Professional Diploma in Customer Relationship Management CRM
Professional Diploma in Customer Relationship Management CRM, available at $44.99, has an average rating of 4.12, with 12 lectures, based on 297 reviews, and has 12277 subscribers.
You will learn about Business Principles of Customer Relationship Management Multichannel Sales, Service, Marketing and Business Management Business principles of implementation of oCRM tools (Microsoft Dynamics 365 (CRM), Oracle Siebel CRM, Salesforce) Sales Management Service and claims Management Cross-sale and up-sale Digital Channels building Examples from Consumer Lending, Mortgage and other produc-lines of Retail Business This course is ideal for individuals who are Course will be interesting to anybody who want to know business cases and business environment of usage of CRM systems. or CRM stands for Customer Relationship Management. It refers to the strategies, technologies, and practices that companies use to manage and analyze customer interactions and data throughout the customer lifecycle, with the goal of improving customer service relationships and assisting in customer retention and sales growth. or earning about CRM is important for companies and managers for several reasons: Customer Satisfaction: CRM helps companies better understand their customers' needs, preferences, and behaviors. By analyzing customer data, companies can personalize their interactions, anticipate customer needs, and provide better service, leading to increased customer satisfaction and loyalty. Sales and Marketing: CRM systems enable companies to track sales leads, manage marketing campaigns, and identify potential opportunities for cross-selling and upselling. By centralizing customer data and communication channels, CRM helps sales and marketing teams work more efficiently and effectively. Data-Driven Decision Making: CRM provides valuable insights into customer trends, buying patterns, and sales performance. Managers can use this data to make informed decisions about product development, pricing strategies, and resource allocation. Improved Communication and Collaboration: CRM systems facilitate communication and collaboration among different departments within an organization, such as sales, marketing, customer service, and finance. By sharing customer information and interactions, teams can work together to provide a seamless and cohesive experience for customers. Competitive Advantage: Providing exceptional customer experiences is essential for standing out from the competition. Companies that invest in CRM and focus on building strong relationships with their customers are more likely to retain customers, attract new ones, and outperform their competitors. or Developing skills in CRM can support the building of a career in several ways: Specialization: As CRM becomes increasingly important for businesses, there is a growing demand for professionals with expertise in CRM systems and strategies. By developing skills in CRM, individuals can specialize in this field and pursue career opportunities in sales, marketing, customer service, or CRM consulting. Career Advancement: Proficiency in CRM can open up opportunities for career advancement, as companies value employees who can effectively manage customer relationships and drive business growth. Individuals with strong CRM skills may be considered for leadership roles or higher-level positions within their organizations. Flexibility: CRM skills are transferable across industries and sectors, allowing individuals to explore diverse career paths. Whether working in retail, finance, healthcare, or technology, professionals with CRM expertise can apply their skills to improve customer relationships and drive business success. Entrepreneurship: For individuals interested in starting their own businesses or consulting practices, CRM skills can be highly valuable. By helping other companies implement CRM systems and strategies, entrepreneurs can build a successful career as CRM consultants or specialists. or In summary, learning about CRM is important for companies and managers because it enhances customer satisfaction, drives sales and marketing efforts, facilitates data-driven decision making, improves communication and collaboration, and provides a competitive advantage. Developing skills in CRM can support the building of a career by enabling specialization, career advancement, flexibility, and opportunities for entrepreneurship. It is particularly useful for Course will be interesting to anybody who want to know business cases and business environment of usage of CRM systems. or CRM stands for Customer Relationship Management. It refers to the strategies, technologies, and practices that companies use to manage and analyze customer interactions and data throughout the customer lifecycle, with the goal of improving customer service relationships and assisting in customer retention and sales growth. or earning about CRM is important for companies and managers for several reasons: Customer Satisfaction: CRM helps companies better understand their customers' needs, preferences, and behaviors. By analyzing customer data, companies can personalize their interactions, anticipate customer needs, and provide better service, leading to increased customer satisfaction and loyalty. Sales and Marketing: CRM systems enable companies to track sales leads, manage marketing campaigns, and identify potential opportunities for cross-selling and upselling. By centralizing customer data and communication channels, CRM