Python For Marketing [2024]

Python For Marketing [2024], available at $54.99, has an average rating of 4.93, with 41 lectures, based on 7 reviews, and has 45 subscribers.

You will learn about Understand Python's Role in Marketing Handle Marketing Data Efficiently Manipulate and Analyze Marketing Data Visualize Data for Insights Work with Time Series Data Automate Marketing Tasks Learn to calculate essential marketing metrics such as click-through rate (CTR), bounce rate, and other key performance indicators (KPIs). This course is ideal for individuals who are Marketers who want to enhance their analytical capabilities and automate routine tasks using Python. or Business professionals who analyze marketing data and seek to streamline processes using Python. or Entrepreneurs looking to scale their businesses through effective marketing strategies. or Individuals aspiring to specialize in marketing analytics or data science roles. or Students studying marketing, business analytics, or related fields who want to augment their skill set with Python programming. It is particularly useful for Marketers who want to enhance their analytical capabilities and automate routine tasks using Python. or Business professionals who analyze marketing data and seek to streamline processes using Python. or Entrepreneurs looking to scale their businesses through effective marketing strategies. or Individuals aspiring to specialize in marketing analytics or data science roles. or Students studying marketing, business analytics, or related fields who want to augment their skill set with Python programming.

Enroll now: Python For Marketing [2024]

Summary

Title: Python For Marketing [2024]

Price: $54.99

Average Rating: 4.93

Number of Lectures: 41

Number of Published Lectures: 41

Number of Curriculum Items: 41

Number of Published Curriculum Objects: 41

Original Price: $22.99

Quality Status: approved

Status: Live

What You Will Learn

Understand Python's Role in Marketing
Handle Marketing Data Efficiently
Manipulate and Analyze Marketing Data
Visualize Data for Insights
Work with Time Series Data
Automate Marketing Tasks
Learn to calculate essential marketing metrics such as click-through rate (CTR), bounce rate, and other key performance indicators (KPIs).

Who Should Attend

Marketers who want to enhance their analytical capabilities and automate routine tasks using Python.
Business professionals who analyze marketing data and seek to streamline processes using Python.
Entrepreneurs looking to scale their businesses through effective marketing strategies.
Individuals aspiring to specialize in marketing analytics or data science roles.
Students studying marketing, business analytics, or related fields who want to augment their skill set with Python programming.

Target Audiences

Marketers who want to enhance their analytical capabilities and automate routine tasks using Python.
Business professionals who analyze marketing data and seek to streamline processes using Python.
Entrepreneurs looking to scale their businesses through effective marketing strategies.
Individuals aspiring to specialize in marketing analytics or data science roles.
Students studying marketing, business analytics, or related fields who want to augment their skill set with Python programming.

Python For Marketingis a transformative course designed to elevate your marketing efficiency using Python programming. TThis comprehensive course equips you with the essential tools to automate tasks, analyze data, and optimize campaigns for unparalleled marketing success.

Explore Python’s pivotal role in modern marketing strategies, mastering skills to load, interpret, and clean marketing datasets efficiently. Learn to handle outliers, missing values, and reformat datasets seamlessly, setting the stage for advanced data manipulation and visualization.

Delve into powerful techniques for manipulating and visualizing marketing data, including grouping, merging, and filtering datasets. Harness the potential of data visualization with bar plots, scatter plots, heatmaps, and more, to extract actionable insights.

Gain expertise in working with time series data, from resampling to creating rolling average plots, enabling deep analysis of marketing trends and performance metrics.

Discover how Python automates routine marketing tasks such as personalized email campaigns and alert setups, optimizing workflows and saving valuable time.

By course completion, you’ll be proficient in leveraging Python for marketing analytics, enabling informed decision-making and campaign optimization. Whether you’re a marketer, business analyst, or entrepreneur, this course empowers you to revolutionize your marketing strategies with data-driven insights and automation.

Enroll today and accelerate your marketing prowess with Python!

Course Curriculum

Chapter 1: Introduction

Lecture 1: Introduction

Lecture 2: IMPORTANT: What you should know

Lecture 3: Welcome to the course!

Lecture 4: Identifying Python's Role in Marketing

Chapter 2: Exploring Marketing Data with Python

Lecture 1: Download Course Resources

Lecture 2: Setting Up Libraries

Lecture 3: Import marketing data into Python

Lecture 4: Analyzing marketing data using Python

Chapter 3: Refining Marketing Data Using Python

Lecture 1: Clean marketing data with Python

Lecture 2: Handle missing values

Lecture 3: Getting Ready to Handle Outliers Using Python

Lecture 4: Managing outliers in marketing data

Lecture 5: Reformat marketing data

Chapter 4: Handling Marketing Data using Python

Lecture 1: Manipulate marketing data

Lecture 2: Categorize marketing data as groups.

Lecture 3: Combining Marketing Datasets Using Python

Lecture 4: Filtering Marketing Data Sets Using Python

Lecture 5: Export Marketing Data

Chapter 5: Visualizing Marketing Data Using Python

Lecture 1: Create visual representations of marketing data using Python

Lecture 2: Create a Bar Plot

Lecture 3: Labeling the axes in marketing data visualization.

Lecture 4: Title your marketing data visualization

Lecture 5: Use subplots for multiple visualizations

Lecture 6: Create a secondary y-axis for your data visualization

Lecture 7: Enhance Your Marketing Data Visualization with a Legend

Lecture 8: Add annotations to your data visualization.

Lecture 9: Personalize a scatter plot in Python

Lecture 10: Heatmap using Python

Chapter 6: Exploring Time Series Data Using Python

Lecture 1: Discovering the significance of time series data in marketing

Lecture 2: Prepare the times series data

Lecture 3: Resample time series data

Lecture 4: Generate a time-series marketing data visualization with a rolling average plot.

Lecture 5: Plot cost-per-click marketing data

Lecture 6: Dynamic annotations in Marketing data

Chapter 7: Calculate metrics in Python

Lecture 1: Calculate click-through rate in Python

Lecture 2: Calculate bounce rate in Python

Lecture 3: Calculate KPI in Python

Lecture 4: Create new metrics for marketing reports

Chapter 8: Automating Marketing Tasks with Python

Lecture 1: Send personalized emails using Python

Lecture 2: Set up helpful alerts with Python

Chapter 9: Course Conclusion

Lecture 1: Course Conclusion

Instructors

Lavanya V.
Software Engineer & Data Science Instructor

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4 stars: 1 votes
5 stars: 6 votes

Frequently Asked Questions

How long do I have access to the course materials?

You can view and review the lecture materials indefinitely, like an on-demand channel.

Can I take my courses with me wherever I go?

Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!

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