NEW: How-to Create a Marketing Strategy to Scale Performance

NEW: How-to Create a Marketing Strategy to Scale Performance, available at $19.99, has an average rating of 4, with 18 lectures, based on 2 reviews, and has 2 subscribers.

You will learn about Scale your marketing performance with this stress-free scale-fit marketing strategy FREE templates included to help you organise your marketing hustle as you scale Ultimate channel audit checklist! Turn strategy into tactics that deliver EVERY TIME! Forecast your growth with a MASTER PLAN – FREE Template Included This course is ideal for individuals who are marketing managers or marketing executives or marketing professionals It is particularly useful for marketing managers or marketing executives or marketing professionals.

Enroll now: NEW: How-to Create a Marketing Strategy to Scale Performance

Summary

Title: NEW: How-to Create a Marketing Strategy to Scale Performance

Price: $19.99

Average Rating: 4

Number of Lectures: 18

Number of Published Lectures: 18

Number of Curriculum Items: 18

Number of Published Curriculum Objects: 18

Original Price: £22.99

Quality Status: approved

Status: Live

What You Will Learn

Scale your marketing performance with this stress-free scale-fit marketing strategy
FREE templates included to help you organise your marketing hustle as you scale
Ultimate channel audit checklist!
Turn strategy into tactics that deliver EVERY TIME!
Forecast your growth with a MASTER PLAN – FREE Template Included

Who Should Attend

marketing managers
marketing executives
marketing professionals

Target Audiences

marketing managers
marketing executives
marketing professionals

After 15 years, the thrill of seeing a company scale doesn’t get old. In this training, I share the marketing fundamentals that have helped me over the years reach marketing targets, deliver business results, and support companies on their scale journey.

This 70-minute course will cover the following areas:

Marketing Strategy
- Formula for sustainable scalability
- What makes up a scale-fit marketing strategy. Covering four fundamental areas to gear you up for scale
- Audience segments that will scale your marketing performance – FREE template
Master Plan
- Brand Interaction Map – FREE template
- Ultimate channel audit checklist
- Channel approach plan
Multi-channel Tactics
- Turning strategy into tactics that deliver
- Marketing Plan Template – FREE template
- Case studies taking business objectives through to marketing tactics

Packed with case studies, diagrams, and a step-by-step walk-through, by the end of this training you should be well equipped to build, implement and measure a marketing strategy that’s fit for scale.

What you’ll learn

Ways to use internal and external data to identify and solidify your market position
How to control marketing activity across multiple channels and be confident measuring success
Make channels work harder – how to integrate, repurpose, automate activity to boost results
Understand the fundamentals of turning strategy into tactics
Learn to utilise a marketing plan that focuses activity on targets (template included)

Who this course is for:

marketing managers
marketing executives
marketing professionals

Course Curriculum

Chapter 1: Introduction

Lecture 1: Introduction

Lecture 2: Formula for Sustainable Scalability

Chapter 2: Marketing Strategy

Lecture 1: What is a scale-fit marketing strategy?

Lecture 2: Business Objectives

Lecture 3: Company Position

Lecture 4: Market Insight

Lecture 5: Audience Profiling

Lecture 6: Let's recap and evaluate

Chapter 3: Master Plan

Lecture 1: Master Plan Introduction

Lecture 2: Channel Audit – Technical

Lecture 3: Channel Audit – Content

Lecture 4: Channel Audit – Engagement

Lecture 5: Creating a Channel Approach and Setting Metrics

Chapter 4: Multi-channel tactics

Lecture 1: Plan multi-channel tactics

Lecture 2: Implement tactics with this marketing plan template

Lecture 3: Examples – Strategy to Tactics

Lecture 4: Case Studies

Chapter 5: Let's Recap

Lecture 1: Let's recap

Instructors

Evie Jankauskyte
Marketing Manager

Rating Distribution

1 stars: 0 votes
2 stars: 0 votes
3 stars: 0 votes
4 stars: 2 votes
5 stars: 0 votes

Frequently Asked Questions

How long do I have access to the course materials?

You can view and review the lecture materials indefinitely, like an on-demand channel.

Can I take my courses with me wherever I go?

Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!

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