Mini MBA: Business Strategy 2 Business Plan
Mini MBA: Business Strategy 2 Business Plan, available at $64.99, has an average rating of 4.6, with 167 lectures, based on 270 reviews, and has 2053 subscribers.
You will learn about Discover the Business Fundamentals of Business Strategy and the Business Plan and how the two inter-connect Discover the main strategic analysis frameworks and discover how to complete a SWOT analysis Be introduced to some of the key Business Models taught in Business School, providing a toolbox of frameworks to use when formulating Business Strategy Understand how to critically appraise Management Find out how to create a Competitive Advantage for your Products and Services Understand your Competition and use some classic Business Models to appraise them How to evaluate your External Markets and Industry Sector Use the Business Model Canvas and other frameworks to assess your Business's operations Use my Six Minute Strategist Templated Scorecards to SWOT analyse your Business Understand the Customer Value Proposition and how to apply it to your Business Apply some Business School frameworks to your Sales and Marketing Discover my Six Minute Strategist Digital Business Transformation methodology Understand the three main Financial Statements, Income Statement, Balance Sheet and Cash Flow Discover how Financial Ratio Analysis can improve your understanding of Financial Statements Use my Case Study to analyse real financial information using Ratio Analysis Complete my Six Minute Strategist Analyser Assignment to evaluate the achievability of your future strategy Discover SMART goal setting and the OKR framework to understand Goal Setting and Performance Management Review a wide selection of Growth Strategies to identify those most suitable for your Business Understand the key Valuation, Funding, Exit and Returns factors most important to your potential investors Discover how to carry out a Risk Assessment on your Business By completing all the Assignments as you go through the course, you will draft your comprehensive Business Plan as you learn Synthesise your Comprehensive and Complex Business Plan using the guidance in the final section This course is ideal for individuals who are Anyone interested in the Business Fundamentals of Business Strategy and creating a Business Plan or Any Entrepreneur or C Suite Director or Startup who wants to develop an in depth understanding of Business Strategy and discover how to apply that knowledge to creating a comprehensive Business Plan or Any Business Student or MBA Student seeking to deepen their Business Strategy and Business Plan knowledge and expertise. or Any Company Owner who needs to prepare a Business Plan in order to attract investors and raise capital It is particularly useful for Anyone interested in the Business Fundamentals of Business Strategy and creating a Business Plan or Any Entrepreneur or C Suite Director or Startup who wants to develop an in depth understanding of Business Strategy and discover how to apply that knowledge to creating a comprehensive Business Plan or Any Business Student or MBA Student seeking to deepen their Business Strategy and Business Plan knowledge and expertise. or Any Company Owner who needs to prepare a Business Plan in order to attract investors and raise capital.
Enroll now: Mini MBA: Business Strategy 2 Business Plan
Summary
Title: Mini MBA: Business Strategy 2 Business Plan
Price: $64.99
Average Rating: 4.6
Number of Lectures: 167
Number of Published Lectures: 165
Number of Curriculum Items: 189
Number of Published Curriculum Objects: 187
Original Price: $199.99
Quality Status: approved
Status: Live
What You Will Learn
- Discover the Business Fundamentals of Business Strategy and the Business Plan and how the two inter-connect
- Discover the main strategic analysis frameworks and discover how to complete a SWOT analysis
- Be introduced to some of the key Business Models taught in Business School, providing a toolbox of frameworks to use when formulating Business Strategy
- Understand how to critically appraise Management
- Find out how to create a Competitive Advantage for your Products and Services
- Understand your Competition and use some classic Business Models to appraise them
- How to evaluate your External Markets and Industry Sector
- Use the Business Model Canvas and other frameworks to assess your Business's operations
- Use my Six Minute Strategist Templated Scorecards to SWOT analyse your Business
- Understand the Customer Value Proposition and how to apply it to your Business
- Apply some Business School frameworks to your Sales and Marketing
- Discover my Six Minute Strategist Digital Business Transformation methodology
- Understand the three main Financial Statements, Income Statement, Balance Sheet and Cash Flow
- Discover how Financial Ratio Analysis can improve your understanding of Financial Statements
- Use my Case Study to analyse real financial information using Ratio Analysis
- Complete my Six Minute Strategist Analyser Assignment to evaluate the achievability of your future strategy
- Discover SMART goal setting and the OKR framework to understand Goal Setting and Performance Management
- Review a wide selection of Growth Strategies to identify those most suitable for your Business
- Understand the key Valuation, Funding, Exit and Returns factors most important to your potential investors
- Discover how to carry out a Risk Assessment on your Business
- By completing all the Assignments as you go through the course, you will draft your comprehensive Business Plan as you learn
- Synthesise your Comprehensive and Complex Business Plan using the guidance in the final section
Who Should Attend
- Anyone interested in the Business Fundamentals of Business Strategy and creating a Business Plan
- Any Entrepreneur or C Suite Director or Startup who wants to develop an in depth understanding of Business Strategy and discover how to apply that knowledge to creating a comprehensive Business Plan
- Any Business Student or MBA Student seeking to deepen their Business Strategy and Business Plan knowledge and expertise.
