Business Development Principles for Small Businesses
Business Development Principles for Small Businesses, available at $49.99, has an average rating of 4.35, with 23 lectures, based on 89 reviews, and has 7391 subscribers.
You will learn about How to convey value in everything you do Understand the consumer buying funnel and use it to your advantage Tips for listening to your customers and really understanding their needs Understanding and achieving product-market fit Create a winning pricing strategy How to look for and fix flaws in your business model How to make good decisions based on the growth stage of your business The goal setting framework used by top companies like Google and Intel This course is ideal for individuals who are Business Leaders or Entrepreneurs or Small Business Owners or People with Side Hustles or Business Development Managers or Marketers or Salespeople or Anyone in charge of growing a business It is particularly useful for Business Leaders or Entrepreneurs or Small Business Owners or People with Side Hustles or Business Development Managers or Marketers or Salespeople or Anyone in charge of growing a business.
Enroll now: Business Development Principles for Small Businesses
Summary
Title: Business Development Principles for Small Businesses
Price: $49.99
Average Rating: 4.35
Number of Lectures: 23
Number of Published Lectures: 23
Number of Curriculum Items: 23
Number of Published Curriculum Objects: 23
Original Price: $19.99
Quality Status: approved
Status: Live
What You Will Learn
- How to convey value in everything you do
- Understand the consumer buying funnel and use it to your advantage
- Tips for listening to your customers and really understanding their needs
- Understanding and achieving product-market fit
- Create a winning pricing strategy
- How to look for and fix flaws in your business model
- How to make good decisions based on the growth stage of your business
- The goal setting framework used by top companies like Google and Intel
Who Should Attend
- Business Leaders
- Entrepreneurs
- Small Business Owners
- People with Side Hustles
- Business Development Managers
- Marketers
- Salespeople
- Anyone in charge of growing a business
Target Audiences
- Business Leaders
- Entrepreneurs
- Small Business Owners
- People with Side Hustles
- Business Development Managers
- Marketers
- Salespeople
- Anyone in charge of growing a business
Why do so many small businesses fail?
(over 50% don’t even make it 5 years, 70% fail by 10 years)
If you’ve ever felt overwhelmed and told yourself that growing a small business was impossible, you’re not alone. I know how hard it is to build a sustainable small business. I am a small business owner myself.
I thought that building a profitable small business meant 1,000 hours of work per week. Or squeezing every last dime out of every vendor. Or peddling my services in the streets until the cows come home.
What I found was that I didn’t need to do any of these things. I simply needed to understand how to apply the fundamental business growth concepts that have been around for decades.
These principles are simple and effective. I needed to understand what these concepts were and how they applied to small businesses.
All of a sudden, I didn’t feel so alone. Other business owners had navigated the same situations I was going through and used proven principles to position their companies for growth and I knew I could too.
This year one of my businesses will be celebrating its 11th year in business and the other will be celebrating its 5th year in business. Both are profitable and have been for years.
This course will take complicated concepts written about in Harvard Business Review and taught in MBA schools across the country and make them understandable for the everyday small business owner.
This course covers the 7 key concepts that business leaders leverage to position their company for sustainable growth and provide context for good decision making.
Learn how to position your company for growth using the same strategies and principles that top executives in the world’s largest companies are taught to use.
Click on the ‘Enroll now’ button so you can stop struggling for sales and start growing your small business.
Are you ready to take your business to the next level? Learn the key business growth concepts so you can start applying them to your business today.
Click on the “Enroll now” button and I will see you on the other side!
Course Curriculum
Chapter 1: Introduction
Lecture 1: The Game Plan for this course
Lecture 2: Welcome to the Course – The Setup for Success
Chapter 2: Stop Focusing on Features and Start Growing Revenue By Communicating Value
Lecture 1: Features, Benefits & Value
Lecture 2: Website Review: Looking for examples of Features, Benefits and Value in action
Chapter 3: Meet Your Customer Where They Are (Hint… Henry Ford was wrong!)
Lecture 1: Basics of the Buying Funnel (Marketing Funnel, Sales Funnel)
Lecture 2: Looking at Ads and Websites to Identify Content Strategies for Each Buying Phase
Lecture 3: Why Henry Ford was wrong…you need to ask your customers what they want!
Chapter 4: Product-Market Fit: The Cornerstone of a Successful Business
Lecture 1: What is Product-Market Fit?
Lecture 2: Examples of Product-Market Fit
Lecture 3: Tips for Achieving Product-Market Fit
Chapter 5: The Entrepreneur's Guide to Pricing Your Products and Services
Lecture 1: Introducing the Price/Quality Matrix
Lecture 2: Common Successful Pricing Strategies
Lecture 3: Trade-offs, Pitfalls and Nuance
Chapter 6: Business Model 101: The Virtuous Cycle
Lecture 1: What happened to Circuit City & Blockbuster?
Lecture 2: Does your business model create a virtuous cycle?
Lecture 3: Creating a model with a virtuous cycle
Chapter 7: Goal Setting Like Google: The Framework Used By the World's Best Companies
Lecture 1: Meet your new goal achieving super power: The OKR Framework
Lecture 2: OKRs in action – Bill's Pizzeria
Lecture 3: Applying the OKR Framework to your business
Chapter 8: Where are you now? Understanding the 5 Growth Stages of Small Businesses
Lecture 1: What are the 5 stages of small business growth?
Lecture 2: Existence & Survival
Lecture 3: Success & Growth
Lecture 4: The Final Phase of Growth: Business Maturity
Instructors
-
Keegan Edwards
CEO of New Media Retailer
Rating Distribution
- 1 stars: 0 votes
- 2 stars: 1 votes
- 3 stars: 14 votes
- 4 stars: 37 votes
- 5 stars: 37 votes
Frequently Asked Questions
How long do I have access to the course materials?
You can view and review the lecture materials indefinitely, like an on-demand channel.
Can I take my courses with me wherever I go?
Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!
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