Idea Validation: From Idea to Paying Customer in One Day
Idea Validation: From Idea to Paying Customer in One Day, available at $84.99, has an average rating of 4, with 54 lectures, 4 quizzes, based on 539 reviews, and has 13586 subscribers.
You will learn about Develop product and idea hypotheses Run effective qualitative assessments with potential customers Confirm the existence of consumer problems and validate their potential worth Run cycled experiments to quickly find the best variation of a product idea Validate ideas with basic email techniques Validate popular response from online and niche groups Create and run your first ad campaign, for free, on Google and Facebook Use Launchrock to create an interest page in less than 30 minutes Use Unbounce to more comprehensively assess the feasibility of pitch experiments Add payment buttons to Unbounce and email Get your first product sale without even building it Access advertising metrics to decide if the idea is commercially viable This course is ideal for individuals who are Entrepreneurs looking for a better way to gauge the popularity of their product before launch. or Product Managers who want to test internal products or features but don't want to commit without evidence of demand. or Small business owners who want to productize their business but test feasibility before spending upfront. or Marketers looking to test new products or create new sales funnels without monetary commitment upfront. or Anyone who wants to be able to test online product ideas from the comfort of wherever they are with minimal commitment. It is particularly useful for Entrepreneurs looking for a better way to gauge the popularity of their product before launch. or Product Managers who want to test internal products or features but don't want to commit without evidence of demand. or Small business owners who want to productize their business but test feasibility before spending upfront. or Marketers looking to test new products or create new sales funnels without monetary commitment upfront. or Anyone who wants to be able to test online product ideas from the comfort of wherever they are with minimal commitment.
Enroll now: Idea Validation: From Idea to Paying Customer in One Day
Summary
Title: Idea Validation: From Idea to Paying Customer in One Day
Price: $84.99
Average Rating: 4
Number of Lectures: 54
Number of Quizzes: 4
Number of Published Lectures: 45
Number of Published Quizzes: 4
Number of Curriculum Items: 58
Number of Published Curriculum Objects: 49
Original Price: $84.99
Quality Status: approved
Status: Live
What You Will Learn
- Develop product and idea hypotheses
- Run effective qualitative assessments with potential customers
- Confirm the existence of consumer problems and validate their potential worth
- Run cycled experiments to quickly find the best variation of a product idea
- Validate ideas with basic email techniques
- Validate popular response from online and niche groups
- Create and run your first ad campaign, for free, on Google and Facebook
- Use Launchrock to create an interest page in less than 30 minutes
- Use Unbounce to more comprehensively assess the feasibility of pitch experiments
- Add payment buttons to Unbounce and email
- Get your first product sale without even building it
- Access advertising metrics to decide if the idea is commercially viable
Who Should Attend
- Entrepreneurs looking for a better way to gauge the popularity of their product before launch.
- Product Managers who want to test internal products or features but don't want to commit without evidence of demand.
- Small business owners who want to productize their business but test feasibility before spending upfront.
- Marketers looking to test new products or create new sales funnels without monetary commitment upfront.
- Anyone who wants to be able to test online product ideas from the comfort of wherever they are with minimal commitment.
Target Audiences
- Entrepreneurs looking for a better way to gauge the popularity of their product before launch.
- Product Managers who want to test internal products or features but don't want to commit without evidence of demand.
- Small business owners who want to productize their business but test feasibility before spending upfront.
- Marketers looking to test new products or create new sales funnels without monetary commitment upfront.
- Anyone who wants to be able to test online product ideas from the comfort of wherever they are with minimal commitment.
Why did your last business or product idea fail? Maybe you think it’s because you didn’t have enough money, a good enough team, or you lost favor with the money gods. You’re wrong. I know exactly why it failed. It failed because you didn’t validate it beforehand. That’s it. You’re welcome.
It’s not because you’re not a code ninja or a marketing guru or the next Steve Jobs, it’s because you screwed up and didn’t pre-validate it. You did everything right but your idea was awful and you didn’t even know it. So stop picking bad ideas.
This Idea Validation course has taught 1200+ students to dodge bad business ideas like bullets in The Matrix. It’s packed with 8 hours of a proven techniques used by the pros and guarded by the super-secret club of business people who are better than you.
