MailChimp Email Marketing Masterclass for eCommerce

MailChimp Email Marketing Masterclass for eCommerce, available at $19.99, has an average rating of 4.22, with 28 lectures, 5 quizzes, based on 86 reviews, and has 13883 subscribers.

You will learn about Set up and authenticate your own branded email sending domain Maximising email deliverability and avoiding Spam folder Create popular email automations to drive repeat purchases Email writing and design best practice Key email metrics and reporting Email segmenting and tagging Creating and organising your MailChimp audience Using third party integrations including Shopify This course is ideal for individuals who are This course is suitable people who are new to email marketing and MailChimp, but will also be of interest to existing users who are looking to improve their sales. or This course includes downloadable guides which are a great reference for sellers of all abilities. It is particularly useful for This course is suitable people who are new to email marketing and MailChimp, but will also be of interest to existing users who are looking to improve their sales. or This course includes downloadable guides which are a great reference for sellers of all abilities.

Enroll now: MailChimp Email Marketing Masterclass for eCommerce

Summary

Title: MailChimp Email Marketing Masterclass for eCommerce

Price: $19.99

Average Rating: 4.22

Number of Lectures: 28

Number of Quizzes: 5

Number of Published Lectures: 28

Number of Published Quizzes: 5

Number of Curriculum Items: 39

Number of Published Curriculum Objects: 39

Number of Practice Tests: 1

Number of Published Practice Tests: 1

Original Price: $19.99

Quality Status: approved

Status: Live

What You Will Learn

Set up and authenticate your own branded email sending domain
Maximising email deliverability and avoiding Spam folder
Create popular email automations to drive repeat purchases
Email writing and design best practice
Key email metrics and reporting
Email segmenting and tagging
Creating and organising your MailChimp audience
Using third party integrations including Shopify

Who Should Attend

This course is suitable people who are new to email marketing and MailChimp, but will also be of interest to existing users who are looking to improve their sales.
This course includes downloadable guides which are a great reference for sellers of all abilities.

Target Audiences

This course is suitable people who are new to email marketing and MailChimp, but will also be of interest to existing users who are looking to improve their sales.
This course includes downloadable guides which are a great reference for sellers of all abilities.

Send email marketing campaigns using MailChimp – the world’s leading email marketing platform and a great opportunity for entrepreneurs.

Use MailChimp to promote your business and boost your income. You don’t need any prior knowledge of email marketing or technical skills – if you can use a web browser, you are good to go!

This course is by Trevor Ginn, a successful online retailing entrepreneur who runs an online business that sells over $4 million/year. Trevor Ginn has over ten years of experience selling online. The course covers:

Maximising email deliverability
Use and authenticate your own domain for email marketing
Implement popular email automation
Email content and design best practice
Reporting and metrics
Third-party integrations including Shopify

Each section has a written course summary, and once purchased, this course is available to students forever.

Course content and overview

This course is for you if you are a email marketing newbie or an experienced advertiser looking to improve your sales. You will learn about how to use MailChimp from start to finish. The course comprises over 8 detailed sections, each tackling an aspect of the MailChimp platform. At the end of the course, you will be able to:

Collect emails and build your list
Segment your listing using tags
Create email marketing campaigns using MailChimp
Create emails which drive traffic and convert
Integrate your MailChimp with Shopify
Use analytics to understand your performance

This course distils the instructor’s enormous experience in online advertising and eCommerce 20+ digestible lessons. He is always happy to answer email questions and loves hearing from students.

Course Curriculum

Chapter 1: Introduction

Lecture 1: Introduction to the course

Lecture 2: Why Email Marketing

Chapter 2: Email Deliverability

Lecture 1: Email Deliverability

Lecture 2: Email Delivery Best Practices

Lecture 3: MailChimp Email Domain Authentication

Chapter 3: Integrating Mailchimp with your website

Lecture 1: MailChimp <> WordPress integration

Lecture 2: MailChimp <> Shopify integration

Chapter 4: Building & organising your email list

Lecture 1: Collecting Emails

Lecture 2: Audiences in Mailchimp

Lecture 3: Audience Dashboard and Settings

Lecture 4: Audience Inbox

Lecture 5: MailChimp embedded forms

Lecture 6: Pop up forms

Lecture 7: Landing Pages

Lecture 8: Organising your Mailchimp Audience with Segments, Tags & Groups

Chapter 5: Creating Email Campaigns

Lecture 1: Email Campaign Best Practices

Lecture 2: Email Copy Best Practice

Lecture 3: Email Design Best Practice

Lecture 4: Creating a Campaign in MailChimp

Lecture 5: MailChimp Campaign manager

Chapter 6: Email Journeys

Lecture 1: Introduction to Email Journeys (a.k.a. Automations)

Lecture 2: Creating MailChimp Email Journeys

Chapter 7: Monitoring Email Marketing Performance

Lecture 1: Email Marketing Metrics

Lecture 2: Email Dashboard

Lecture 3: Audience Analytics

Lecture 4: Email Reports

Lecture 5: Custom Reports

Chapter 8: Finishing up

Lecture 1: Congratulations

Instructors

Trevor Ginn
Ecommerce: Amazon, Digital Marketing, eBay, Shopify & more

Rating Distribution

1 stars: 2 votes
2 stars: 2 votes
3 stars: 12 votes
4 stars: 28 votes
5 stars: 42 votes

Frequently Asked Questions

How long do I have access to the course materials?

You can view and review the lecture materials indefinitely, like an on-demand channel.

Can I take my courses with me wherever I go?

Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!

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