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Facebook Training for Business

Marketing

Facebook Training for Business, available at Free, has an average rating of 4.4, with 43 lectures, based on 528 reviews, and has 28094 subscribers.

Rating4.4
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You will learn about The business case for being active on Facebook All about newsfeeds, status updates, apps and profiles How to get a Facebook vanity URL and embed a profile badge on a website How memorialize the profile of a deceased Facebook member How to search Facebook status updates on public profiles Pages, terms of service, timelines, covers and promotions How Greenpeace hijacked Nestle's Facebook Page What Ducati Motorcycles did wrong when they integrated Facebook into their website How Amazon leveraged Facebook's social web to power personal recommendations What happened when BP's Facebook Page was buried under an avalanche of comments How to use Google Plus, the latest social network, and the business case for being there How to use Pinterest for Business, and when it makes the most sense to leverage this social network How to use the Facebook mobile app and how to upload photos from Instagram and Check-Ins from Foursquare And much. much more This course is ideal for individuals who are It is particularly useful for .

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Summary

Title: Facebook Training for Business

Price: Free

Average Rating: 4.4

Number of Lectures: 43

Number of Published Lectures: 39

Number of Curriculum Items: 43

Number of Published Curriculum Objects: 39

Original Price: Free

Quality Status: approved

Status: Live

What You Will Learn

  • The business case for being active on Facebook
  • All about newsfeeds, status updates, apps and profiles
  • How to get a Facebook vanity URL and embed a profile badge on a website
  • How memorialize the profile of a deceased Facebook member
  • How to search Facebook status updates on public profiles
  • Pages, terms of service, timelines, covers and promotions
  • How Greenpeace hijacked Nestle's Facebook Page
  • What Ducati Motorcycles did wrong when they integrated Facebook into their website
  • How Amazon leveraged Facebook's social web to power personal recommendations
  • What happened when BP's Facebook Page was buried under an avalanche of comments
  • How to use Google Plus, the latest social network, and the business case for being there
  • How to use Pinterest for Business, and when it makes the most sense to leverage this social network
  • How to use the Facebook mobile app and how to upload photos from Instagram and Check-Ins from Foursquare
  • And much. much more

Who Should Attend

    Target Audiences

      Facebook training for employees. Includes over 43 Facebook tutorials and training videos to bring you up to speed on effective, responsible use at work.

      Learn how to use Facebook's advanced features for business and accelerate your digital literacy.  Facebook training covers the effective and responsible use of Facebook.com, the Facebook mobile app, Instagram, Foursquare and even Pinterest and Google Plus at work.

      Course Curriculum

      Chapter 1: Intro

      Lecture 1: Overview

      Lecture 2: About this Trainer

      Lecture 3: Promotional Materials

      Lecture 4: Housekeeping

      Chapter 2: Hands-On Training

      Lecture 1: Newsfeeds, Apps and Profiles

      Lecture 2: Privacy Settings

      Lecture 3: Vanity URLs

      Lecture 4: Profile Badges

      Lecture 5: Memorial Pages

      Lecture 6: Search

      Chapter 3: Best Practices

      Lecture 1: Why & How Businesses Facebook

      Lecture 2: Covers, Compliance and Cute

      Lecture 3: Sharing Positive Posts

      Lecture 4: Edgerank

      Lecture 5: Public Figure Pages

      Lecture 6: Managing Page Timelines

      Lecture 7: Using Timeline Effectively

      Lecture 8: Most Engaging Status Updates

      Lecture 9: Promotions

      Lecture 10: Sharing Photos & Videos

      Lecture 11: Tagging Status Updates

      Lecture 12: Like Buttons with Faces

      Lecture 13: Embedding "Like" Buttons

      Lecture 14: Pin, Hide and Remove Posts from Pages

      Lecture 15: Next Steps

      Chapter 4: Case Studies

      Lecture 1: Case Study: Ducati Motorcycles

      Lecture 2: Case Study: Greenpeace Brandjacks Nestle

      Lecture 3: Case Study: Amazon Open Graph Integration

      Lecture 4: Case Study: BP Oil Spill

      Chapter 5: Supplemental Resources

      Lecture 1: Resources Overview

      Lecture 2: Facebook Automation: Vendor Briefing

      Lecture 3: Facebook Measurement: Vendor Briefing

      Lecture 4: Best Wall Posts: Industry Research

      Lecture 5: Facebook Open Graph: Deep Dive

      Lecture 6: Facebook Like Buttons: Deep Dive

      Lecture 7: Facebook Pages & Ads: Deep Dive

      Lecture 8: Jay Baer on Google Plus

      Lecture 9: Social by Design: The Future of Facebook Marketing

      Lecture 10: Bonus for Students Only

      Instructors

      Rating Distribution

      • 1 stars: 32 votes
      • 2 stars: 32 votes
      • 3 stars: 105 votes
      • 4 stars: 153 votes
      • 5 stars: 206 votes

      Frequently Asked Questions


      How long do I have access to the course materials?


      You can view and review the lecture materials indefinitely, like an on-demand channel.


      Can I take my courses with me wherever I go?


      Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!

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