Solopreneur Marketing: Find Your Profitable Niche
Solopreneur Marketing: Find Your Profitable Niche, available at $29.99, has an average rating of 4.6, with 18 lectures, based on 20 reviews, and has 851 subscribers.
You will learn about Choose your ideal, most profitable, target clients through an easy process Communicate their positioning to those clients so they get top dollar for their offers Understand the process so they can add additional niche markets as they continue to grow. Learn it, do it and profit! This course is ideal for individuals who are Small business owners who want to grow their business more quickly or Solopreneur service providers who are 60 to 70% capacity and need to fill their practice/ business with high paying clients It is particularly useful for Small business owners who want to grow their business more quickly or Solopreneur service providers who are 60 to 70% capacity and need to fill their practice/ business with high paying clients.
Enroll now: Solopreneur Marketing: Find Your Profitable Niche
Summary
Title: Solopreneur Marketing: Find Your Profitable Niche
Price: $29.99
Average Rating: 4.6
Number of Lectures: 18
Number of Published Lectures: 18
Number of Curriculum Items: 18
Number of Published Curriculum Objects: 18
Original Price: $64.99
Quality Status: approved
Status: Live
What You Will Learn
- Choose your ideal, most profitable, target clients through an easy process
- Communicate their positioning to those clients so they get top dollar for their offers
- Understand the process so they can add additional niche markets as they continue to grow.
- Learn it, do it and profit!
Who Should Attend
- Small business owners who want to grow their business more quickly
- Solopreneur service providers who are 60 to 70% capacity and need to fill their practice/ business with high paying clients
Target Audiences
- Small business owners who want to grow their business more quickly
- Solopreneur service providers who are 60 to 70% capacity and need to fill their practice/ business with high paying clients
Over 750 students and eight 5-star reviews!
This course is part of my Small Local Business & Solopreneur Marketing Series! Great for service providers like wellness professionals, coaches, consultants, and more!
Grow your small business more quickly and have more fun working with the most profitable target clients.
- Are you a small business owner or solopreneur?
- Are you stuck at 50 to 70% capacity?
- Are you ready to work with the right clients who will really value your services?
This course will help you focus on the ideal clients who are most profitable and create and clarify your positioning statement to attract them more easily while making more money! Fill your practice or business!
I’ve built my own business and consulted with hundreds of solopreneurs to help them build theirs too! The first step is honing in on the best target (or niche) markets where you’re the clear fit and they’re willing to pay more.
I bring my academic background with a Phd in marketing from The Wharton School along with nearly 15 years of practical experience to the course. You get the same concepts I teach in MBA programs, customized for small business owners.
+++++++++++++++++++++++
Great online course teaching market positioning in a clear, concise program
Lisa’s course takes a step-by-step approach to teach you how to recognize your market, target your clients, and show you how to grow your niche. She uses worksheets and outside resources to help you understand how important it is to understand your client’s needs and to meet those needs most effectively, thereby creating long term clients whose value to your company is very high. She helps you hone in on your marketing statement and gain clarity about what you offer and to whom you should market it. A great class!
` Beth Hird, Camp Director
Read the rest of the five star reviews below!
About this course:
- Full, free lifetime access
- All future extra lectures and upgrades are always included for free
- Unconditional Udemy 30 day money-back guarantee – that’s my personal promise of your success!
- Worksheets and checklists so you can easily and quickly implement this approach for YOUR business.
LEARN HOW:
- To segment your market so you can evaluate and choose the most profitable target segments!
- To do a careful evaluation that considers growth rate, profitability and other critical criteria
- Position your business so that your ideal, profitable clients know that you ‘get them’ and they’re willing to pay more, be more loyal and refer to you more often.
I’ve worked with hundreds of small business owners and solopreneurs over the past 15 years. Plus I’ve taught MBA students similar material for just as long. This info is up to date with key learnings and customized for the small business owner who wants to know some of the why and what but really wants to know how to learn it, do it and profit!
“I was just telling a friend how Lisa has helped me to more than double my income in 9 months and I felt that I should let the whole world know. I am a self employed acupuncturist and prior to working with Lisa I was spinning my tail doing lots of stuff at once then getting tired and not doing anything for several months. I was feeling like my business was never going to grow. Lisa helped me to get clear about my business message, helped me to come up with strategic methods and timelines for reaching people, was a great sounding board for working out ideas and helping me to discern which marketing activities would NOT be worthwhile for me, my brand and my style. I cannot recommend her enough.”
~ Marie B, 5 Star Review posted on Yelp
Click the “take this course” button, top right, … don’t waste time or money, get started now!
Lisa Cain
Course Curriculum
Chapter 1: Introduction
Lecture 1: Introduction: Grow your business through a targeted strategy
Lecture 2: What is segmentation?
Lecture 3: Why should I bother doing this whole thing? (or perhaps, Show me the money!)
Lecture 4: Got Questions? Get Answers!
Chapter 2: How do I segment my market to find the most profitable ones?
Lecture 1: How do I segment my market? … an example.
Lecture 2: Brainstorming – where to find the worksheet!
Lecture 3: Brainstorming! Finally, let's segment the market!
Lecture 4: Two Free Online Tools to help you with your segments
Lecture 5: Evaluating the Segments & Starting to Describe Your Tribe
Lecture 6: BONUS: Evaluating Profitability of Each Segment
Lecture 7: BONUS: Using Facebook to Size the Market Segment
Lecture 8: Wrap Up of How to Segment
Chapter 3: BONUS: Describe Your Tribe.
Lecture 1: Describe Your Tribe!
Lecture 2: Not my Cup of Tea!
Chapter 4: Positioning: What is it? And, How do I do it?
Lecture 1: What is Positioning?
Lecture 2: Positioning Strategies
Lecture 3: How do I write a positioning statement?
Chapter 5: Wrap Up!
Lecture 1: How can I use my positioning statement?
Instructors
-
Lisa Cain, PhD
Marketing Educator & Consultant to Small Business Owners
Rating Distribution
- 1 stars: 0 votes
- 2 stars: 0 votes
- 3 stars: 2 votes
- 4 stars: 5 votes
- 5 stars: 13 votes
Frequently Asked Questions
How long do I have access to the course materials?
You can view and review the lecture materials indefinitely, like an on-demand channel.
Can I take my courses with me wherever I go?
Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!
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