Digital Business Technology

Course Curriculum

Chapter 1: Introduction

Lecture 1: Introduction

Lecture 2: What is digital business

Lecture 3: Concept of digital business

Lecture 4: Components of digital business

Lecture 5: Example of popular digital business

Lecture 6: Digital economy

Chapter 2: Steps To Build A Successful digital business

Lecture 1: Prepare a detail digital business plan

Lecture 2: Create a digital strategy for your new business

Lecture 3: Build a strong digital core using the right tech tools

Lecture 4: Hire, train and retain digital talent

Lecture 5: Identify partner and monitoring and evaluation targets for digital growth

Lecture 6: Measure the success of your digital model

Chapter 3: Four Key Priorities For Digital Business Planing

Lecture 1: Develop a demand driven business plan

Lecture 2: Sense, predict and respond to changes

Lecture 3: Plan holistically a cross the network

Lecture 4: Increase strategic agility

Chapter 4: Benefits Of Implementing Digital Business Strategies

Lecture 1: Real- time transactions can be achieved with digital business strategies

Lecture 2: Accelerated product development

Lecture 3: Creating and discovering new sales channels

Lecture 4: Better management decision

Lecture 5: Easy acquisition of the right talent and highly skilled work force

Lecture 6: Increase market share

Lecture 7: Better customer interaction through web and mobile channel

Lecture 8: Higher revenues for your business

Chapter 5: Digital Strategy In Time Of Time Of Crisis

Lecture 1: Introduction

Lecture 2: A crisis demands boldness and learning

Lecture 3: A mandate to be bold

Lecture 4: Reinvent your business model at its core

Lecture 5: Boldly evolve your business portfolio

Lecture 6: Learning at the pace of crisis

Chapter 6: Online Shopping

Lecture 1: What is online shopping

Lecture 2: History of online shopping

Lecture 3: Growth in online shoppers

Lecture 4: customer buying behavior i digital environment

Lecture 5: Product selection

Lecture 6: Payment of online shopping

Lecture 7: Product delivery

Lecture 8: Shopping cart system

Lecture 9: Customer needs and expectation

Lecture 10: Advantage of online shopping

Lecture 11: Disadvantage of online shopping

Lecture 12: Product suitability

Lecture 13: Impact of review on consumer behavior

Chapter 7: Digital Business Needs New Key Performance Indicators

Lecture 1: Introduction

Lecture 2: Lessons from slack and Adidas America

Lecture 3: The right key performance indicators need the right data

Lecture 4: The seven habits of highly effective KPI users

Chapter 8: Examples Of Digital Technology In Retail Stores

Lecture 1: Burberry social retail store

Lecture 2: M & S in square check out

Lecture 3: Hemas QR codes

Lecture 4: Amazon go and Amazon fresh automated checkout

Lecture 5: Bingobox unmanned stores

Lecture 6: Audi VR showroom

Lecture 7: Sam club robotic floor scubers and shelf analysts

Chapter 9: Tips To Go Digital In The Cocoa Sector

Lecture 1: Understand what digitalisation can do for you

Lecture 2: Use data and digital tools to improve farming practices

Lecture 3: Improve your internal processes by using digital tools

Lecture 4: Increase traceability by joining block chain initiatives

Lecture 5: Use digital tools to increase access to financing services

Lecture 6: Increase your market attractiveness through digital experiences

Lecture 7: Use digital market places to optimize your marketing

Lecture 8: Connect with organization that help embark on your digitalisation journey