Media Training for Authors: Promote Your Book in the News

Media Training for Authors: Promote Your Book in the News, available at $69.99, has an average rating of 4.7, with 140 lectures, 1 quizzes, based on 47 reviews, and has 20896 subscribers.

You will learn about Create media messages promoting your book Answer reporters's questions about yur book Speak in sound bites Become a valuable source to the media This course is ideal for individuals who are Authors or Aspiring authors or Anyone promoting a book through the media It is particularly useful for Authors or Aspiring authors or Anyone promoting a book through the media.

Enroll now: Media Training for Authors: Promote Your Book in the News

Summary

Title: Media Training for Authors: Promote Your Book in the News

Price: $69.99

Average Rating: 4.7

Number of Lectures: 140

Number of Quizzes: 1

Number of Published Lectures: 138

Number of Curriculum Items: 141

Number of Published Curriculum Objects: 138

Original Price: $199.99

Quality Status: approved

Status: Live

What You Will Learn

Create media messages promoting your book
Answer reporters's questions about yur book
Speak in sound bites
Become a valuable source to the media

Who Should Attend

Authors
Aspiring authors
Anyone promoting a book through the media

Target Audiences

Authors
Aspiring authors
Anyone promoting a book through the media

Media training can make you look natural in front of any camera. Imagine becoming a regular fixture on the talk show circuit and in the national media as a well-known author. Writing a good book isn’t easy, but getting in front of enough people to generate buzz and demand for your books can be even harder. This Media Training for Authors course will teach you step-by-step how to prepare for media interviews. Specifically, you will learn how to look good on TV, how to frame a media message, how to answer reporters’ questions and how to speak in sound bites.

If you want to sell a lot of books, you will need to be able to sell your ideas and your expertise to the public through regular media appearances. You can begin learning how to master the media right now in this comprehensive, interactive course.

TJ Walker is a media trainer with 30 years of experience as a media coach to best-selling authors, experts, CEOs, Presidents of countries, Prime Ministers, and Nobel Peace Prize winners. Walker is also the author of the USA Today #1 Bestseller “Secret to Foolproof Presentations” (also a Business Week and Wall Street Journal Bestseller). Walker once set the Guinness Book of World Records for most talk show appearances ever in a 24 our period (104) while promoting one of his public speaking books. Walker is also the author of Media Training A to Z.

The course also features three bonus interviews with book publishing legend Dan Poynter.

Enroll in this media training course today.

There is a 100% Money-Back Guarantee for this media training course. And the instructor also provides an enhanced guarantee.

“5 Stars! With 130 separate lectures included in this course, including 5 books and 3 audio interviews, this course is one of the most comprehensive training courses I’ve come across for media training. And the fact that it’s geared specifically towards me and my readers (authors) is a huge bonus for me! I’m only 30% of the way through the material thus far, but I just had to write a post on my blog to share this course with my readers. They’re going to love what TJ has to teach them about effectively marketing themselves (and their books) to the media, and how to come across as a seasoned professional, even if it’s their first time in front of the camera. I highly recommend this course!” Tara R. Alemany

What others say:

“TJ Walker’s single-minded devotion to presentation has made him the #1 expert for executives seeking guidance on speaking to the public and media.” Bob Bowdon, Anchor/Reporter, Bloomberg Television

“TJ Walker is the leading media trainer in the world.” Stu Miller, Viacom News Producer

(TJ Walker’s Media Training Worldwide) “The world’s leading presentation and media training firm.”Gregg Jarrett, Fox News Channel Anchor

Course Curriculum

Chapter 1: Sell More Books By Becoming a Media Regular

Lecture 1: Please Introduce Yourself

Lecture 2: Become a Media Expert Through Regular and Frequent Media Appearances

Lecture 3: Realize Nobody Cares about Your Book, And That Is OK

Lecture 4: Instant Answers to Your Book Promotion Questions

Lecture 5: Realizing Your Goals in Every Media Interview

Lecture 6: Exciting New Update to this Course

Lecture 7: You Can Create a Winning Message for the Topic of the Day

Lecture 8: Create a Gimmick

Lecture 9: The Talk Show Host Won't Read Your Book And It Doesn't Matter

Lecture 10: You Can Become the Media

Lecture 11: Expertise Not Authorship

Lecture 12: How Often to Mention the Book

Chapter 2: Housekeeping Matters

Lecture 1: 7 Steps For Getting the Most Out of this Course

Lecture 2: Who is TJ Walker?

