How to sell value instead of price

How to sell value instead of price, available at $59.99, has an average rating of 4.33, with 14 lectures, 4 quizzes, based on 2583 reviews, and has 7495 subscribers.

You will learn about Learn how to move away from a simple "vendor" to a position of strategic supplier. How to use value as the main focus of sales discussions Have deeper discussions with your customers to understand their real needs To Leverage margins, know how important your products are to the customer Differentiate from competition secure market share define and leverage value propositions How to become a partner and expert instead a regular seller This course is ideal for individuals who are Sales Reps struggling with pure price discussions or Anyone having difficulties with their prices and market positioning or Sales reps or business managers struggling with their margins or future sales reps or Business students about to enter work marketplace or job starters or entry level professionals in business or sales It is particularly useful for Sales Reps struggling with pure price discussions or Anyone having difficulties with their prices and market positioning or Sales reps or business managers struggling with their margins or future sales reps or Business students about to enter work marketplace or job starters or entry level professionals in business or sales.

Enroll now: How to sell value instead of price

Summary

Title: How to sell value instead of price

Price: $59.99

Average Rating: 4.33

Number of Lectures: 14

Number of Quizzes: 4

Number of Published Lectures: 14

Number of Published Quizzes: 4

Number of Curriculum Items: 19

Number of Published Curriculum Objects: 19

Number of Practice Tests: 2

Number of Published Practice Tests: 2

Original Price: $69.99

Quality Status: approved

Status: Live

What You Will Learn

Learn how to move away from a simple "vendor" to a position of strategic supplier.
How to use value as the main focus of sales discussions
Have deeper discussions with your customers to understand their real needs
To Leverage margins, know how important your products are to the customer
Differentiate from competition
secure market share
define and leverage value propositions
How to become a partner and expert instead a regular seller

Who Should Attend

Sales Reps struggling with pure price discussions
Anyone having difficulties with their prices and market positioning
Sales reps or business managers struggling with their margins
future sales reps
Business students about to enter work marketplace
job starters or entry level professionals in business or sales

Target Audiences

Sales Reps struggling with pure price discussions
Anyone having difficulties with their prices and market positioning
Sales reps or business managers struggling with their margins
future sales reps
Business students about to enter work marketplace
job starters or entry level professionals in business or sales

Unlock the Secrets to Successful B2B Sales with Our Expert-Led Course!

Are you ready to transform your sales approach and boost your revenue?

Join the author of the bestselling books “Career Path Compass” and “Sales is my Passion” in this exclusive course: “How to Sell Value Instead of Price – Mastering Value Creation Negotiations”.

Why This Course is a Game-Changer:

Sell More Effectively: Learn to focus on the value and benefits of your products and services, rather than just the price.
Enhance Your Skills: Improve your sales strategies and avoid competing on price and discounting.
Boost Your Revenue: Increase your sales and profitability by creating value, differentiation, and customer loyalty.

What You’ll Learn:

Value Selling Concepts: Understand and apply the principles of value selling.
Effective Techniques: Implement the steps and techniques of the value selling process.
Powerful Tools: Use frameworks for creating and delivering compelling value propositions.
Overcoming Objections: Master the art of handling price objections and closing more sales.
Avoiding Pitfalls: Identify and overcome common mistakes in value selling.

By the End of This Course, You Will:

Identify Customer Needs: Recognize and analyze the value drivers and pain points of your customers.
Communicate Persuasively: Engage effectively with your customers in various contexts.
Create Value-Based Solutions: Use strategic, analytical, and creative thinking to deliver value.
Collaborate for Success: Work internally and externally to provide value-added solutions.
Measure Your Impact: Track and improve the results of your value selling efforts.

Who Should Enroll?

This course is perfect for anyone looking to enhance their sales skills and strategies. No prior experience is required—just an open mind and a willingness to learn.

Flexible Learning:

Self-Paced: Access the course anytime, anywhere, on any device.
Interactive: Engage with other learners and the instructor through our discussion forum.

Bonus Materials:

Templates and Documents: Downloadable resources to help you apply your learnings.
Bestselling Book: Get “Sales is my Passion” in ebook/pdf format.
Career Evolution Guide: Recently added content on how this course can boost your career.

Hear from Our Students:

Ratcliff K: “Good insights and new ways to look at the same issue.”
Arjen B: “This helps me change my perspective and question the traditional way I work.”
Gilles Broom: “Very interesting and realistic.”
Rose Denter: “This course sheds light on areas that I will be able to explore and improve my margins.”

Don’t miss this opportunity to master value selling and elevate your career. Enroll now and start your journey towards a more successful and rewarding life!

Course Curriculum

Chapter 1: Introduction

Lecture 1: Introduction, course scope, structure & Lessons

Chapter 2: What is value, concept and levels

Lecture 1: What is value at the eyes of the customer

Lecture 2: Levels of perceived value on customer ranking

Lecture 3: Concept of value selling – what is it about

Chapter 3: Why value selling falls short, how can you mitigate

Lecture 1: Why value selling falls short, why it doesn't work

Lecture 2: Value exchange – Never provide a concession without something in return

Chapter 4: Optimizing your proposal

Lecture 1: Solutions presentation – how tyo expose your solution for your best benefit

Lecture 2: Four typical sales approaches – your position in the market

Chapter 5: Powerful scenes of proposals, negotiation and deal closing

Lecture 1: Proposal scenes from the movie "the imitation game"

Lecture 2: Proposal and Negotiation from the movie "Godfather"

Lecture 3: Power negotiation scene from "Dark Knight"

Lecture 4: Negotiation from the movie "Jobs"

Lecture 5: convincing and persuasion scenes from "12 Angry men"

Chapter 6: Practice Section (Sales Test & Business case)

Chapter 7: Bonus Lecture & support material

Lecture 1: Course wrap up

Instructors

Amaro Araujo
Bestselling Author, International Sales & Negotiation Expert

Rating Distribution

1 stars: 44 votes
2 stars: 95 votes
3 stars: 445 votes
4 stars: 928 votes
5 stars: 1071 votes

Frequently Asked Questions

How long do I have access to the course materials?

You can view and review the lecture materials indefinitely, like an on-demand channel.

Can I take my courses with me wherever I go?

Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!

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