SaaS Metrics Fundamentals for Managers, Founders & Investors

SaaS Metrics Fundamentals for Managers, Founders & Investors, available at $94.99, has an average rating of 4.59, with 24 lectures, 5 quizzes, based on 1363 reviews, and has 7269 subscribers.

You will learn about Measure and Track the Right SaaS Metrics **FREE DASHBOARD TEMPLATE INCLUDED** Articulate the SaaS Business Model Analyze SaaS Business Trends Interpret SaaS Metrics Performance and Discuss Meaning and Implications Draw Insights and Conclusions from SaaS Metrics Performance Break down ARR Momentum Trends: New, Expansion, Downsell and Churn Present SaaS Metrics in a Beautiful Dashboard that Tells the Story Answer Questions at your Next SaaS Company Interview Bookings (TCV/ACV) Annual Recurring Revenue (ARR) Revenue Retention and Churn Rates (Customer vs Dollar-Based, Gross vs Net) Renewal Rates Cohort Analysis Customer Life Time Value (LTV) Customer Acquisition Cost (CAC) and CAC Payback Period LTV/CAC Ratio SaaS Magic Number SaaS Financial Model Profitability, Gross/Operating/Free Cash Flow Margin Rule of 40 This course is ideal for individuals who are Financial Analysts at SaaS companies or Business and Operation Leaders at SaaS Companies or Software Company Founders / Investors or Candidates Seeking Employment / Interviewing at SaaS Companies or Product Managers It is particularly useful for Financial Analysts at SaaS companies or Business and Operation Leaders at SaaS Companies or Software Company Founders / Investors or Candidates Seeking Employment / Interviewing at SaaS Companies or Product Managers.

Enroll now: SaaS Metrics Fundamentals for Managers, Founders & Investors

Summary

Title: SaaS Metrics Fundamentals for Managers, Founders & Investors

Price: $94.99

Average Rating: 4.59

Number of Lectures: 24

Number of Quizzes: 5

Number of Published Lectures: 24

Number of Published Quizzes: 5

Number of Curriculum Items: 31

Number of Published Curriculum Objects: 31

Original Price: $199.99

Quality Status: approved

Status: Live

What You Will Learn

Measure and Track the Right SaaS Metrics **FREE DASHBOARD TEMPLATE INCLUDED**
Articulate the SaaS Business Model
Analyze SaaS Business Trends
Interpret SaaS Metrics Performance and Discuss Meaning and Implications
Draw Insights and Conclusions from SaaS Metrics Performance
Break down ARR Momentum Trends: New, Expansion, Downsell and Churn
Present SaaS Metrics in a Beautiful Dashboard that Tells the Story
Answer Questions at your Next SaaS Company Interview
Bookings (TCV/ACV)
Annual Recurring Revenue (ARR)
Revenue
Retention and Churn Rates (Customer vs Dollar-Based, Gross vs Net)
Renewal Rates
Cohort Analysis
Customer Life Time Value (LTV)
Customer Acquisition Cost (CAC) and CAC Payback Period
LTV/CAC Ratio
SaaS Magic Number
SaaS Financial Model
Profitability, Gross/Operating/Free Cash Flow Margin
Rule of 40

Who Should Attend

Financial Analysts at SaaS companies
Business and Operation Leaders at SaaS Companies
Software Company Founders / Investors
Candidates Seeking Employment / Interviewing at SaaS Companies
Product Managers

Target Audiences

Financial Analysts at SaaS companies
Business and Operation Leaders at SaaS Companies
Software Company Founders / Investors
Candidates Seeking Employment / Interviewing at SaaS Companies
Product Managers

THE MOST COMPREHENSIVE COURSE ON SAAS METRICS AND SAAS BUSINESS MANAGEMENT ON THE MARKET TODAY!

2022 Updates

All Course Notes in One Downloadable PDF (close to 200 pages!):Lecture presentation slides for all the lessons are now available for download in one single PDF. This is a great reference tool for you to review the course materials anytime in the future. Access the resource in the last section of the course.
New 1-Pager SaaS Metrics Cheat Sheet:I created this cheatsheet so you have all the key metrics and their formula all in one place! Access the resource in the last section of the course.
New Quizzes and Assignments:7 quizzes and assignments have been added/refreshed in various sections of the course.

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Are you:

Working at a SaaS company, but you secretly don’t understand SaaS metrics?
Confused by terms such as bookings, revenue, ARR, retention rate, and unit economics?
Looking for a career opportunity at a software company and you need to impress your interviewer with a solid understanding of SaaS?

