Crash Course: Google Analytics, GA4 and GTM

Step by step starts learning these tools by bite-size lectures and assignments that help you implement as you learn. This is not an in-depth course but will give you a great foundation that you can use to learn on your own by watching YouTube videos or taking other courses.

This course is for Beginners

Most courses dive into the content without providing a proper foundation and students, even after going through the course, don’t know what to do next.

Also, this course will provide you a flavor of 3 tools from the Google Marketing Platform so you can see if they are worth your time or not.

This course is based on my experience working with people who use these tools on daily basis. 

You will be amazed how easy it is to learn these tools with these step by steps instructions.

Who should not enroll in this course

Anybody who is already familiar with any of these tools and is looking for an in-depth course, should not enroll in this course. However, if you have tried learning but are still not sure about fundamentals then this course is for you.

I have worked with Google Analytics since its first version and have taught the classes since then.  I teach in a way that even a beginner (with no background) can understand and lead the content to a more advanced level of content.

This course applies to everybody from individuals running their blogs to people working in corporations.  If you are looking to start a career in Digital Marketing or Analytics, this course is a must for you. You will learn the skills you need to analyze your website performance and visitors.

Why you should learn from me?

I have been in Digital Marketing and Analytics for over 15 years. I have trained people from diverse backgrounds and have converted them into high-performing Digital Marketers and Analysts.  I understand both the technology and the marketing side of the business.  I have dealt with many analytics technologies way before Google Tag manager existed and know the inner working of Digital Analytics. 

In addition, I have developed various courses and taught students from all over the world. I am an online instructor for the University of British Columbia (Canada), University of Washington (USA), Bellevue College (USA), and Digital Analytics Association.

I have engineering degrees and an MBA.

Rating Distribution

• 1 stars: 0 votes
• 2 stars: 0 votes
• 3 stars: 2 votes
• 4 stars: 3 votes
• 5 stars: 7 votes

Frequently Asked Questions

How long do I have access to the course materials?

You can view and review the lecture materials indefinitely, like an on-demand channel.

Can I take my courses with me wherever I go?

Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!