Lecture 3: $10,000 Guarantee This Course Will Make You a Better Communicator

Lecture 4: If You Like to Learn by Reading

Lecture 5: Your Questions Will Be Answered Here, In Video

Chapter 3: Interviews with Publishing Legend Dan Poynter

Lecture 1: Dan Poynter on Promoting Books Through the Media

Lecture 2: Dan Poynter on Promoting Books Though Speaking

Lecture 3: Dan Poynter on Amazon

Chapter 4: How to Look Your Best on TV

Lecture 1: Your Questions Can Be Answered Right Now

Lecture 2: How Authors Can Look Good on TV

Lecture 3: How to Look Your Best on Camera – Overview

Lecture 4: How to Apply Makeup

Lecture 5: How to Sit for TV Interviews

Lecture 6: How to Use Your Eyes

Lecture 7: How to Move Your Head

Lecture 8: How to Move Your Body

Lecture 9: How to Move Your Hands

Lecture 10: How to Sit in Your Chair

Lecture 11: How to Stand for TV Interviews

Lecture 12: How to Dress for TV Interviews

Lecture 13: Video Record and See Your Improvement

Lecture 14: Practice Your Book Promotion Homework Using the TJ Walker AI Clone

Lecture 15: How to Critique Your Own Video Performance

Chapter 5: Messaging

Lecture 1: Message from Your Book

Lecture 2: How to Frame a Media Message

Lecture 3: A Media Message Answers All Basic Questions

Lecture 4: Media Messages Must be Interesting to Reporters

Lecture 5: Media Messages Must Resonate With Media Audience

Lecture 6: Your Media Message Needs to Benefit You

Lecture 7: Three is the Perfect Number of Media Messages

Lecture 8: Media Messages Using a Venn Diagram

Lecture 9: Have a Positive Media Message

Lecture 10: Add Quantifiable Results

Lecture 11: What Problem are You Solving

Lecture 12: Create Your Own Media Message

Chapter 6: Answering Questions in a Media Interview

Lecture 1: How to Answer Questions – Overview

Lecture 2: Answer One Question at a Time

Lecture 3: Keep Your Eyes on Your Message Points

Lecture 4: Do Not Repeat Negative Words

Lecture 5: Tell Reporters 'I Don't Know'

Lecture 6: Always Be Moving Toward Your Message Points

Lecture 7: Give Brief Answers to Tough Questions

Lecture 8: Aim for All Three Messages in Every Answer

Lecture 9: Re-Write the Reporters' Questions

Lecture 10: Don't Add One More Thing

Lecture 11: Don't Try to Control the Interview

Chapter 7: Speaking in Sound Bites

Lecture 1: What is a Sound Bite – Overview

Lecture 2: Bold Action Words

Lecture 3: Cliches

Lecture 4: Emotion

Lecture 5: Examples

Lecture 6: Absolutes

Lecture 7: Attacks

Lecture 8: Humor

Lecture 9: Rhetorical Questions

Lecture 10: Analogies

Lecture 11: Pop Culture References

Lecture 12: Three Easiest Sound Bite Tools

Lecture 13: Reflections on Sound Bites

Lecture 14: The 5 Outcomes of Every Media Interview

Lecture 15: Sound Bite Homework

Lecture 16: Sound Bite Practice

Lecture 17: Final Interview Practice

Lecture 18: Rehearse Your Book Promotion Homework and Get Instant Feedback

Chapter 8: Concluding Thoughts

Lecture 1: Conclusion

Lecture 2: Feedback

Chapter 9: Extra Videos

Lecture 1: How to Eliminate Nerves Before TV Interviews

Lecture 2: How to Tell If Your Media Interview Was Effective

Lecture 3: If You Forgot What to Say

Lecture 4: Should You Wear Glasses for a TV Interview

Lecture 5: How to Look Good For Your Skype Video Interview

Lecture 6: How to Make a YouTube Video Via Webcam

Lecture 7: What is Media Training?

Lecture 8: 5 Step Walker Method for Media Training

Lecture 9: Should You Take Beta-Blockers?

Lecture 10: How to Speak Into a Microphone

Lecture 11: How to Think on Your Feet

Lecture 12: Crisis Communications

Lecture 13: Crisis Communications, Don't let Lawyers Control Message

Instructors

TJ Walker
Success through Communication Skills & Habits
Media Training Worldwide Digital
A Full-Service Online Training Company

Rating Distribution

1 stars: 1 votes
2 stars: 0 votes
3 stars: 2 votes
4 stars: 8 votes
5 stars: 36 votes

Frequently Asked Questions

How long do I have access to the course materials?

You can view and review the lecture materials indefinitely, like an on-demand channel.

Can I take my courses with me wherever I go?

Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!

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