If any of these applies, then you have come to the right place!

This SaaS Metrics Fundamentals course will give you the right tools and skills to be successful.

My name is Jimmy, and I have over 10 years of consulting, strategy and finance experience in technology companies in Silicon Valley.

If your professional work is related to software, whether you are a company founder, a sales executive, product manager, a financial analyst, a business leader, a product manager, or an investor, you will need to how to measure and analyze a SaaS business with the right metrics.

The most valuable software enterprises today are SaaS companies. With the number of job opportunities at these companies, mastering SaaS metrics is going to be immensely valuable for your careers.

The course starts with the basics of the SaaS business model, take you through the metrics to measure business growth, product stickiness, unit economics and financial performance.

Ultimately, you will be able to impress your team with a metrics dashboard and presentations that tell the right story.

This course is packed with the following to enhance your learning:

High quality videos
Tutorials/Demos
Real life examples
Quizzes
Articles
Cheatsheets

All the beautiful spreadsheets and dashboards are included for free so you can save hours of your time and make these tables and charts your own in a matter of minutes.

By the end of the course, you will be able to:

Measure the right SaaS metrics
Analyze trends from metrics performance,
Articulate its meaning at your next meeting.
Know more than your colleagues
Take your career to the next level.

So are you ready to take your career at a SaaS company to the next level? If so, jump in, and I will see you in the course!

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Course Content

Overview

Course Intro
SaaS Business Model

Business Growth

Bookings: TCV, ACV, Contract Term
Bookings: Offer Type
Bookings: New vs Renewal
TCV/ACV vs ARR/MRR
Revenue
ARR Analysis

Product Stickiness

Churn: What and Why?
Retention / Churn Rates I – Intro and Count Based
Retention / Churn Rates II – Dollar Based
Renewal rate
Cohort analysis

Unit Economics

Unit Economics
Customer Life Time (LTV)
Customer Acquisition Cost (CAC) and Payback Period
LTV / CAC
SaaS magic number

P&L Metrics

P&L Financial Model Walkthrough:
Profitability (Gross Margin, Operating Margin and Free Cash Flow Margin)
Rule of 40

SaaS Metrics Dashboard

SaaS Metrics Dashboard Output
Make your own Metrics Dashboard

Course Curriculum

Chapter 1: Introduction

Lecture 1: Welcome to the Course!

Lecture 2: SaaS Business Model (vs Traditional Software)

Chapter 2: Business Growth: Bookings, TCV, ACV, ARR and Revenue

Lecture 1: Bookings: TCV, ACV and Contract Term Length

Lecture 2: Bookings: Offer Type (Product and Service, Recurring vs One-Time)

Lecture 3: Bookings: New vs Renewal Bookings

Lecture 4: Annual Recurring Revenue (ARR)

Lecture 5: Revenue

Lecture 6: ARR Analysis: New, Expansion, and Churn Momentum

Chapter 3: Product Stickiness: Retention, Churn, Renewal and Cohort Analysis

Lecture 1: What Churn Is and Why Churn Happens

Lecture 2: Retention and Churn Rates – Intro and Count Based Rates

Lecture 3: Retention and Churn Rates – Dollar Based

Lecture 4: Renewal Rates

Lecture 5: Cohort Analysis

Chapter 4: Unit Economics: Lifetime Value (LTV) and Customer Acquisition Cost (CAC)

Lecture 1: Unit Economics Basics

Lecture 2: Customer Life Time Value (LTV)

Lecture 3: Customer Acquisitions Cost (CAC) and CAC Payback Period

Lecture 4: LTV / CAC Ratio

Lecture 5: SaaS Magic Number

Chapter 5: Profit and Loss (P&L Financial Metrics)

Lecture 1: SaaS Financial Model (P&L) Walkthrough

Lecture 2: Profitability (Gross Margin, Operating Margin and Free Cash Flow Margin)

Lecture 3: Rule of 40

Chapter 6: SaaS Metrics Dashboard

Lecture 1: SaaS Metrics Dashboard

Lecture 2: Make Your Own Metrics Dashboard

Chapter 7: Resources

Lecture 1: Bonus Section

Instructors

Jimmy C
SaaS, Cloud & Software | Finance, Strategy & Data Analytics

Rating Distribution

1 stars: 4 votes
2 stars: 4 votes
3 stars: 75 votes
4 stars: 458 votes
5 stars: 822 votes

Frequently Asked Questions

How long do I have access to the course materials?

You can view and review the lecture materials indefinitely, like an on-demand channel.

Can I take my courses with me wherever I go?

Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!

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