Psychological Persuasion: Marketing Psychology

Psychological Persuasion: Marketing Psychology, available at $49.99, has an average rating of 3.33, with 26 lectures, based on 3 reviews, and has 87 subscribers.

You will learn about Master the principles of psychological persuasion for crafting compelling marketing messages. Apply cognitive psychology insights to enhance audience engagement and decision-making. Develop strategies to create emotional connections and evoke desired consumer responses. Implement neuro-marketing techniques to optimize digital and traditional marketing channels. Craft persuasive brand narratives that resonate with diverse target audiences. Analyze case studies to understand the real-world impact of psychological persuasion in marketing. Optimize pricing strategies and consumer perceptions through psychological techniques. Measure the effectiveness of your marketing campaigns using behavioral analytics and data-driven insights. This course is ideal for individuals who are This course is for beginners and experts It is particularly useful for This course is for beginners and experts.

Enroll now: Psychological Persuasion: Marketing Psychology

Summary

Title: Psychological Persuasion: Marketing Psychology

Price: $49.99

Average Rating: 3.33

Number of Lectures: 26

Number of Published Lectures: 26

Number of Curriculum Items: 26

Number of Published Curriculum Objects: 26

Original Price: $49.99

Quality Status: approved

Status: Live

What You Will Learn

Master the principles of psychological persuasion for crafting compelling marketing messages.
Apply cognitive psychology insights to enhance audience engagement and decision-making.
Develop strategies to create emotional connections and evoke desired consumer responses.
Implement neuro-marketing techniques to optimize digital and traditional marketing channels.
Craft persuasive brand narratives that resonate with diverse target audiences.
Analyze case studies to understand the real-world impact of psychological persuasion in marketing.
Optimize pricing strategies and consumer perceptions through psychological techniques.
Measure the effectiveness of your marketing campaigns using behavioral analytics and data-driven insights.

Who Should Attend

This course is for beginners and experts

Target Audiences

This course is for beginners and experts

Welcome to “Psychological Persuasion: Marketing Psychology,” an immersive course designed to elevate your marketing strategies to new heights. In today’s competitive business landscape, understanding the intricate dance between psychology and marketing is essential for success. This course is your gateway to unlocking the secrets behind consumer behavior and leveraging psychological principles to create impactful, results-driven marketing campaigns.

Throughout this comprehensive program, you will delve into the fascinating world of psychological persuasion, gaining insights into the core principles that influence consumer decision-making. From the intricacies of cognitive psychology to the emotional nuances that drive purchasing choices, you’ll master the art of crafting compelling narratives and messages that resonate with your target audience.

Our expert-led sessions will guide you through practical applications of psychological persuasion in various marketing contexts. Whether you’re navigating digital platforms, refining your brand messaging, or optimizing your overall marketing strategy, you’ll learn to strategically employ psychological tactics to captivate and convert audiences.

Expect to explore cutting-edge research, case studies, and real-world examples that illustrate the transformative impact of psychological persuasion on marketing success. By the end of the course, you will possess a robust toolkit of techniques to influence consumer perceptions, enhance brand loyalty, and drive measurable results.

If you’re ready to take your marketing game to the next level, join us on this journey into the heart of Psychological Persuasion: The Art of Marketing. Unleash the power of psychology to shape your brand story, engage your audience, and achieve marketing excellence. Enroll now and transform your approach to marketing in the modern era.

Course Curriculum

Chapter 1: Section 1: The Psychology of Marketing

Lecture 1: Introduction

Lecture 2: Marketing Psychology's Historical Journey (Part 1)

Lecture 3: Marketing Psychology's Historical Journey (Part 2)

Lecture 4: Persuasion Principles

Chapter 2: Section 2: Consumer Decision Insights

Lecture 1: Interlude

Lecture 2: Consumer Behavior (Part 1)

Lecture 3: Consumer Behavior (Part 2)

Lecture 4: Analyzing Consumer Psychology and Purchase Patterns

Lecture 5: Precision targeting of customer segments (Part 1)

Lecture 6: Precision targeting of customer segments (Part 2)

Lecture 7: Resources for Mapping Customer Journeys

Chapter 3: Section 3: Cognitive Dissonance Exploration

Lecture 1: Cognitive Inconsistency

Lecture 2: Viewpoint

Chapter 4: Section 4: Brand Development

Lecture 1: Interlude

Lecture 2: Part 1: Deciphering the Essence of Branding

Lecture 3: Part 2: Illustrations of Diverse Branding Approaches

Lecture 4: Part 3: Roles and Responsibilities of a Brand

Lecture 5: Part 4: The Brand Framework (Part 1)

Lecture 6: Part 5: The Brand Framework (Part 2)

Chapter 5: Module 5: Marketing Insights on Motivation and Emotion

Lecture 1: Consumer Behavior and Motivation

Lecture 2: Applying Motivational Appeals in Advertising

Lecture 3: The Role of Social Psychology in Marketing

Chapter 6: Module 6: Dynamics of Social Influence and Persuasion

Lecture 1: Memory and Recollection of Brands

Chapter 7: Module 7: Marketing through Cognitive Processes

Lecture 1: Part 1: The World of Cognitive Marketing

Lecture 2: Part 2: Navigating Brand Recall

Lecture 3: Part 3: Exploring Memory Type

Instructors

WAMM Marketing
Digital Marketing Agency
Bernard Martin
Marketing & Business Specialist

Rating Distribution

1 stars: 0 votes
2 stars: 1 votes
3 stars: 1 votes
4 stars: 0 votes
5 stars: 1 votes

Frequently Asked Questions

How long do I have access to the course materials?

You can view and review the lecture materials indefinitely, like an on-demand channel.

Can I take my courses with me wherever I go?

Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!

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