- Any Company Owner who needs to prepare a Business Plan in order to attract investors and raise capital
Target Audiences
- Anyone interested in the Business Fundamentals of Business Strategy and creating a Business Plan
- Any Entrepreneur or C Suite Director or Startup who wants to develop an in depth understanding of Business Strategy and discover how to apply that knowledge to creating a comprehensive Business Plan
- Any Business Student or MBA Student seeking to deepen their Business Strategy and Business Plan knowledge and expertise.
- Any Company Owner who needs to prepare a Business Plan in order to attract investors and raise capital
Mini MBA: Business Strategy 2 Business Plan
Follow my detailed Mini MBA, Business Coaching, Business Analysis and Business Intelligence Strategies to enhance your Business Management, Business Writing and create your Business Plan
Welcome to the Business Strategy 2 Business Plan Course – which will enable you to understand Business Strategy to MBA level AND create a comprehensive Business Plan simultaneously as you take the course. Everything you need is here teaching you Business Plan writing with our detailed template. A comprehensive easy to follow course to improve your Business management.
Discover Business Strategy to MBA standard – from an MBA (with Distinction from Cass Business School, London) – and simultaneously create a comprehensive Business Plan guided by an award winning 30 year London Investment Banker.
I guarantee that this is a unique course: the only course that teaches you Business Strategy and shows you how to create your Business Plan – at the same time! The 21 Assignments in this course draw on John’s unique experience, including bespoke strategic exercises of his own which you will not see anywhere else. Step by Step following the incredibly detailed Business Plan template, John will guide you to apply the Business Strategy lessons to create your Business Plan. These will help any students of all levels and in any industry.
This course has over 160 lectures, over 14 and a half hours of detailed instructional video and nearly 180 downloadable materials (available from a dropbox link you will find at the start of the course). Despite its complexity, John has created a detailed course matrix for you to use to navigate through the course and understand the synthesis of Business Strategy 2 Business Plan. There are over 20 Assignments to make the course fun and highly interactive. The 2 Quizzes will challenge you too! Every section has an introductory video explaining the learning objectives and lessons in that section.
Following 8 years as a British Army Officer, John started his 30 year+ investment banking career in 1988and since then he has floated companies, bought and sold companies in M&A deals, raised capital from Venture Capital and Private Equity. John was awarded the Tallow Chandler’s Prize for the Best Dissertation in his year when graduating with his MBA (with Distinction) in 1993 from Cass Business School in London. John has transacted deals worth well over $1billion in his career as a senior Investment Banker for Westdeutschelandesbank, Societe General and Security Pacific Hoare Govett. He has also co-founded two London Investment Banking Boutiques. In his career, John has advised dozens of companies on their Business Strategy as well as reading (and writing for his clients) hundreds of Business Plans. In addition, John has two degrees (BA and MA) from Cambridge University.
Its hard to think of a more experienced or better qualified instructor to teach this topic on Udemy or anywhere else!
In this Course you will discover:
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The connections between Business Strategy, Corporate Strategy and your Business Plan
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Understand the main frameworks for Strategic Analysis and be able to complete a SWOT Analysis
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Discover some of the Key Strategic Business Models taught at Business School, providing you with a toolbox of frameworks to apply to your Business Strategyformulation
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Learn to think critically about the role of Management and their skills
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How to create a competitive advantage for Products and Services
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Use classic business models to evaluate your Competition
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How to conduct an industry wide analysis of your Markets and Competitors
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Review your business’s Operations, with a close eye on Customer Management
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Use my templated scorecards to do a SWOT analysis on your own business
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The importance of your Customers and your Customer Value Proposition
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Frameworks to maximise your return from your investment in Sales and Marketing
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How to transform your online Digital Business Strategy
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Understand the three main financial Statements, the Income Statement or Profit and Loss Account, the Balance Sheet and the Cash Flow Statement and how they fit together.
