Hospitality Marketing Tips on Google Ads & Facebook Ads 2021
Hospitality Marketing Tips on Google Ads & Facebook Ads 2021, available at $19.99, has an average rating of 3.8, with 10 lectures, based on 20 reviews, and has 116 subscribers.
You will learn about Simple hospitality marketing tips to boost direct bookings with digital marketing on Google and Facebook What a "Bid on Brand" Google Ad is & how to set one up to rank #1 on Google for your own property How to download your customer email list from your hotel booking engine / hotel reservation system How to set up a new Facebook ad or adjust your existing Facebook Ad settings to maximize your ROI How to upload your customer email list to Facebook to encourage REPEAT business How to create a custom lookalike audience on Facebook to attract NEW business This course is ideal for individuals who are Short Stay Accommodation Owners or Self Catering Property Owners or Vacation Rental Owners or Holiday Let Owners or Bed and Breakfast Owners or Hotel Owners or Hotel Managers or Hoteliers It is particularly useful for Short Stay Accommodation Owners or Self Catering Property Owners or Vacation Rental Owners or Holiday Let Owners or Bed and Breakfast Owners or Hotel Owners or Hotel Managers or Hoteliers.
Enroll now: Hospitality Marketing Tips on Google Ads & Facebook Ads 2021
Summary
Title: Hospitality Marketing Tips on Google Ads & Facebook Ads 2021
Price: $19.99
Average Rating: 3.8
Number of Lectures: 10
Number of Published Lectures: 10
Number of Curriculum Items: 10
Number of Published Curriculum Objects: 10
Original Price: £34.99
Quality Status: approved
Status: Live
What You Will Learn
- Simple hospitality marketing tips to boost direct bookings with digital marketing on Google and Facebook
- What a "Bid on Brand" Google Ad is & how to set one up to rank #1 on Google for your own property
- How to download your customer email list from your hotel booking engine / hotel reservation system
- How to set up a new Facebook ad or adjust your existing Facebook Ad settings to maximize your ROI
- How to upload your customer email list to Facebook to encourage REPEAT business
- How to create a custom lookalike audience on Facebook to attract NEW business
Who Should Attend
- Short Stay Accommodation Owners
- Self Catering Property Owners
- Vacation Rental Owners
- Holiday Let Owners
- Bed and Breakfast Owners
- Hotel Owners
- Hotel Managers
- Hoteliers
Target Audiences
- Short Stay Accommodation Owners
- Self Catering Property Owners
- Vacation Rental Owners
- Holiday Let Owners
- Bed and Breakfast Owners
- Hotel Owners
- Hotel Managers
- Hoteliers
Life is hard as a hospitality property owner with a short stay accommodation, small hotel business, bed and breakfast, vacation rental or holiday let!You’re always spinning plates and it’s easy to fall into the habit of allowing OTAs like Booking .com, Airbnb and Expedia to bring you business. The problem with this is you are missing out on crucial profits, and have less control of the calibre of guests who arrive at your property.
In this course I’m going to teach you 3 EASY hotel marketing tricks you can implement over the next 24 hours to:
-
Beat the OTAs & Rank #1 on Google for YOUR own property
-
Encourage REPEAT business from your existing customers on Facebook
-
Attract NEW business on Facebook from people who are like your existing customers
Each lesson is a step by step, on screen tutorial.Watch over my shoulder as I demo the exact hospitality marketing strategies in Google Ads & Facebook Ads that continually work for my own business AND for the businesses of my students!
I’ll demo how to download your customer email listfrom two of the top hotel booking engines (Free to Book & Eviivo). Follow me as I upload that list to Facebook and teach you how to make the most of it!
You DON’T NEED A HUGE ADs BUDGET budget to beat the OTAs. I’ll show how to maximize your ROI and which tricky settings to look out for when you’re creating your ads so YOU (not Google or Facebook), stay in absolute control of your budget.
Even if you’ve never tried digital marketing or advertising on Google or Facebook– YOU CAN DO THIS.
Beginners are always welcome with me. Pause the videos and replay them as often as you need to!
After taking this course, one of my students – Fay Khang of Edinburgh, made ONE adjustment to the settings on her Facebook Ad.In less than 48 hours, she received 4 new enquiries on her property!
Other students shared:
“5*s. Great info that we have needed for a long time!” -former student, Annatjie
“5*s. Really informative- I can definitely implement the course content in my business.” – former student, Glenda
TAKE CONTROL of your hotel management BUSINESS & INCREASE your PROFITS with DIRECT BOOKINGS on Google & Facebook.
Your bottom line with thank you.
Course Curriculum
Chapter 1: Introduction to the course
Lecture 1: Welcome….
Chapter 2: Hospitality Marketing Tips for Google Ads 2021
Lecture 1: How to Set Up a "Bid on Brand" Ad to Rank #1 for Your Property on Google
Lecture 2: How to Bid On Brand (Checklist)
Chapter 3: Hospitality Marketing Tips for Facebook 2021
Lecture 1: INTRO to Facebook
Lecture 2: Download Your Customer Email List from Eviivo or FreeToBook & Create a CSV File
Lecture 3: Create 2 Facebook Ads: Encourage REPEAT Business & NEW Business
Lecture 4: More Detail on Creating & Testing Lookalike Audiences for Facebook Ads
Lecture 5: Facebook Ads Setup Checklist
Lecture 6: BONUS – Add the FB Pixel to Your Website!
Chapter 4: Special Announcement
Lecture 1: My message to you
Instructors
-
Mark Simpson
Independent Hospitality Marketing Consultant
Rating Distribution
- 1 stars: 1 votes
- 2 stars: 2 votes
- 3 stars: 0 votes
- 4 stars: 7 votes
- 5 stars: 10 votes
Frequently Asked Questions
How long do I have access to the course materials?
You can view and review the lecture materials indefinitely, like an on-demand channel.
Can I take my courses with me wherever I go?
Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!
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