2024 YouTube Ads & Video Marketing
2024 YouTube Ads & Video Marketing, available at $64.99, has an average rating of 4.35, with 62 lectures, 1 quizzes, based on 157 reviews, and has 1176 subscribers.
You will learn about Updated for 2024 Understand what every setting in YouTube Ads means Create YouTube video ads (formerly AdWords) with a step-by-step walkthrough Drive traffic as early as today Get cheap clicks and engagement because YouTube Ads are cheaper than ads on Facebook, Google search ads, and LinkedIn Get more from video marketing organically and with YouTube video ads Get effective video marketing and video sales scripts This course is ideal for individuals who are People who sell products or services online or Entrepreneurs and business owners or Anyone who wants to get an extra boost promoting anything It is particularly useful for People who sell products or services online or Entrepreneurs and business owners or Anyone who wants to get an extra boost promoting anything.
Enroll now: 2024 YouTube Ads & Video Marketing
Summary
Title: 2024 YouTube Ads & Video Marketing
Price: $64.99
Average Rating: 4.35
Number of Lectures: 62
Number of Quizzes: 1
Number of Published Lectures: 52
Number of Published Quizzes: 1
Number of Curriculum Items: 63
Number of Published Curriculum Objects: 53
Original Price: $59.99
Quality Status: approved
Status: Live
What You Will Learn
- Updated for 2024
- Understand what every setting in YouTube Ads means
- Create YouTube video ads (formerly AdWords) with a step-by-step walkthrough
- Drive traffic as early as today
- Get cheap clicks and engagement because YouTube Ads are cheaper than ads on Facebook, Google search ads, and LinkedIn
- Get more from video marketing organically and with YouTube video ads
- Get effective video marketing and video sales scripts
Who Should Attend
- People who sell products or services online
- Entrepreneurs and business owners
- Anyone who wants to get an extra boost promoting anything
Target Audiences
- People who sell products or services online
- Entrepreneurs and business owners
- Anyone who wants to get an extra boost promoting anything
Add video marketing boosted by video ads to your marketing. Set up video ads today and run effective and highly-converting ads to drive immediate traffic and sales!
Video ads are known to have some of the highest conversions of all the ads out there. That is because you can literally talk to your audience, become a little bit personable with them, and gain more trust than you would with a basic text based ad.
In this course I teach you how to create your video ad, and walk you literally step by step in the setup process for your first ad.
As I walk you through the setup process for your first ad, I explain all the elements of the ad that you will need to fill out in your ad. And when you finish the course, you can launch your first ad and begin observing results.
WHY VIDEO ADS ARE SO POWERFUL
If you can spend a dollar in the ads, and get a bigger amount of sales back, then you can increase your spending to get more and more profitable sales. And as you increase sales more and more, you will naturally grow your business more and more. So if you get the ads profitable, they can become the biggest growth channel for your business.
Note about the course: since I walk you through how I make my own ad, I will naturally show you an ad. I am not trying to sell you anything in my ad. It just happens to be the example of my own ad that I am using, and that is why I am showing it. There is no promotion in the course.
Go ahead, sign up for this video marketing course, and let’s get you experimenting with your first YouTube ads today!
INSTRUCTOR BACKGROUND
I’ve been an entrepreneur for 15+ years, have coached 1,000+ entrepreneurs in person, taught 750,000+ students, impacted millions of entrepreneurs worldwide creating 6 and 7-figure businesses in the process, and I would love to help you.
Most of my business is selling products online and I constantly do video marketing, video sales, and run YouTube ads for myself and for my clients. Today and moving forward, video marketing is one of the top ways to sell online and engage your audience.
I am an expert growth marketer, and I create winning marketing strategies for my clients all the time. Now it is your turn to grow your business, and fulfill your dreams using the video marketing strategy I show you in this course.
BONUSES INCLUDED
* Lots of extra freebies, downloadable worksheets, and exercises to make the course more interactive and valuable
* Personal invitation to my Facebook community after you complete the course
* My list of 50 business-success skills when you complete the course
RESPONSIVE AND CARING INSTRUCTOR: WORLD-CLASS STUDENT SUPPORT
If you have questions, know that I am here to help! I answer 99% of student questions within 24 hours. Many students tell me that other instructors don’t respond. Well, I do because
1) I care about my students.
2) I feel a responsibility to make sure that students get their money’s worth from the course.