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To understand the key Financial Ratios that apply to the Income Statement, the Balance Sheet and the Cash Flow Statement to enable you to interpret the financial information in these statements.
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Use a real Case Study to analyse real financial information using Financial Ratio Analysis
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Exercise to evaluate the achievability of your Strategic Goals when compared to your predicted rates of growth
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Frameworks to incorporate Performance Management into your Business Strategy and Business Plan
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Growth Strategies to help your Business Strategy execution, also incorporating your Business Plan
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Understand what factors are important to your Investors, specifically Valuation, Funding, Exits and Returns
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How to incorporate a Risk Assessment into your Planning
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Finally we show you how to synthesise your complete Business Plan from the lessons, assignments and templates in the course
This course is COMPREHENSIVE and enables you to benefit from John’s real world Investment Banking and Business Strategy experience. NO ONE ELSE has shown the experience required to create a course of this complexity and value, teaching you MBA level Business Strategy and showing you how to practically apply that knowledge in creating your Business Plan – in the same course at the same time.
I am totally confident that this course offers you a TOTALLY UNIQUE EXPERIENCE AND OPPORTUNITY and one which will enable you to create an amazing Business Plan while developing a deep understanding of Business Strategy.
What makes us qualified to teach you?
This is a Finance course taught by a 30+ year, Managing Director level, Investment Banker – from a practical perspective – I also have an MBA (with Distinction).
Over 101,000 students have enrolled in my Udemy courses, this is what one of them said about this course:
” I like the course and the approach of Sir John Colley. I believe I shall be able to achieve what I want through this course. I am looking forward to deeper and great understanding of the subject as this course will help me to make a career in Credit Analysis” R.R. Five Star
Our Promise
I have been teaching on Udemy since 2014 and am fully committed to it. If you have any questions about the content or anything related to any topic, you can reach out with your questions at any time and I always do my best to respond promptly
Don’t forget that this course (and all my courses) benefit from Udemy’s money back guarantee!
A Verifiable Certificate of Completion is presented to all students who undertake this finance course.
Take this Course today – Click the Add to Cart Button now
Best regards from us both
Joe and John
From Novice to Finance Mastery: 9 Comprehensive Courses
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Mini MBA: Business Strategy 2 Business Plan
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Investment Banking and Finance: Venture Capital Fundraising
Course Curriculum
Chapter 1: WELCOME – HOW TO GET THE MOST OUT OF THIS COURSE
Lecture 1: Learn Business Fundamentals and Create Your Own Business Plan Today!
Lecture 2: Getting Started – How to Use Our Course!
Lecture 3: Quickfire Strategy Quiz How much do you know about your business strategy?
Lecture 4: Quickfire Strategy Quiz – My "Answers"
Lecture 5: How to get the most from this Course
Lecture 6: Using the Course Map Matrix
Lecture 7: Guide to the Course Assignments
Lecture 8: Download All Course Materials Here
Chapter 2: BUSINESS FUNDAMENTALS: Connecting Business Strategy to the Business Plan
Lecture 1: Section Introduction: Connecting Business Strategy to the Business Plan
Lecture 2: Business Strategy to Business Plan
Lecture 3: What do we mean by Business Strategy?
Lecture 4: What is a Business Plan?
Lecture 5: What do we mean by Corporate Strategy?
Lecture 6: Should You Be Creating Shareholder Value?
Lecture 7: Introduction to Strategic Management
Chapter 3: BUSINESS FUNDAMENTALS: The Value of Strategic Analysis
Lecture 1: Section Introduction: The Value of Strategic Analysis
Lecture 2: Strategic Analysis – The First Step
Lecture 3: What is Strategic Analysis?
Lecture 4: Frameworks for Strategic Analysis
Lecture 5: Strategic Analysis Frameworks Case Study: Apple
Chapter 4: BUSINESS FUNDAMENTALS: Frameworks and Theories Business Strategists Must Know
Lecture 1: Section Introduction: Frameworks and Theories Business Strategists Must Know
Lecture 2: Why are these Business Models important?