At the end of this course you’ll know the deepest, darkest secrets of business validation:
- Running qualitative feedback trials
- Knowing your competition better than their mother (creepy)
- Rocking lean, mean online pitch experiments
- Some of the best free tools only the pros know about
- The magic price that makes you the most money
- Why you’re no good at knowing if your idea is any good…even if you’ve built products before
Why do you need the power of “business validation”? It should be obvious, but fine:
- Because the next time you fail a product launch or pitch a dumb idea your boss is going to hate you. Instead pitch a rockstar idea along with data that says, “I’m right and you know I’m right”. Watch your boss get weak in the knees.
- Because you want to get out of your cubicle and start living the entrepreneurial dream but, “I just have too many ideas so which one do I choose?” Validate your stuff, cut the fat, and you’ll be on the beach sipping pina coladas in no time.
- Because you want to sell new products without stabbing around in the dark until you get a winner.
- Because you want those pro skills. Yeah, it’s time to up your game.
- Because you want to be an awesome entrepreneur that everyone is jealous of.
Nine out of ten new businesses are dead on arrival and deflate like a punctured moon bounce. Don’t be a moon bounce.
Course Curriculum
Chapter 1: Welcome to the course (12 minutes)
Lecture 1: Meet Evan
Lecture 2: Join our community on Slack!
Lecture 3: Course overview
Lecture 4: "Getting your priorities straight" (Worksheet)
Lecture 5: Section 1 Review Material
Lecture 6: Review sheets, worksheets, resources – all in one PDF!
Chapter 2: Establishing the problem (44 minutes)
Lecture 1: The idea validation framework
Lecture 2: The idea we're going to use as an example
Lecture 3: Customer segmentation
Lecture 4: Running a qualitative analysis offline
Lecture 5: Three practice ideas (Worksheet)
Lecture 6: Section 2 Review Material
Chapter 3: Scope out the competition (30 minutes)
Lecture 1: Search techniques for finding competitors
Lecture 2: Running a competitive analysis
Lecture 3: Section 3 Review Material
Chapter 4: Getting your first customer feedback (56 minutes)
Lecture 1: Five-second test
Lecture 2: Proved.co method
Lecture 3: Email validation
Lecture 4: Forum validation
Lecture 5: Resources: Free forums and groups to use for feedback
Lecture 6: Recap your results (Worksheet)
Lecture 7: Section 4 Review Material
Chapter 5: Creating your pitch experiment (124 minutes)
Lecture 1: Setting up a Launchrock page
Lecture 2: Using Unbounce for more in-depth analysis
Lecture 3: Making the Unbounce page fit your idea
Lecture 4: Adding conversion goals and dynamic text
Lecture 5: Setting up A/B tests for your Unbounce page
Lecture 6: Adding a payment button to your page
Lecture 7: Extra: Using a payment button in email
Lecture 8: Extra: Using templates for extra wow
Lecture 9: Extra: Getting a logo for free
Lecture 10: Extra: Getting a better logo for $5
Lecture 11: Extra: Getting domain names
Lecture 12: Bad landing page analysis (Worksheet)
Lecture 13: Section 5 Review Material
Chapter 6: Testing your idea in the wild (39 minutes)
Lecture 1: Google
Lecture 2: Facebook
Lecture 3: RESOURCES: Further reading Facebook ads and "interest targeting"
Lecture 4: Getting free coupons for Google, Facebook, Bing
Lecture 5: RESOURCES: "Conversion scent" and how it can ruin your experiment
Lecture 6: Section 6 Review Material
Chapter 7: Evaluating results (18 minutes)
Lecture 1: Looking over the results
Lecture 2: To repeat or not
Lecture 3: Section 7 Review Material
Chapter 8: Bonus Section
Lecture 1: Bonus Lecture
Instructors
-
Evan Kimbrell
Founder of Sprintkick | Ex-VC | Ex-startup founder
Rating Distribution
- 1 stars: 6 votes
- 2 stars: 17 votes
- 3 stars: 71 votes
- 4 stars: 190 votes
- 5 stars: 255 votes
Frequently Asked Questions
How long do I have access to the course materials?
You can view and review the lecture materials indefinitely, like an on-demand channel.
Can I take my courses with me wherever I go?
Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!
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