Google Analytics For Sales Hacking – Secrets Revealed

Course Curriculum

Chapter 1: Ask The Right Questions When Coming To Google Analytics

Lecture 1: Why You Shouldn't Miss This Course – Answer the TWO MOST IMPORTANT QUESTIONS

Lecture 2: Digital Marketing Case Study

Lecture 3: Magic Formula – Approach to ultimate business success

Lecture 4: How Traffic & Conversion Rate Matter

Lecture 5: Traffic & Conversation Rate Fit in R.A.C.E Marketing Model

Chapter 2: Traffic – Understanding Your Customers – Segmentations (3 Bonus Tips)

Lecture 1: What are FIVE most common segments that you should observe?

Lecture 2: Create Segmentations based on Location, Demographics, and Technology platforms

Lecture 3: Affinity Categories Segmentation – How many visitors are your real fans?

Lecture 4: Engagement – Why behavioral segments should not be used in segmentation ONLY?

Lecture 5: 3 Bonus Tips to manage your segments effectively – Hassle Free

Chapter 3: Traffic – Set your goals & Separate your prospects from the crowd (2 Bonus Tips)

Lecture 1: Goal Setting at its finest benefits

Lecture 2: What Goal Standards should be applied to differentiate your potential visitors

Lecture 3: Bonus Tip: Treat your goal completion visitors as valuable as your customers

Chapter 4: Traffic – Traffic Sources – Spot channels that bring most valuable visitors

Lecture 1: Default Google Analytics Channels Do not tell you what you need to know

Lecture 2: Custom URL – Get what you need to know in seconds

Lecture 3: Start Tracking Traffic Sources Properly From Today

Chapter 5: Benchmarking – “How much money am I going to make from this website?”

Lecture 1: Take a look at what you're doing compared to the rest of industry & Accelerate

Chapter 6: Conversion Rate – Turn your website into Sales Auto Generating Machine

Lecture 1: Three steps to build a Sales Auto Generating Machine Website

Lecture 2: Landing Pages – First impression does count

Lecture 3: In-Page Analytics – Onsite insights FREE feature that you wish you knew before

Lecture 4: Bounce Rate – Do all high bounce rate pages need a fix?

Lecture 5: Exit Rate – Why are visitors dropping-off?

Lecture 6: Behavior Flow Report – Big picture of user conversion path

Chapter 7: Sales Hacking – Go big or go home

Lecture 1: Predict and Set Sales Target in future using Google Analytics

Chapter 8: Bonus Lesson – Stay on top of every changes you make to the site

Lecture 1: Keep an eye on small yet important set ups to reach 100% data confidence

Lecture 2: Annotations – No more manual record keeping needed

Lecture 3: Filter – Wipe out spammy visits

Chapter 9: Course Summary – Answer two questions yourself

Lecture 1: Thank You For Taking This Course