Ecommerce Pricing Strategies for 2021
Ecommerce Pricing Strategies for 2021, available at Free, has an average rating of 4.05, with 12 lectures, based on 22 reviews, and has 1625 subscribers.
You will learn about You'll learn the Top 10 Ecommerce Pricing Strategies to sell your Products or Services You'll learn the Pricing Strategies that companies like Apple, Amazon and Ryanair adopt You'll learn the differences between Cost-Based pricing and Value-Based Pricing and what's ultimately better for your Ecommerce Business You'll learn how airline companies adopt Dynamic Pricing strategies to boost their Revenue and how you can do too This course is ideal for individuals who are Beginner digital marketers or Ecommerce Experts or Marketing agencies or Online Entrepreneurs or Home business Owners or Ecommerce enthusiast or Pricing strategy experts It is particularly useful for Beginner digital marketers or Ecommerce Experts or Marketing agencies or Online Entrepreneurs or Home business Owners or Ecommerce enthusiast or Pricing strategy experts.
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Summary
Title: Ecommerce Pricing Strategies for 2021
Price: Free
Average Rating: 4.05
Number of Lectures: 12
Number of Published Lectures: 12
Number of Curriculum Items: 12
Number of Published Curriculum Objects: 12
Original Price: Free
Quality Status: approved
Status: Live
What You Will Learn
- You'll learn the Top 10 Ecommerce Pricing Strategies to sell your Products or Services
- You'll learn the Pricing Strategies that companies like Apple, Amazon and Ryanair adopt
- You'll learn the differences between Cost-Based pricing and Value-Based Pricing and what's ultimately better for your Ecommerce Business
- You'll learn how airline companies adopt Dynamic Pricing strategies to boost their Revenue and how you can do too
Who Should Attend
- Beginner digital marketers
- Ecommerce Experts
- Marketing agencies
- Online Entrepreneurs
- Home business Owners
- Ecommerce enthusiast
- Pricing strategy experts
Target Audiences
- Beginner digital marketers
- Ecommerce Experts
- Marketing agencies
- Online Entrepreneurs
- Home business Owners
- Ecommerce enthusiast
- Pricing strategy experts
An effective pricing strategy can make or break your ecommerce business.
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Do you set prices low to stay competitive but reduce profits?
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Or, do you set higher prices but risk missing out on as many new customers?
Using the right pricing strategy for your ecommerce business can help scale your business and grow your revenue and profits. Although product pricing is a difficult task, there are ways to identify the right pricing strategy that fits your business.
An ecommerce pricing strategy is a well thought-out plan that helps determine how you accurately price products to increase sales and profits while staying competitive. Different ecommerce pricing strategies are used depending on the type of products sold, product demand, and competition.
Today we follow our favorite brands on Instagram, set eyes on a product and locate where it’s sold in seconds.
And we have too many options. Options that sell identical products at different prices.
Pricing fails when it’s taken as a dull task within an e-commerce company. When taken seriously and handled in smart ways, it turns into a secret and very effective marketing tool.
Many times, an ecommerce pricing strategy is based on the target audience, what your ideal customers are willing to pay, and where they currently shop for similar products. The right pricing model will come down to what shoppers are willing to pay for your product based on several factors, such as brand reputation, demand, and competition.
Course Curriculum
Chapter 1: Introduction
Lecture 1: Introduction to Ecommerce Pricing
Chapter 2: Ecommerce Pricing Strategies 101
Lecture 1: Cost Plus Pricing
Lecture 2: Value Based Pricing
Lecture 3: Price Skimming
Lecture 4: Market Penetration
Lecture 5: Premium Pricing
Lecture 6: Bundle Pricing
Lecture 7: Market Pricing
Lecture 8: Dynamic Pricing
Lecture 9: Geographical Pricing
Lecture 10: Anchor Pricing
Chapter 3: Bonus: Boost your Traffic in 2022!
Lecture 1: Boost your Traffic through Content Marketing!
Instructors
-
Alessio Lorandi
Marketing coach
Rating Distribution
- 1 stars: 1 votes
- 2 stars: 2 votes
- 3 stars: 1 votes
- 4 stars: 6 votes
- 5 stars: 12 votes
Frequently Asked Questions
How long do I have access to the course materials?
You can view and review the lecture materials indefinitely, like an on-demand channel.
Can I take my courses with me wherever I go?
Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!
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