AI Content Generation: Customer Centric Storytelling with AI

AI Content Generation: Customer Centric Storytelling with AI
Use generative AI to create personalised, customer-centric content marketing

Generative AI tools like ChatGPT have the power to transform the way you communicate with your customers – but only if you know how to use them effectively. In this course you’ll learn how to use AI to your advantage, enabling you to produce relevant, valuable and personalised contentin seconds rather than hours.

Whether you’re a business owner just starting your journey with generative AI or it’s already part of your marketing strategy, this course can enhance your productivity and help you to put customers at the heart of your storytelling and content marketing.

With free generative AI tools like Chat GPT now widely available, it’s tempting to use them to write content for you – with the goal of saving yourself time and money. But unless you learn how to use these tools properly, you’re likely to end up with irrelevant, valueless content that turns your customers away.

In this course you’ll discover how to develop a compelling customer narrative that speaks to their individual needs. You’ll learn how to create unique blogs, whitepapers, email content and more at speed, using Chat GPT to streamline the process.

This course will teach you basic storytelling techniques that you can use in your marketing to leave a lasting impression on your customers. You’ll discover how to flip the narrative from a hero’s journey that focuses on your business to a customer-centric one that shows your customers you understand them on a deeper level.

Personalisation is key for making an impact on customers, and in this course you’ll learn how to use generative AI to create compelling, personalised stories with minimal effort. Discover how artificial intelligence tools can help you to create a unique story for each customer, gaining their attention and trust with ease. This course will also teach you how to repurpose your content for multiple channels, giving you maximum impact without the need for a large-scale marketing or copywriting team.

Ben Elijah is an expert in customer centricity and generative AI. He has worked with companies like Apple to help them prioritise their customers in their messaging, and he has extensive knowledge of generative AI. Ben is the author of The Productivity Habits, and the founder of ExecutiveStory. He currently helps both large and small companies to revolutionise their content marketing, using generative AI to streamline the process.

The course overview includes:

• Create personalised content using generative AI

• Put the customer at the centre of the hero journey

• Use Chat GPT to create compelling content

• Develop a framework for producing blogs, whitepapers and more at speed

• Learn tried-and-tested business storytelling techniques

• Understand and connect with your customers on a deeper level

• Generate content that works across multiple channels

• Use generative AI to boost your productivity

• Move your business forward by creating tailored content in seconds

Gain the knowledge you need to tell the right story to your customers, while harnessing the power of AI to streamline your processes. Get started today and revolutionise your content strategy.

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Frequently Asked Questions

How long do I have access to the course materials?

You can view and review the lecture materials indefinitely, like an on-demand channel.

Can I take my courses with me wherever I go?

Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!