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Certification Course in Digital Marketing

Marketing

Certification Course in Digital Marketing, available at $19.99, has an average rating of 4.4, with 27 lectures, based on 123 reviews, and has 2733 subscribers.

Rating4.4
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You will learn about Understand common terminologies in Digital Marketing Improve your Business / services / Brand identity and audience Apply Search Engine Optimization (SEO) techniques – On-page and Off-page Power of social media marketing and optimize your social media handles Grow your email list, blog reach, organic reach, Site traffic, subscriber count and social media followers Run your email campaigns Increase in conversions and lead generation if you're connected to some products or services Understand different types of reports and KPIs Web Analytics Use Google Ads for Search Engine Marketing Use Google Analytics for understanding patterns Optimization your Linkedin pages Create campaigns on Social media This course is ideal for individuals who are Students of any stream or Working Professionals or Business Owners/Entrepreneurs It is particularly useful for Students of any stream or Working Professionals or Business Owners/Entrepreneurs.

Enroll now: Certification Course in Digital Marketing

Summary

Title: Certification Course in Digital Marketing

Price: $19.99

Average Rating: 4.4

Number of Lectures: 27

Number of Published Lectures: 23

Number of Curriculum Items: 28

Number of Published Curriculum Objects: 24

Original Price: ₹1,299

Quality Status: approved

Status: Live

What You Will Learn

  • Understand common terminologies in Digital Marketing
  • Improve your Business / services / Brand identity and audience
  • Apply Search Engine Optimization (SEO) techniques – On-page and Off-page
  • Power of social media marketing and optimize your social media handles
  • Grow your email list, blog reach, organic reach, Site traffic, subscriber count and social media followers
  • Run your email campaigns
  • Increase in conversions and lead generation if you're connected to some products or services
  • Understand different types of reports and KPIs Web Analytics
  • Use Google Ads for Search Engine Marketing
  • Use Google Analytics for understanding patterns
  • Optimization your Linkedin pages
  • Create campaigns on Social media

Who Should Attend

  • Students of any stream
  • Working Professionals
  • Business Owners/Entrepreneurs

Target Audiences

  • Students of any stream
  • Working Professionals
  • Business Owners/Entrepreneurs

Are you someone who is still exploring ways to expand their creativity in terms of setting up a business?

Or are you someone who is struggling to understand online platforms to market your services?

If the answer to both of the questions is a yes then you’re at the right place.

It took all of us a pandemic to understand the need of digital channels. Tech world is emerging at a fast pace. People are connecting and growing their business online. And they are earning and learning a lot from it.

When we choose to grow digitally, we start making impact, Business growth, innovation and invention become one of our favourite words.

With our Digital Marketing course, you can:

  • Leverage more benefits in growing your business

  • Can avail more conversions and sales

  • Establish yourself digitally on various platforms

Our main topics of concern are:

  1. Introduction to Digital Marketing

    • Introduction

    • Marketing Funnel

  2. Social Media Optimization

    • Introduction

    • How Search Engine works

    • What a website is made of

    • Keyword research

    • On-page and Off-page optimization

  3. Email Marketing

    • Why Email marketing

    • Email marketing system

  4. Linkedin Profile Optimization

    • Linkedin Optimization

    • ad campaign

  5. Online advertisements

    • Online advertisement

    • Google ads – for Search Engines

  6. Web Analytics –

    • Introduction

    • How to use Google Analytics

Irrespective of your domain expertise, you need to have some knowledge of Digital Marketing. This programme is designed for that. This course is also suitable for those who want to enter as a fresher in Digital Marketing.

Course Curriculum

Chapter 1: Introduction of Digital Marketing

Lecture 1: Introduction

Lecture 2: Marketing Funnel

Chapter 2: Search Engine Optimisation (SEO)

Lecture 1: Introduction

Lecture 2: How Search Engine works

Lecture 3: What a website is made of!

Lecture 4: Keyword research

Lecture 5: On-page and Off-page Optimization Part 1

Lecture 6: On-page and Off-page Optimization Part 2

Chapter 3: Email Marketing

Lecture 1: Why Email Marketing

Lecture 2: Email Marketing System Part 1

Lecture 3: Email Management system

Chapter 4: LinkedIn Marketing

Lecture 1: LinkedIn Profile Optimization

Lecture 2: Increase your Reach

Lecture 3: ad Campaign

Chapter 5: Online Advertisements

Lecture 1: Online Advertisements

Lecture 2: Google Ads – Search Engines

Chapter 6: Google Business Profile

Lecture 1: Meaning and Purpose

Lecture 2: Add or Claim your Business

Lecture 3: Verify Your Business Profile

Lecture 4: Verify your business with a video recording: Storefront

Chapter 7: Web Analytics

Lecture 1: Introduction

Lecture 2: Google Analytics

Lecture 3: Common Metrics

Instructors

Rating Distribution

  • 1 stars: 1 votes
  • 2 stars: 5 votes
  • 3 stars: 20 votes
  • 4 stars: 39 votes
  • 5 stars: 58 votes

Frequently Asked Questions


How long do I have access to the course materials?


You can view and review the lecture materials indefinitely, like an on-demand channel.


Can I take my courses with me wherever I go?


Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!

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