moments

Lecture 27: Pay Attention to Formatting

Lecture 28: Add Outbound Links in Article

Lecture 29: Smart Use of Photos to Create Impact

Lecture 30: Tell Personal Stories

Lecture 31: Share the Right Content at Right Time

Lecture 32: Remember First Impression Counts

Lecture 33: Know Who is Your Readers

Lecture 34: Prioritize what is Important

Lecture 35: Make it Easy for Your Readers

Lecture 36: Provide a Summary

Lecture 37: Make Use of Original Article Links

Lecture 38: Choose the Best App for Your WeChat Shop

Lecture 39: Having Patience is a Must-Have Virtue

Lecture 40: Pay Attention to Overall Visual Appearance

Lecture 41: Combine Hot Topic with Celebrity Mention

Lecture 42: Use Tables in Article

Lecture 43: Preview Article before Broadcasting

Lecture 44: Use of Colours to Create a Unique Style

Lecture 45: Use Different Styles of Writing for Advs

Lecture 46: Create & Promote Your Article QR Code

Lecture 47: Promote Your Personal WeChat Account

Lecture 48: Leverage Others’ Moments Content

Lecture 49: Leverage Popular Articles

Lecture 50: Acknowledge Original Author & Source

Lecture 51: Find New Sources for Content Ideas

Lecture 52: Promote on Weibo

Lecture 53: Be an Opportunist

Lecture 54: Push new accounts on Big account

Lecture 55: Be First on Any Contact List

Lecture 56: Do not Plagiarize

Lecture 57: Reinforce Your Official Account Brand

Lecture 58: Buy an Existing Official Account

Lecture 59: Learn from Other Accounts

Lecture 60: Get more devices for more Accounts

Lecture 61: Use Giveaway as Bait

Lecture 62: Use Influencer Marketing

Lecture 63: Share Head-Turning Screenshots

Lecture 64: Set up Article Directory & Auto-Reply

Lecture 65: KISS – Keep It Simple & Succinct

Lecture 66: Give Simple Directions

Lecture 67: Limit your Advertising Content

Lecture 68: Keep Writing Great Content

Lecture 69: Join Communities

Lecture 70: Don’t Give Up

Lecture 71: Make Your Content Useful

Lecture 72: Make Your Content Useful(Cont.)

Lecture 73: New Content Trend – Video

Lecture 74: When to write on WeChat?

Lecture 75: When to write on WeChat? (Cont.)

Lecture 76: Why Find Free Content for Your Account?

Lecture 77: Use “Original content” articles

Lecture 78: How to find good “Original content” articles ?

Lecture 79: How to share Original Content?

Lecture 80: How to share Original Content? (Cont.)

Lecture 81: How to share Original Content? (Cont.)

Lecture 82: A Summary of WeChat Content

Lecture 83: How to attract more followers?

Lecture 84: Case study Luojisiwei (逻辑思维)

Lecture 85: Case study Luojisiwei (逻辑思维)

Lecture 86: Case study Luojisiwei (逻辑思维)

Lecture 87: Case study Luojisiwei (逻辑思维)

Lecture 88: Case study Xiaoxiaobao Mama (小小包麻麻)

Lecture 89: Case study Xiaoxiaobao Mama (小小包麻麻)

Lecture 90: Maximize your Official Account QR Code

Lecture 91: Maximize your Official Account QR Code

Lecture 92: Utilize Your Existing Resources

Lecture 93: Why should users scan your QR code?

Lecture 94: Advertisement for your Official Account

Lecture 95: Broadcast Hot Topics

Lecture 96: How to do branding in WeChat?

Lecture 97: 1. Try to be as innovative as possible

Lecture 98: 2. Put more effort in Quality Content

Lecture 99: 3. Develop customer loyalty activities