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Google Shopping Ads Digital Marketing Course

Marketing

Google Shopping Ads Digital Marketing Course, available at $19.99, with 5 lectures.

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You will learn about E-commerce Marketing via Google Ads Google Shopping Campaign Google Merchant Center Account Setup Google Performance Max Campaign This course is ideal for individuals who are Digital Marketers or PPC Ads Executive or Google Ad Experts It is particularly useful for Digital Marketers or PPC Ads Executive or Google Ad Experts.

Enroll now: Google Shopping Ads Digital Marketing Course

Summary

Title: Google Shopping Ads Digital Marketing Course

Price: $19.99

Number of Lectures: 5

Number of Published Lectures: 5

Number of Curriculum Items: 5

Number of Published Curriculum Objects: 5

Original Price: ₹799

Quality Status: approved

Status: Live

What You Will Learn

  • E-commerce Marketing via Google Ads
  • Google Shopping Campaign
  • Google Merchant Center Account Setup
  • Google Performance Max Campaign

Who Should Attend

  • Digital Marketers
  • PPC Ads Executive
  • Google Ad Experts

Target Audiences

  • Digital Marketers
  • PPC Ads Executive
  • Google Ad Experts

The Google Ads Shopping Ads Course provides comprehensive training on setting up, managing, and optimizing Shopping campaigns in Google Ads. Designed for e-commerce businesses and marketers:

Learners will gain insights into bidding strategies, targeting options, and best practices for maximizing return on ad spend (ROAS). Through step-by-step guidance and practical examples, the course equips users with the skills needed to enhance product visibility and boost sales through Google Shopping Ads. It is perfect for beginners and professionals who want to become a PPC Executive in the realm of Digital Marketing.

Introduction to Google Shopping Ads: Overview of Shopping campaigns and their benefits for e-commerce.

  1. Setting Up Merchant Center: Creating and configuring a Google Merchant Center account.

  2. Product Feed Optimization: Techniques for creating and uploading optimized product feeds.

  3. Campaign Creation: Step-by-step guide to setting up Shopping campaigns in Google Ads.

  4. Bidding Strategies: Exploring smart bidding and manual bidding techniques for Shopping ads.

  5. Targeting and Segmentation: How to refine audience targeting to maximize campaign effectiveness.

  6. Performance Analysis: Using reports and data insights to improve campaign performance.

  7. Best Practices: Proven strategies for optimizing ad spend and increasing sales.

  8. Advanced Features: Learning about Shopping ads extensions and dynamic remarketing.

  9. Performance Max Campaign

  10. Video Shopping Campaign

Course Curriculum

Chapter 1: Google Shopping Ads Overview

Lecture 1: Shopping Ads Overview

Chapter 2: Merchant Center Account

Lecture 1: Merchant Center Account Setup

Chapter 3: Google Shopping Campaigns

Lecture 1: Standard Shopping Campaign

Lecture 2: Performance Max Campaign

Lecture 3: Google Shopping Video Campaign

Instructors

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Frequently Asked Questions


How long do I have access to the course materials?


You can view and review the lecture materials indefinitely, like an on-demand channel.


Can I take my courses with me wherever I go?


Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!

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