Digital Marketing: Internet/ Artificial Intelligence/S.M

Section One : Internet Marketing for Complete Beginners

As an internet marketer, you’ll be able to earn money from the comfort of your home, with no limit as to how far you can scale and grow your business.

It’s highly rewarding, and it’s a skill that you can use to land jobs, or market to other companies, too.

There’s just one problem: it’s all rather complicated. If you’re not familiar with the world of internet marketing, then you might even be wondering how it’s even possible to earn money online without anything physical!

It’s all a bit daunting and it’s certainly not clear how or where to start.

With this video course you will learn the Basics of SEO, Site Design, Affiliate Marketing, Email Marketing, Social Media, and more.

Topics covered:

• 3 Powerful Platforms for Selling Your Products

• 5 Amazingly Powerful Tools for Internet Marketers

• 5 Essential Skills You Should Develop As an Internet Marketer

• 5 Secrets of Successful Affiliate Marketers

• 5 Ways You Can Make Money Online

• How to Become a Thought Leader

• How to Get Started With Email Marketing

• How to Get Traffic to Your Website From Social Media Platforms

• Top 5 Mistakes That New Internet Marketers

• Top 5 Myths Surrounding Internet Marketing

Section Two: The Internet Marketer’s Handbook

With more than 40,000 Google searches happening every second, you need to find a way to gain the attention of these potential customers.

Knowing how your target audience engages with their favorite brands and the things that influence them to buy are the keys to growing your online business.

This video course details the 79 actions that you need to take today that will lead you to realizing huge results in your Internet business.

It covers everything from validating your business idea, to transitioning your business for growth, to successfully scaling your business to grow beyond your wildest dreams.

Topics covered:

• 4 Hacks for Using Google Ads to Increase Web Traffic

• 4 Ways to Send Customers Emails Theyll Love

• 5 Hacks for Providing Memorable Customer Service Through Live Chat

• 5 Reasons Why Customer Feedback is Important for Your Business

• 5 Strategies for Successfully Growing Your Business

• 8 Creative Ways to Build Your Email List to Grow Your Business

• Effective Hacks for Quickly Validating Your Business Idea

• How to Use Influencer Marketing to Grow Your Business

• Most Important KPIs to Know to Grow Your Business

• Top 5 Reasons Why You Should Utilize Facebook Ads for Your Business

Section Three: Artificial Intelligence in Digital Marketing

Being smart in business means knowing what’s just around the corner. It means thinking ahead and preparing for inevitable changes that will impact the way business is conducted.

This is what allows a business to be resilient and to thrive in a changing environment.

This video course will help you to prepare, and explain a number of concepts:

• AI vs Machine Learning

• How to conduct SEO now that Google is an “AI first” company

• Chatbots

• Programmatic advertising

• Big data

• RankBrain

• Digital assistants

• Data science

• SQL

• Latent Semantic Indexing

• The future of internet marketing

In this course, you will gain a crystal ball with which to gaze into the future of internet marketing, and to ensure that you are ready for all those changes when they come.

Topics covered:

• What Is AI And Machine Learning?

• Google As An AI-First Company

• Preparing For Semantic Search

• Big Data

• Computer Version

• Advertising

• Email Marketing

• Chatbots

• Developing Your AI Skills – Using SQL

• How To Future Proof Your Marketing

And much more!

Section Four: Social Media Marketing Made Simple

Social media is designed to keep us entertained. Many of us spend hours trawling through content looking to find things that are unique and special to add to our feeds.

We are overwhelmed with having so many accounts that we can follow—but not all content is created equal.

Some content is much more popular than others; and it stands out on our feeds. Creating fantastic content and posting it at the optimal time with call-to-actions is a key strategy to succeeding on social media.

Being able to statistically analyze how your posts are performing is key to creating effective content.

Finding the successful posts and replicating characteristics of them into new posts is a great way to drive engagement and gain new followers.

Using analytics and insights is the best way to improve your productivity and work towards effective growth.

This video course will give you the knowledge and tools you need to scale your business with social media marketing.

Topics covered:

• Why You Need A Social Media Marketing Strategy

• How To Use Social Media Marketing To Gain Followers

• Top 6 Benefits To Social Media Marketing

• 8 Secrets To Quality Social Media Marketing

• How To Check If Your Social Media Marketing Is Working

• Why You Need To Increase Your Engagement

• Easy Ways To Update Your Social Media Marketing Strategy

• How Collaboration Can Improve Your Social Media Marketing And Gain New Followers

• 5 Quick Tips To Set Up Your Social Media Marketing

• How To Use Social Media Marketing To Develop Your Brand

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Frequently Asked Questions

How long do I have access to the course materials?

You can view and review the lecture materials indefinitely, like an on-demand channel.

Can I take my courses with me wherever I go?

Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!