Introduction to Investor Psychology: Fundraising 101

When a founder goes out to fundraise, they often forget they are entering a new world with its own set of rules and processes.

They might be a great founder with an exciting opportunity, but because they don’t understand how a venture capitalist’s mind operates they aren’t able to get a VC excited enough to invest.

There are a lot of nuances and subtleties in the world of venture capital that every founder should be aware of… and that’s why I created this course. A few things we’ll be covering in this course are:

• an overview of the business of investing

• understanding deal flow

• appreciation, liquidity, and portfolio theory

• tools for investor communications

• how VCs make decisions + VC signaling

• unique insights

Learning investor psychology won’t only help you with managing investors, but it also makes them take you more seriously because you understand their process. This course will delve deeply into each of these topics, providing you with the knowledge and confidence you need to navigate the fundraising landscape effectively.

If you’re thinking of fundraising and want to know the ins and outs of investor psychology, this is the course for you. It’s designed to give you a comprehensive understanding of what VCs are looking for and how to position your startup as a compelling investment opportunity.

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Frequently Asked Questions

How long do I have access to the course materials?

You can view and review the lecture materials indefinitely, like an on-demand channel.

Can I take my courses with me wherever I go?

Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!