helps sales and marketing teams work more efficiently and effectively. Data-Driven Decision Making: CRM provides valuable insights into customer trends, buying patterns, and sales performance. Managers can use this data to make informed decisions about product development, pricing strategies, and resource allocation. Improved Communication and Collaboration: CRM systems facilitate communication and collaboration among different departments within an organization, such as sales, marketing, customer service, and finance. By sharing customer information and interactions, teams can work together to provide a seamless and cohesive experience for customers. Competitive Advantage: Providing exceptional customer experiences is essential for standing out from the competition. Companies that invest in CRM and focus on building strong relationships with their customers are more likely to retain customers, attract new ones, and outperform their competitors. or Developing skills in CRM can support the building of a career in several ways: Specialization: As CRM becomes increasingly important for businesses, there is a growing demand for professionals with expertise in CRM systems and strategies. By developing skills in CRM, individuals can specialize in this field and pursue career opportunities in sales, marketing, customer service, or CRM consulting. Career Advancement: Proficiency in CRM can open up opportunities for career advancement, as companies value employees who can effectively manage customer relationships and drive business growth. Individuals with strong CRM skills may be considered for leadership roles or higher-level positions within their organizations. Flexibility: CRM skills are transferable across industries and sectors, allowing individuals to explore diverse career paths. Whether working in retail, finance, healthcare, or technology, professionals with CRM expertise can apply their skills to improve customer relationships and drive business success. Entrepreneurship: For individuals interested in starting their own businesses or consulting practices, CRM skills can be highly valuable. By helping other companies implement CRM systems and strategies, entrepreneurs can build a successful career as CRM consultants or specialists. or In summary, learning about CRM is important for companies and managers because it enhances customer satisfaction, drives sales and marketing efforts, facilitates data-driven decision making, improves communication and collaboration, and provides a competitive advantage. Developing skills in CRM can support the building of a career by enabling specialization, career advancement, flexibility, and opportunities for entrepreneurship.
Enroll now: Professional Diploma in Customer Relationship Management CRM
Summary
Title: Professional Diploma in Customer Relationship Management CRM
Price: $44.99
Average Rating: 4.12
Number of Lectures: 12
Number of Published Lectures: 12
Number of Curriculum Items: 12
Number of Published Curriculum Objects: 12
Original Price: €24.99
Quality Status: approved
Status: Live
What You Will Learn
- Business Principles of Customer Relationship Management
- Multichannel Sales, Service, Marketing and Business Management
- Business principles of implementation of oCRM tools (Microsoft Dynamics 365 (CRM), Oracle Siebel CRM, Salesforce)
- Sales Management
- Service and claims Management
- Cross-sale and up-sale
- Digital Channels building
- Examples from Consumer Lending, Mortgage and other produc-lines of Retail Business
Who Should Attend
- Course will be interesting to anybody who want to know business cases and business environment of usage of CRM systems.
- CRM stands for Customer Relationship Management. It refers to the strategies, technologies, and practices that companies use to manage and analyze customer interactions and data throughout the customer lifecycle, with the goal of improving customer service relationships and assisting in customer retention and sales growth.
- earning about CRM is important for companies and managers for several reasons: Customer Satisfaction: CRM helps companies better understand their customers' needs, preferences, and behaviors. By analyzing customer data, companies can personalize their interactions, anticipate customer needs, and provide better service, leading to increased customer satisfaction and loyalty. Sales and Marketing: CRM systems enable companies to track sales leads, manage marketing campaigns, and identify potential opportunities for cross-selling and upselling. By centralizing customer data and communication channels, CRM helps sales and marketing teams work more efficiently and effectively. Data-Driven Decision Making: CRM provides valuable insights into customer trends, buying patterns, and sales performance. Managers can use this data to make informed decisions about product development, pricing strategies, and resource allocation. Improved Communication and Collaboration: CRM systems facilitate communication and collaboration among different departments within an organization, such as sales, marketing, customer service, and finance. By sharing customer information and interactions, teams can work together to provide a seamless and cohesive experience for customers. Competitive Advantage: Providing exceptional customer experiences is essential for standing out from the competition. Companies that invest in CRM and focus on building strong relationships with their customers are more likely to retain customers, attract new ones, and outperform their competitors.
