Brand Identity & Visual Expression Course for Entrepreneurs
Brand Identity & Visual Expression Course for Entrepreneurs, available at $54.99, has an average rating of 4.5, with 26 lectures, based on 148 reviews, and has 2413 subscribers.
You will learn about How to build a brand which stands out in your market and connects with your target audiences emotions How to develop simple and effective communication strategies to maximise your brand's advertising Why certain brands succeed and others fail, allowing you to use your knowledge to ensure your brand is a success What it takes to develop a beautifully designed brand identity, ensuring you are consistant across all relevant touchpoint How to build a professional and trustworthy website for your brand, to inspire trust and credibility How to market your brand using traditional and modern marketing methods, including how best to use social media This course is ideal for individuals who are Entrepreneurs wanting to learn how to build a brand from scratch and make sure everything is done right first time or Business owners who want to take their branding to the next level and improve profitability or Logo designers who want to offer strategic thinking as a service & boost their income or Students in marketing who are interested in branding and want to get a head start in their career It is particularly useful for Entrepreneurs wanting to learn how to build a brand from scratch and make sure everything is done right first time or Business owners who want to take their branding to the next level and improve profitability or Logo designers who want to offer strategic thinking as a service & boost their income or Students in marketing who are interested in branding and want to get a head start in their career.
Enroll now: Brand Identity & Visual Expression Course for Entrepreneurs
Summary
Title: Brand Identity & Visual Expression Course for Entrepreneurs
Price: $54.99
Average Rating: 4.5
Number of Lectures: 26
Number of Published Lectures: 26
Number of Curriculum Items: 26
Number of Published Curriculum Objects: 26
Original Price: £199.99
Quality Status: approved
Status: Live
What You Will Learn
- How to build a brand which stands out in your market and connects with your target audiences emotions
- How to develop simple and effective communication strategies to maximise your brand's advertising
- Why certain brands succeed and others fail, allowing you to use your knowledge to ensure your brand is a success
- What it takes to develop a beautifully designed brand identity, ensuring you are consistant across all relevant touchpoint
- How to build a professional and trustworthy website for your brand, to inspire trust and credibility
- How to market your brand using traditional and modern marketing methods, including how best to use social media
Who Should Attend
- Entrepreneurs wanting to learn how to build a brand from scratch and make sure everything is done right first time
- Business owners who want to take their branding to the next level and improve profitability
- Logo designers who want to offer strategic thinking as a service & boost their income
- Students in marketing who are interested in branding and want to get a head start in their career
Target Audiences
- Entrepreneurs wanting to learn how to build a brand from scratch and make sure everything is done right first time
- Business owners who want to take their branding to the next level and improve profitability
- Logo designers who want to offer strategic thinking as a service & boost their income
- Students in marketing who are interested in branding and want to get a head start in their career
So you want to learn how to build a strategic brand which stands out in the market place?
A brand that captures attention, connects with customers emotionally and encourages brand loyalty.
Whether you’re an entrepreneur building a start up,
a business owner who wanting to take their brand to the next level,
or a brand designer who wanting to enhance their income by offering their strategic thinking as a service,
this course will teach you step-by-step, how to build a strategic brand in easy to digest steps.
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Follow the exact same strategic framework top agencies use across the world to build brands people love.
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Understand how to position a brand uniquely to maximise profitability and make the competition irrelevant.
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Learn how to build incredibly accurate customer personas, and understand your customers to their very core.
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Discover why we remember certain brands and forget others, to ensure your brand is always front of mind.
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How direct access to a ton of free editable guidelines and resources to keep your brand consistant over the long term.
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Direct support and assistance with a leading strategic branding consultant, to help you get the most out of the course.
If you want to discover the techniques, frameworks and processesto build a strategic & effective brand from scratch then this course is going to give you everything you need, and more!
Welcome to Strategic Brand Mastery.
The only step-by-step strategic branding course to guide you effortlessly through the process of building a powerful brand customers can connect with and love.
As we move through the program, we’ll be taking action points and giving you guidance to build your brand step-by-step.Allowing you to set your brand up for success.
This second half of the course is a specifically designed to empower you to communicate with your brand perfectly.
For the first 6 steps of the program, you can start it today for free by clicking our profile.
Through every form of brand expression, including your logo, brand voice and website (just to name a few).
You’ll have everything you need to finish off your strategic brand in a simple and easy to digest manner.
You’ve completed the first half of the course, now you’re ready to take everything you’ve learnt and finish your brand before sharing it with the world!
At the end of these 6 steps, you’ll have an amazing brand you love (and your customers will love even more).
This course has just been officially released on Udemy after helping hundreds of business owners, designers and entrepreneurs over the past few years.
I look forward to seeing you very soon.
Scott Adam Lancaster
Course Curriculum
Chapter 1: Understanding Brand Expression
Lecture 1: Understanding Brand Expression?
Lecture 2: Brand DNA Mini-Masterclass
Lecture 3: The Brand-Building Framework
Chapter 2: Non-Visual Brand Expression
Lecture 1: Brand Voice Mini-Masterclass
Lecture 2: Bonus Lesson: Brand Voice 'Work with me' Session
Lecture 3: Creating a Memorable Brand Name
Lecture 4: Get a DOT-COM Domain for Any Brand Name
Lecture 5: Bonus Lesson: Naming & Domain 'Work with me' Session
Chapter 3: Visual Brand Expression
Lecture 1: Developing your Visual Branding System
Lecture 2: Developing an Iconic Brand Logo
Lecture 3: Bonus Lesson: Creating your logo 'Work with me' session
Lecture 4: Creating a Strategic Brand Colour Palette
Lecture 5: Bonus Lesson: Brand Colour Palette 'Work with me' session
Lecture 6: Finding the Perfect Font's for your Brand
Lecture 7: Bonus Lesson: Brand Fonts & Typography 'Work with me' session
Lecture 8: Utilising the Power of Brand Codes
Lecture 9: Bonus Lesson: Brand Codes & Photography 'Work with me' session
Lecture 10: 14. Branding your Social Media
Chapter 4: Protecting Your Brand legally
Lecture 1: Trademarking your Brand Name & Logo
Chapter 5: Website Branding
Lecture 1: An Introduction to Website Branding
Lecture 2: Using your Brand Colours in Website Design
Lecture 3: Website Typeface Mini-Masterclass
Lecture 4: 18. Applying your Logo Properly
Chapter 6: In-Direct Forms of Brand Expression
Lecture 1: Choosing the Perfect Models to Represent your Brand
Lecture 2: Perfecting your Brand's Product Photography
Chapter 7: Finalising Your Brand Expression
Lecture 1: Finalising your Brand Expression
Instructors
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Scott Adam Lancaster | 26,000+ Students | Entrepreneur | #1 Fiverr Pro Branding Consultant
World-Class Design & Brand Education Accessible To Everyone
Rating Distribution
- 1 stars: 1 votes
- 2 stars: 3 votes
- 3 stars: 6 votes
- 4 stars: 33 votes
- 5 stars: 105 votes
Frequently Asked Questions
How long do I have access to the course materials?
You can view and review the lecture materials indefinitely, like an on-demand channel.
Can I take my courses with me wherever I go?
Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!
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