Seth Godin's Value Creation Master Class

Seth Godin's Value Creation Master Class, available at $74.99, has an average rating of 4.38, with 19 lectures, based on 4904 reviews, and has 14577 subscribers.

You will learn about Use guiding questions to design and build projects that create significant value for the people they seek to serve Discover useful shortcuts by avoiding false starts and expensive pitfalls as they grow This course is ideal for individuals who are This is a Master Class, designed for people who are ready to leap. or The course is not designed to be something you merely watch and walk away from. It includes a workbook that you should print out and complete in order to get the most out of the course. or There is no requirement for any technical skill, nor do you need a degree in marketing. However, this course assumes that you are familiar with basic marketing concepts. or It helps if you have an existing project or a new idea you wish to incubate throughout this course. This course focuses on shaping your larger business idea—not on the details of drafting a budget or how to pitch to investors. or It truly helps if you care about actually engaging with your customers. It is particularly useful for This is a Master Class, designed for people who are ready to leap. or The course is not designed to be something you merely watch and walk away from. It includes a workbook that you should print out and complete in order to get the most out of the course. or There is no requirement for any technical skill, nor do you need a degree in marketing. However, this course assumes that you are familiar with basic marketing concepts. or It helps if you have an existing project or a new idea you wish to incubate throughout this course. This course focuses on shaping your larger business idea—not on the details of drafting a budget or how to pitch to investors. or It truly helps if you care about actually engaging with your customers.

Enroll now: Seth Godin's Value Creation Master Class

Summary

Title: Seth Godin's Value Creation Master Class

Price: $74.99

Average Rating: 4.38

Number of Lectures: 19

Number of Published Lectures: 19

Number of Curriculum Items: 19

Number of Published Curriculum Objects: 19

Original Price: $74.99

Quality Status: approved

Status: Live

What You Will Learn

Use guiding questions to design and build projects that create significant value for the people they seek to serve
Discover useful shortcuts by avoiding false starts and expensive pitfalls as they grow

Who Should Attend

This is a Master Class, designed for people who are ready to leap.
The course is not designed to be something you merely watch and walk away from. It includes a workbook that you should print out and complete in order to get the most out of the course.
There is no requirement for any technical skill, nor do you need a degree in marketing. However, this course assumes that you are familiar with basic marketing concepts.
It helps if you have an existing project or a new idea you wish to incubate throughout this course. This course focuses on shaping your larger business idea—not on the details of drafting a budget or how to pitch to investors.
It truly helps if you care about actually engaging with your customers.

Target Audiences

This is a Master Class, designed for people who are ready to leap.
The course is not designed to be something you merely watch and walk away from. It includes a workbook that you should print out and complete in order to get the most out of the course.
There is no requirement for any technical skill, nor do you need a degree in marketing. However, this course assumes that you are familiar with basic marketing concepts.
It helps if you have an existing project or a new idea you wish to incubate throughout this course. This course focuses on shaping your larger business idea—not on the details of drafting a budget or how to pitch to investors.
It truly helps if you care about actually engaging with your customers.

A new course from one of Udemy’s most popular teachers.

Are you ready to take your work to a new level?

This project you’re working on, the new business or offering, what sort of value does it create?

This is a loaded question but a vital one. That’s our work. It’s what we do: we build organizations and projects that create value. No value, no project. Understanding the levers of value creation gives you a significant unfair advantage.�

This is a master class for leaders, marketers, managers and freelancers. It includes a 35-page workbook and a series of direct, useful conversations that are guaranteed to change the way you approach your work.

What we’re seeking here isn’t a fancy elevator pitch or a carefully compressed mission statement. Instead, the challenge is to describe (without regard in any way for how you benefit, or for how your organization profits), precisely what’s in it for the user, the customer, the people you seek to serve.

Seth Godin is one of the most popular bloggers in the world, the guy American Way Magazine called, “America’s Greatest Marketer.” He’s written 18 bestselling books, started successful companies, but mostly, he’s a teacher.

In his first ever Master Class, Godin doesn’t waste time with entertainment. Instead, he’s put together a focused, useful course and a significant workbook, all designed to help you produce more value in less time.

Watch the videos, do the workbook, engage with your fellow students and then repeat the process. After a few cycles, you will begin to see things you’ve never realized were important.

Go make a difference. This course will help make that possible.

Course Curriculum

Chapter 1: Course Overview

Lecture 1: Introduction

Lecture 2: Who is it for?

Lecture 3: Who is going to pay for this?

Chapter 2: Understanding the Problem

Lecture 1: Are you solving a new problem or an old problem?

Lecture 2: How many? A few or a lot?

Lecture 3: Do the people you seek to serve know they have a problem?

Chapter 3: Leveraging Your Assets

Lecture 1: Where are you creating value?

Lecture 2: How are you leveraging technological tools?

Lecture 3: What will happen when the competition arrives?

Lecture 4: How do you tell your story? Do you need a salesforce?

Chapter 4: Spreading Your Vision

Lecture 1: How are people going to find out about you?

Lecture 2: Are you a freelancer or an entrepreneur?

Lecture 3: What will your customer tell the boss?

Lecture 4: Is there a network effect?

Chapter 5: Sustaining Your Vision

Lecture 1: Is there a reason to stick with you?

Lecture 2: What are the externalities?

Lecture 3: How long can you keep this up?

Lecture 4: What's the lifetime value?

Chapter 6: Course Conclusion

Lecture 1: Conclusion

Instructors

Seth Godin
Best-selling author

Rating Distribution

1 stars: 24 votes
2 stars: 97 votes
3 stars: 619 votes
4 stars: 1929 votes
5 stars: 2235 votes

Frequently Asked Questions

How long do I have access to the course materials?

You can view and review the lecture materials indefinitely, like an on-demand channel.

Can I take my courses with me wherever I go?

Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!

Menu