- Developing skills in CRM can support the building of a career in several ways: Specialization: As CRM becomes increasingly important for businesses, there is a growing demand for professionals with expertise in CRM systems and strategies. By developing skills in CRM, individuals can specialize in this field and pursue career opportunities in sales, marketing, customer service, or CRM consulting. Career Advancement: Proficiency in CRM can open up opportunities for career advancement, as companies value employees who can effectively manage customer relationships and drive business growth. Individuals with strong CRM skills may be considered for leadership roles or higher-level positions within their organizations. Flexibility: CRM skills are transferable across industries and sectors, allowing individuals to explore diverse career paths. Whether working in retail, finance, healthcare, or technology, professionals with CRM expertise can apply their skills to improve customer relationships and drive business success. Entrepreneurship: For individuals interested in starting their own businesses or consulting practices, CRM skills can be highly valuable. By helping other companies implement CRM systems and strategies, entrepreneurs can build a successful career as CRM consultants or specialists.
- In summary, learning about CRM is important for companies and managers because it enhances customer satisfaction, drives sales and marketing efforts, facilitates data-driven decision making, improves communication and collaboration, and provides a competitive advantage. Developing skills in CRM can support the building of a career by enabling specialization, career advancement, flexibility, and opportunities for entrepreneurship.
Target Audiences
- Course will be interesting to anybody who want to know business cases and business environment of usage of CRM systems.
- CRM stands for Customer Relationship Management. It refers to the strategies, technologies, and practices that companies use to manage and analyze customer interactions and data throughout the customer lifecycle, with the goal of improving customer service relationships and assisting in customer retention and sales growth.
- earning about CRM is important for companies and managers for several reasons: Customer Satisfaction: CRM helps companies better understand their customers' needs, preferences, and behaviors. By analyzing customer data, companies can personalize their interactions, anticipate customer needs, and provide better service, leading to increased customer satisfaction and loyalty. Sales and Marketing: CRM systems enable companies to track sales leads, manage marketing campaigns, and identify potential opportunities for cross-selling and upselling. By centralizing customer data and communication channels, CRM helps sales and marketing teams work more efficiently and effectively. Data-Driven Decision Making: CRM provides valuable insights into customer trends, buying patterns, and sales performance. Managers can use this data to make informed decisions about product development, pricing strategies, and resource allocation. Improved Communication and Collaboration: CRM systems facilitate communication and collaboration among different departments within an organization, such as sales, marketing, customer service, and finance. By sharing customer information and interactions, teams can work together to provide a seamless and cohesive experience for customers. Competitive Advantage: Providing exceptional customer experiences is essential for standing out from the competition. Companies that invest in CRM and focus on building strong relationships with their customers are more likely to retain customers, attract new ones, and outperform their competitors.
- Developing skills in CRM can support the building of a career in several ways: Specialization: As CRM becomes increasingly important for businesses, there is a growing demand for professionals with expertise in CRM systems and strategies. By developing skills in CRM, individuals can specialize in this field and pursue career opportunities in sales, marketing, customer service, or CRM consulting. Career Advancement: Proficiency in CRM can open up opportunities for career advancement, as companies value employees who can effectively manage customer relationships and drive business growth. Individuals with strong CRM skills may be considered for leadership roles or higher-level positions within their organizations. Flexibility: CRM skills are transferable across industries and sectors, allowing individuals to explore diverse career paths. Whether working in retail, finance, healthcare, or technology, professionals with CRM expertise can apply their skills to improve customer relationships and drive business success. Entrepreneurship: For individuals interested in starting their own businesses or consulting practices, CRM skills can be highly valuable. By helping other companies implement CRM systems and strategies, entrepreneurs can build a successful career as CRM consultants or specialists.
- In summary, learning about CRM is important for companies and managers because it enhances customer satisfaction, drives sales and marketing efforts, facilitates data-driven decision making, improves communication and collaboration, and provides a competitive advantage. Developing skills in CRM can support the building of a career by enabling specialization, career advancement, flexibility, and opportunities for entrepreneurship.
Welcome to course: Professional Diploma in Customer Relationship Management CRM by MTF Institute
Course provided by MTF Institute of Management, Technology and Finance
MTF is the global educational and research institute with HQ at Lisbon, Portugal, focused on business & professional hybrid (on-campus and online) education at areas: Business & Administration, Science & Technology, Banking & Finance.
