How to sell to challenging modern buyers

How to sell to challenging modern buyers, available at $19.99, has an average rating of 4, with 19 lectures, 4 quizzes, based on 22 reviews, and has 460 subscribers.

You will learn about Understand who, what and how the modern buyers approach the purchasing role and objectives Know the Modern buyers main drivers, fears or weakest points Get confident to face challenging buyers Be equipped to overcome deadlock negotiations How to add value and increase their sales skills luggage know the purchasers background and tools in order to use the right approach and response This course is ideal for individuals who are Sales Reps facing challenging purchasers or Aspiring sales reps or Professionals coming from other areas willing to learn or develop sales skills or Start up CEO's and executives or Sales Directors and VP of sales It is particularly useful for Sales Reps facing challenging purchasers or Aspiring sales reps or Professionals coming from other areas willing to learn or develop sales skills or Start up CEO's and executives or Sales Directors and VP of sales.

Enroll now: How to sell to challenging modern buyers

Summary

Title: How to sell to challenging modern buyers

Price: $19.99

Average Rating: 4

Number of Lectures: 19

Number of Quizzes: 4

Number of Published Lectures: 19

Number of Published Quizzes: 4

Number of Curriculum Items: 24

Number of Published Curriculum Objects: 24

Number of Practice Tests: 2

Number of Published Practice Tests: 2

Original Price: $79.99

Quality Status: approved

Status: Live

What You Will Learn

Understand who, what and how the modern buyers approach the purchasing role and objectives
Know the Modern buyers main drivers, fears or weakest points
Get confident to face challenging buyers
Be equipped to overcome deadlock negotiations
How to add value and increase their sales skills luggage
know the purchasers background and tools in order to use the right approach and response

Who Should Attend

Sales Reps facing challenging purchasers
Aspiring sales reps
Professionals coming from other areas willing to learn or develop sales skills
Start up CEO's and executives
Sales Directors and VP of sales

Target Audiences

Sales Reps facing challenging purchasers
Aspiring sales reps
Professionals coming from other areas willing to learn or develop sales skills
Start up CEO's and executives
Sales Directors and VP of sales

Master the Art of Selling to Modern Buyers!

Are you ready to excel in the ever-evolving world of B2B sales?

Join the author of the bestselling books “Career Path Compass” and “Sales is my Passion” in this transformative course: “How to Sell to Challenging Modern Buyers”.

Why This Course is Essential:

Adapt to Modern Buyers: Learn how to effectively sell to today’s informed, empowered, and demanding buyers.
Enhance Your Skills: Improve your sales strategies to meet the changing market and customer needs.
Boost Your Revenue: Increase your sales and profitability by building trust and loyalty with your buyers.

What You’ll Learn:

Understanding Modern Buyers: Identify the characteristics and trends of modern buyers.
Mapping the Buyer’s Journey: Learn the stages and steps of the modern buyer’s journey.
Sales Roles and Responsibilities: Differentiate the roles and responsibilities of modern salespeople.
Effective Sales Techniques: Master techniques for researching, qualifying, engaging, presenting, negotiating, closing, and following up.
Building Trust: Best practices for building rapport, credibility, and trust with modern buyers.

By the End of This Course, You Will:

Analyze Buyer Needs: Recognize and analyze the needs, expectations, and potential of modern buyers.
Communicate Persuasively: Engage effectively with modern buyers in various contexts.
Solve Problems Creatively: Use strategic, analytical, and creative thinking to solve problems for modern buyers.
Collaborate for Success: Work internally and externally to deliver value-added solutions.
Manage Relationships: Handle change, innovation, diversity, and conflict in buyer relationships.
Measure Your Impact: Track and improve the results of your sales efforts with modern buyers.

Who Should Enroll?

This course is perfect for anyone looking to enhance their sales skills and strategies with modern buyers. No prior experience is required—just an open mind and a willingness to learn.

Flexible Learning:

Self-Paced: Access the course anytime, anywhere, on any device.
Interactive: Engage with other learners and the instructor through our discussion forum.

Bonus Materials:

Sales Tests and Business Cases: Practice with real case situations and job interview scenarios, complete with proposed solutions.
Bestselling Book: Get “Sales is my Passion” in ebook/pdf format.

Hear from Our Students:

Radu Ursacescu: “Very useful… Many negotiation courses are theoretical/academic. Amaro put a very personal/practical touch on his course.”
Ratcliff K: “This is another league.”
Arjen B: “Very high level and pragmatic.”
LaQuadraStore: “I’ve been struggling with bossy buyers and this training helped me understand them and how to tackle it.”

Don’t miss this opportunity to master selling to modern buyers and elevate your career. Enroll now and start your journey towards a more successful and rewarding life!

Course Curriculum

Chapter 1: Introduction

Lecture 1: Introduction, scope, structure and lessons

Chapter 2: Buyers vs Sellers

Lecture 1: The tension between buyers vs sellers – aims of each side

Lecture 2: Buyer main objectives – the relevance of purchasing

Chapter 3: Who is the modern buyer

Lecture 1: Types of buyers – there are 4: Emotional, calculator, Convincer and Technical

Lecture 2: How do your work with each type of buyer

Chapter 4: Pricing at the eyes of the buyer

Lecture 1: Value vs cost at the eyes of the buyer

Lecture 2: How to create value

Chapter 5: Buyer tricks

Lecture 1: Objections and power play – Buyers will always use them

Chapter 6: The seller response

Lecture 1: Portfolio classification – Breakdown your customers per relevance

Lecture 2: Steps of negotiation: Preparation, Discussion, Proposal, Bargaining, Deal

Lecture 3: Who has the power- Remember: Knowledge is power (if properly applied)

Chapter 7: Aditional material

Lecture 1: Interests vs positions, negotiation range, cooperative negotiation

Lecture 2: Porter's competitive forces, Kralijc matrix, Levels of perceived value

Chapter 8: Powerful scenes of proposals, negotiation and deal closing

Lecture 1: Negotiation scene from the movie "Jobs"

Lecture 2: Power negotiation scene from the movie "Dark Knight"

Lecture 3: Proposal and negotiation scene from the movie "Godfather"

Lecture 4: Proposal presentation from the movie "Imitation game"

Lecture 5: convincing and persuasion scenes from "12 Angry men"

Chapter 9: Practice section (sales test & Business case)

Chapter 10: Bonus Lecture

Lecture 1: Wrap up

Instructors

Amaro Araujo
Bestselling Author, International Sales & Negotiation Expert

Rating Distribution

1 stars: 1 votes
2 stars: 0 votes
3 stars: 3 votes
4 stars: 5 votes
5 stars: 13 votes

Frequently Asked Questions

How long do I have access to the course materials?

You can view and review the lecture materials indefinitely, like an on-demand channel.

Can I take my courses with me wherever I go?

Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!

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