Building and Communicating a Strong Brand

Building and Communicating a Strong Brand, available at Free, has an average rating of 4.58, with 6 lectures, based on 6 reviews, and has 541 subscribers.

You will learn about How to create a stand-out brand logo, business name and tagline Understanding the value of your product/service to your customers Understanding the strategy for pricing your products/services Selecting the appropriate/right location to showcase/market your products/services How to use promotions to increase sales and satisfy customers Understanding the right public relations tools to apply to your business How to create an effective marketing campaign How to develop effective brand materials to communicate your business This course is ideal for individuals who are Existing Entrepreneurs: those who are already on their entrepreneurial journey. All sectors and industries welcome. or Start-Up Founders: those seeking to start their entrepreneurial journey. All sectors and industries welcome. It is particularly useful for Existing Entrepreneurs: those who are already on their entrepreneurial journey. All sectors and industries welcome. or Start-Up Founders: those seeking to start their entrepreneurial journey. All sectors and industries welcome.

Enroll now: Building and Communicating a Strong Brand

Summary

Title: Building and Communicating a Strong Brand

Price: Free

Average Rating: 4.58

Number of Lectures: 6

Number of Published Lectures: 6

Number of Curriculum Items: 17

Number of Published Curriculum Objects: 17

Original Price: Free

Quality Status: approved

Status: Live

What You Will Learn

How to create a stand-out brand logo, business name and tagline
Understanding the value of your product/service to your customers
Understanding the strategy for pricing your products/services
Selecting the appropriate/right location to showcase/market your products/services
How to use promotions to increase sales and satisfy customers
Understanding the right public relations tools to apply to your business
How to create an effective marketing campaign
How to develop effective brand materials to communicate your business

Who Should Attend

Existing Entrepreneurs: those who are already on their entrepreneurial journey. All sectors and industries welcome.
Start-Up Founders: those seeking to start their entrepreneurial journey. All sectors and industries welcome.

Target Audiences

Existing Entrepreneurs: those who are already on their entrepreneurial journey. All sectors and industries welcome.
Start-Up Founders: those seeking to start their entrepreneurial journey. All sectors and industries welcome.

Have you ever wondered how to create an amazing brand such as Coca-Cola, Apple, Nike, HP, or Gucci? Have you ever wondered what makes these brands stand out and attract loyal customers? Then find out this and more in this course. A brand requires consistency to stand out. To do this effectively, you must understand the tools and channel available at your disposal. Learn some of the strategies with proven records which ranges from helping you create a strong brand for your business and target your customers effectively for scale to the rudiments of selling your brand to the right customer data base. This course will expose you to how to build a strong brand, communicate it, build and understand your customer base and how to target and engage profitably with them, and market your products and services effectively. It will also show you the strategies to attract and maintain your customer base using the customer support model. This will Ultimately create a brand with the voice you want as an entrepreneur for success.

Samuel Moses, one of our Branding, Communication and Marketing Instructors said: “The class was interactive; I was impressed with the way participants came up with logos for their business”

Enroll now to learn more!

Course Curriculum

Chapter 1: Introduction

Lecture 1: Creating a standout brand

Lecture 2: Brand Strategy and Integration

Chapter 2: Steps of Marketing

Lecture 1: Steps to Marketing

Chapter 3: Marketing Mix

Lecture 1: Marketing Mix

Chapter 4: Communication Materials & Customer Support

Lecture 1: Communication Materials

Lecture 2: Customer Support

Instructors

Skills Outside School
Content Creator, SOSF

Rating Distribution

1 stars: 0 votes
2 stars: 1 votes
3 stars: 0 votes
4 stars: 0 votes
5 stars: 5 votes

Frequently Asked Questions

How long do I have access to the course materials?

You can view and review the lecture materials indefinitely, like an on-demand channel.

Can I take my courses with me wherever I go?

Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!

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