MTF R&Dcenter focused on research activities at areas: Artificial Intelligence, Machine Learning, Data Science, Big Data, WEB3, Blockchain, Cryptocurrency & Digital Assets, Metaverses, Digital Transformation, Fintech, Electronic Commerce, Internet of Things.
MTF is the official partner of: IBM, Intel, Microsoft, member of the Portuguese Chamber of Commerce and Industry.
MTFis present in 208 countries and has been chosen by more than 380,000 students.
CRM stands for Customer Relationship Management. It refers to the strategies, technologies, and practices that companies use to manage and analyze customer interactions and data throughout the customer lifecycle, with the goal of improving customer service relationships and assisting in customer retention and sales growth.
Learning about CRM is important for companies and managers for several reasons:
Customer Satisfaction: CRM helps companies better understand their customers’ needs, preferences, and behaviors. By analyzing customer data, companies can personalize their interactions, anticipate customer needs, and provide better service, leading to increased customer satisfaction and loyalty.
Sales and Marketing: CRM systems enable companies to track sales leads, manage marketing campaigns, and identify potential opportunities for cross-selling and upselling. By centralizing customer data and communication channels, CRM helps sales and marketing teams work more efficiently and effectively.
Data-Driven Decision Making: CRM provides valuable insights into customer trends, buying patterns, and sales performance. Managers can use this data to make informed decisions about product development, pricing strategies, and resource allocation.
Improved Communication and Collaboration: CRM systems facilitate communication and collaboration among different departments within an organization, such as sales, marketing, customer service, and finance. By sharing customer information and interactions, teams can work together to provide a seamless and cohesive experience for customers.
Competitive Advantage: Providing exceptional customer experiences is essential for standing out from the competition. Companies that invest in CRM and focus on building strong relationships with their customers are more likely to retain customers, attract new ones, and outperform their competitors.
Developing skills in CRM can support the building of a career in several ways:
Specialization: As CRM becomes increasingly important for businesses, there is a growing demand for professionals with expertise in CRM systems and strategies. By developing skills in CRM, individuals can specialize in this field and pursue career opportunities in sales, marketing, customer service, or CRM consulting.
Career Advancement: Proficiency in CRM can open up opportunities for career advancement, as companies value employees who can effectively manage customer relationships and drive business growth. Individuals with strong CRM skills may be considered for leadership roles or higher-level positions within their organizations.
Flexibility: CRM skills are transferable across industries and sectors, allowing individuals to explore diverse career paths. Whether working in retail, finance, healthcare, or technology, professionals with CRM expertise can apply their skills to improve customer relationships and drive business success.
Entrepreneurship: For individuals interested in starting their own businesses or consulting practices, CRM skills can be highly valuable. By helping other companies implement CRM systems and strategies, entrepreneurs can build a successful career as CRM consultants or specialists.
In summary, learning about CRM is important for companies and managers because it enhances customer satisfaction, drives sales and marketing efforts, facilitates data-driven decision making, improves communication and collaboration, and provides a competitive advantage. Developing skills in CRM can support the building of a career by enabling specialization, career advancement, flexibility, and opportunities for entrepreneurship.
Course Curriculum
Chapter 1: Introduction
Lecture 1: Onboarding to learning process
Lecture 2: Welcome to MTF
Chapter 2: Customer Relationship Management
Lecture 1: Introduction to CRM
Lecture 2: Full course presentation + aCRM module
Chapter 3: CRM at sales and service management
Lecture 1: CRM at managing of work of branches network and contact center
Lecture 2: Partners, remote and digital channels
Lecture 3: Sales methodology
Chapter 4: CRM at Marketing
Lecture 1: CRM at marketing
Lecture 2: CRM at marketing: business cases
Chapter 5: Interactive Part, Next Steps and Answers to Questions
Lecture 1: Interactive Part
Lecture 2: Congratulations with course finishing
Lecture 3: Bonus Section: Next Steps
Instructors
-
MTF Institute of Management, Technology and Finance
Institute of Management, Technology and Finance
Rating Distribution
- 1 stars: 11 votes
- 2 stars: 14 votes
- 3 stars: 62 votes
- 4 stars: 93 votes
- 5 stars: 117 votes
Frequently Asked Questions
How long do I have access to the course materials?
You can view and review the lecture materials indefinitely, like an on-demand channel.
Can I take my courses with me wherever I go?
Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!
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