CSR Development & Communications: Make a Difference Today!
CSR Development & Communications: Make a Difference Today!, available at $49.99, has an average rating of 4.45, with 18 lectures, based on 529 reviews, and has 5629 subscribers.
You will learn about Corporate Social Responsibility CSR CSR Communication Communication The basics of what CSR is and why it is important How to create your own CSR program How to communicate your CSR activities to your consumers & stakeholders Triple Bottom Line 7 Steps to creating an effective CSR program Communication strategies Communication channels Fine-tuning your communications This course is ideal for individuals who are Business professional of all levels of experience who are looking to expand their knowledge of CSR and improve the impact they make on the world. or Non-profit, NGO employees or Anyone looking to find ways for their organization to have a more positive impact on the world and better engage with their stakeholders It is particularly useful for Business professional of all levels of experience who are looking to expand their knowledge of CSR and improve the impact they make on the world. or Non-profit, NGO employees or Anyone looking to find ways for their organization to have a more positive impact on the world and better engage with their stakeholders.
Enroll now: CSR Development & Communications: Make a Difference Today!
Summary
Title: CSR Development & Communications: Make a Difference Today!
Price: $49.99
Average Rating: 4.45
Number of Lectures: 18
Number of Published Lectures: 18
Number of Curriculum Items: 20
Number of Published Curriculum Objects: 20
Original Price: $19.99
Quality Status: approved
Status: Live
What You Will Learn
- Corporate Social Responsibility
- CSR
- CSR Communication
- Communication
- The basics of what CSR is and why it is important
- How to create your own CSR program
- How to communicate your CSR activities to your consumers & stakeholders
- Triple Bottom Line
- 7 Steps to creating an effective CSR program
- Communication strategies
- Communication channels
- Fine-tuning your communications
Who Should Attend
- Business professional of all levels of experience who are looking to expand their knowledge of CSR and improve the impact they make on the world.
- Non-profit, NGO employees
- Anyone looking to find ways for their organization to have a more positive impact on the world and better engage with their stakeholders
Target Audiences
- Business professional of all levels of experience who are looking to expand their knowledge of CSR and improve the impact they make on the world.
- Non-profit, NGO employees
- Anyone looking to find ways for their organization to have a more positive impact on the world and better engage with their stakeholders
Ever wonder why a company would commit to spending hundreds of millions of dollars on a charitable cause or take a public stand on a current social issue?
Why would any company do such a thing?
The answer is: Corporate Social Responsibility. Or CSR for short.
Today, CSR has become essential for all companies, no matter if they are large or small. And having an effective CSR communication strategy is just as important.
*****************************************************
In this course, we will get an introduction into what Corporate Social Responsibility (CSR) is, learn how to communicate our activities, and understand how we can use it to benefit both our companies and society.
You will learn:
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The basics of what CSR is and why it is important
-
How to create your own CSR program
-
How to communicate your CSR activities to your consumers & stakeholders
Specifically, you will learn important concepts like:
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The Triple Bottom Line
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The 4 main types of CSR activities
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The 7-steps to creating an effective CSR program
When it comes to communicating your program, we will discuss:
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Different outreach strategies
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Potential communication channels
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How to fine tune your communications
And along with all this will also be a few case studies and other interesting activities.
I look forward to joining you on our CSR journey!
Course Curriculum
Chapter 1: Introduction to your course on CSR and CSR Communications
Lecture 1: What will you learn in this course?
Lecture 2: Meet your instructor
Lecture 3: Case Study: Disney
Chapter 2: Section 2: What is CSR?
Lecture 1: What is CSR
Lecture 2: Why is CSR important? What are the benefits?
Lecture 3: Developing the right CSR program for your company
Lecture 4: 7 Steps to CSR success
Lecture 5: What CSR should not be
Lecture 6: Case Study: Starbucks
Lecture 7: Section 2: Conclusion
Chapter 3: Section 3: Communicating Your CSR
Lecture 1: What is the purpose of CSR communication?
Lecture 2: Communication Strategies
Lecture 3: Channels of Communication
Lecture 4: Crafting your communications
Lecture 5: Case Study: Nike
Lecture 6: Section 3: Conclusion
Chapter 4: Conclusion
Lecture 1: Conclusion: What did we learn? & What is the future of CSR?
Lecture 2: Bonus lecture: The impact of ESG investing on CSR
Instructors
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Edward Barbour-Lacey
Business Skills & Business Education Consultant
Rating Distribution
- 1 stars: 2 votes
- 2 stars: 8 votes
- 3 stars: 86 votes
- 4 stars: 189 votes
- 5 stars: 244 votes
Frequently Asked Questions
How long do I have access to the course materials?
You can view and review the lecture materials indefinitely, like an on-demand channel.
Can I take my courses with me wherever I go?
Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!
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