How to Podcast Without Wasting Your Time

Course Curriculum

Chapter 1: Module 1: The Two Most Important Words

Lecture 1: Welcome!

Lecture 2: Preface and About Me

Lecture 3: Objectives and Consistency

Lecture 4: Sample Objectives

Lecture 5: Success Stories

Lecture 6: The Value of Interdisciplinary Skills

Lecture 7: My Thesis

Lecture 8: Keep Your Objectives Close

Lecture 9: Serendipity and Key Takeaways

Chapter 2: Market Research and Competitive Advantage

Lecture 1: Introduction and Disclaimer

Lecture 2: The Five Minute Myth

Lecture 3: Podcasts Versus the World

Lecture 4: Solving Listeners' Jobs to be Done

Lecture 5: Market Research Case Study

Lecture 6: Competitive Advantage

Lecture 7: Niche, Credibility, You and Co-Hosts

Lecture 8: Your Podcast's Name

Lecture 9: More on Your Name and Key Takeaways

Chapter 3: Episodes: Should You Reinvent the Wheel?

Lecture 1: Preface and a Key Caveat

Lecture 2: The Typical Episode Format

Lecture 3: Production Value and Podcast Stack

Lecture 4: Post-Production and the Value of Transcripts

Lecture 5: Procedures and Checklists

Lecture 6: My Thesis: Follow Intro-Interview-Outro

Lecture 7: Starting by Yourself and Key Takeaways

Chapter 4: Guests and Guest Flow

Lecture 1: Why You Want Guests

Lecture 2: Challenges and a Helpful Analogy

Lecture 3: The Art of Cold Email: Case Study (Part 1)

Lecture 4: The Art of Cold Email: Case Study (Part 2)

Lecture 5: Cold Emailing Tutorial (Part 1)

Lecture 6: Cold Emailing Tutorial (Part 2)

Lecture 7: Cold Emailing Tutorial (Part 3)

Lecture 8: Guest Flow and Helpful Workarounds

Lecture 9: How to Start Building Guest Flow

Lecture 10: Interviewing Prep and Interviewing Tips

Lecture 11: Post-Interview and Key Takeaways

Chapter 5: Marketing: How to Stand Out From the Crowd

Lecture 1: The Multi-Faceted Marketing Strategy

Lecture 2: Distribution

Lecture 3: Social Media Marketing

Lecture 4: Logo, Infographics, and Show Notes

Lecture 5: Email Marketing and a Podcast Website

Lecture 6: Appearing on Other Podcasts, Conferences, and Partnerships

Lecture 7: Paid Marketing

Lecture 8: Key Takeaways

Chapter 6: Monetization: Show Me the Money!

Lecture 1: Objective and the Value of Creativity

Lecture 2: Advertising

Lecture 3: Premium Content and Affiliate Marketing

Lecture 4: Crowdfunding and Digital Products

Lecture 5: Personalized Coaching and Key Takeaways

Chapter 7: The Art of Delegation

Lecture 1: The Downfall of Extreme Ownership

Lecture 2: What Can (And Should) I Delegate?

Lecture 3: How to Start Delegating and Freelancer Marketplaces

Lecture 4: The Necessity of Clear Instructions

Lecture 5: Freelancer Attributes and Key Takeaways

Chapter 8: Some Concluding Thoughts

Lecture 1: Unexpected Opportunities

Lecture 2: Final Insights