Lecture 3: The Story of the Hedgehog and the Fox
Lecture 4: Why are Management Theories Useful in Business Strategy?
Lecture 5: SWOT Analysis
Lecture 6: Introduction to Michael Porter’s Five Forces Model
Lecture 7: Lafley and Martin Five Step Strategy Model
Lecture 8: The 5Cs Model
Lecture 9: What is PEST or Broad Factors Analysis?
Lecture 10: PESTEL Analysis
Lecture 11: Ansoff Matrix
Lecture 12: Value Chain
Lecture 13: Business Model Synthesis
Lecture 14: Black Swan Events – Coronavirus
Lecture 15: What is GAP Analysis?
Chapter 5: CRITICAL EVALUATION OF LEADERSHIP
Lecture 1: Section Introduction: Critical Evaluation of Leadership
Lecture 2: Vision and Leadership – Starting at the Top
Lecture 3: What Skills Are We Looking For In Management?
Lecture 4: What is the Purpose of a Vision Statement?
Chapter 6: PRODUCTS AND SERVICES AND COMPETITIVE ADVANTAGE
Lecture 1: Section Introduction: Products Services and Competitive Advantage
Lecture 2: What do we mean by Products and Services
Lecture 3: Why Product Differentiation is Critical
Lecture 4: Product Diversification in Business Strategy
Lecture 5: How Does Quality Management fit into your Business Strategy?
Lecture 6: What do we mean by Competitive Advantage?
Lecture 7: Bowman’s Strategic Clock – Strategic Positioning
Lecture 8: Products, Services and Technology in the Business Plan
Chapter 7: COMPETITION – KNOW YOUR ENEMY
Lecture 1: Section Introduction: Competition – Know Your Enemy
Lecture 2: Competitor Analysis
Lecture 3: BCG Matrix
Lecture 4: Competitors and Competitive Forces
Lecture 5: Competitive Intensity
Lecture 6: Industry Life Cycle
Lecture 7: Competition – Business Plan Tie In
Chapter 8: EXTERNAL STRATEGIC ANALYSIS – Industry, Markets and Competition
Lecture 1: Section Introduction: Industry, Markets and Competition
Lecture 2: What do we mean by External Strategic Analysis
Lecture 3: How Does Industry Analysis Help?
Lecture 4: Conducting PEST or Broad Factors External Analysis
Lecture 5: What are the Business and Funding Life Cycles?
Lecture 6: Value Chains: Connecting Companies to their External Environment
Lecture 7: Addressing the Total Addressable Market (TAM)
Lecture 8: Market Segmentation: Choosing Customers
Lecture 9: Bargaining Power of Suppliers
Lecture 10: Bargaining Power of Customers/Buyers
Lecture 11: Business Plan: Industry, Markets and Competition
Chapter 9: INTERNAL STRATEGIC ANALYSIS – Operations and Customer Management
Lecture 1: Section Introduction – Operations and Customer Management
Lecture 2: What are Business Operations?
Lecture 3: Strategic Analysis with the Business Model Canvas
Lecture 4: How can Corporate Structure impact Strategy?
Lecture 5: Organisational Development
Lecture 6: Reviewing the Operations of the Firm
Lecture 7: Click and Mortar – Online meets Offline
Lecture 8: eCommerce Business Models
Lecture 9: Internal Strategic Analysis – Business Plan Tie In
Chapter 10: Six Minute Strategist SWOT Assignment
Lecture 1: Section Introduction: Six Minute Strategist SWOT Assignment
Chapter 11: CUSTOMER VALUE PROPOSITION
Lecture 1: Section Introduction: Customer Value Proposition
Lecture 2: Understanding The Customer Value Proposition
Lecture 3: Positioning Your Firm in the Market
Lecture 4: What do we mean by a Profit Model?
Lecture 5: Hax's Delta Model
Lecture 6: Switching Costs and Customer Strategy
Lecture 7: Managing the Customer Experience
Instructors
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Joe Parys
Top-Rated Instructor, 800,000+ Students -
John Colley
Investment Banking | Business| Entrepreneurship | Finance -
Joe Parys Support
Best-Selling Instructor Proudly Serving 500,000+ Students
Rating Distribution
- 1 stars: 2 votes
- 2 stars: 6 votes
- 3 stars: 19 votes
- 4 stars: 97 votes
- 5 stars: 146 votes
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