MONEY-BACK GUARANTEE
This video marketing and YouTube ads course comes with an unconditional, Udemy-backed, 30-day money-back guarantee. This is not just a guarantee, it’s my personal promise to you that I will go out of my way to help you succeed with your video ads and video marketing just like I’ve done for thousands of my other students.
Invest in your future. Enroll now.
Course Curriculum
Chapter 1: Introduction to this course on YouTube Advertising and selling with ads
Lecture 1: Video ads and sales course welcome and learn what you can expect
Lecture 2: Options to have a better course-taking experience
Chapter 2: Set up your first YouTube advertisement & explaining every ad element
Lecture 1: Creating your Google Ads account to run YouTube ads (formerly AdWords)
Lecture 2: Overview of the Google Ads interface to help you be comfortable in it
Lecture 3: YouTube ad formats
Lecture 4: What are TrueView ads
Lecture 5: Choosing between different YouTube ad sets for video ads
Lecture 6: Ad scripts for a 6-second bumper ad or a 15-second non-skippable ad
Lecture 7: Script to make your TrueView ads cheaper and more effective
Lecture 8: Setting your budget
Lecture 9: Bidding strategies
Lecture 10: Difference between ad sets vs. ad groups vs. individual ads
Lecture 11: Example of settings to get down to a penny per view with YouTube ads
Lecture 12: Decrease your advertising costs by expanding potential audience/inventory
Lecture 13: More to choosing location than you think
Lecture 14: YouTube ad option for related videos in the same ad
Lecture 15: More details: YouTube ad scheduling, product feeds, and device targeting
Lecture 16: Targeting demographics
Lecture 17: Target audiences
Lecture 18: Choosing content where your ad will appear
Lecture 19: Stealing views from competitor's videos with placements option
Lecture 20: Choosing keywords
Lecture 21: Section conclusion
Lecture 22: Practical, real-world example of refining targeting and bidding strategies
Lecture 23: Dangerous ad targeting pitfall with a real example
Chapter 3: How to write a script for a direct sales video (let's call it your commercial)
Lecture 1: Different kinds of promotional videos and their pros and cons
Lecture 2: Five elements of a sales script
Lecture 3: TEMPLATE: Your turn to write your script
Lecture 4: Example of a sales script
Lecture 5: Sales script example for a video promoting an Ecommerce store
Lecture 6: Example of a sales video for your ad
Lecture 7: AIDA for sales – we'll use this in our video marketing and sales
Chapter 4: Adding calls to actions
Lecture 1: How to add cards to your videos
Lecture 2: How to add endscreens to your videos
Lecture 3: How to connect your website to YouTube
Chapter 5: How to film your sales video or commercial
Lecture 1: Five video format options for recording to appear on or off camera
Lecture 2: Best video format for presenting
Lecture 3: Presenting: Being engaging, emotional level, and tone and not to be boring
Lecture 4: Checklist of 4 most important things in a video
Lecture 5: Your posture and body language basics
Lecture 6: Editing out parasite words
Lecture 7: CASE STUDY: How mistakes in videos can hold you back
Lecture 8: How long should videos be
Chapter 6: Video script
Lecture 1: Should you pre-script? What kind of preparation? Teleprompter?
Chapter 7: Video filming equipment
Lecture 1: Camera options
Chapter 8: Strategy: YouTube Ads + YouTube SEO = extra traffic
Lecture 1: Strategy: YouTube Ads + YouTube SEO = extra traffic. But engagement is first
Chapter 9: Beginner tips on background and lighting for video
Lecture 1: How I get a slightly more professional look and feel for videos
Chapter 10: How to get good audio
Lecture 1: Audio section introduction, quiet space to record & audio editing software
Lecture 2: Microphones overview
Chapter 11: Conclusion and thank you for being an amazing student
Lecture 1: Terminology
Lecture 2: Course certificate for this YouTube Ads course: How to get it if you need it
Lecture 3: The end! Thank you for being a great student in this YouTube Ads course
Instructors
-
Alex Genadinik
Business, Entrepreneurship, SEO, Marketing, Amazon, YouTube
Rating Distribution
- 1 stars: 2 votes
- 2 stars: 3 votes
- 3 stars: 16 votes
- 4 stars: 43 votes
- 5 stars: 93 votes
Frequently Asked Questions
How long do I have access to the course materials?
You can view and review the lecture materials indefinitely, like an on-demand channel.
Can I take my courses with me wherever I go?
Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!
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