Smart Tips: Product Management
Smart Tips: Product Management, available at $59.99, has an average rating of 4.59, with 28 lectures, based on 918 reviews, and has 4071 subscribers.
You will learn about Find deep customer insight to power product innovation Collaborate successfully with engineers and product designers Test and evolve your product concepts Create a product vision, objectives, and strategy for long-term impact and competitive advantage Use product analytics to optimize your product Discover growth opportunities throughout the product lifecycle This course is ideal for individuals who are Product managers – or aspiring product managers – with 0-3 years experience. It is particularly useful for Product managers – or aspiring product managers – with 0-3 years experience.
Enroll now: Smart Tips: Product Management
Summary
Title: Smart Tips: Product Management
Price: $59.99
Average Rating: 4.59
Number of Lectures: 28
Number of Published Lectures: 28
Number of Curriculum Items: 28
Number of Published Curriculum Objects: 28
Original Price: $22.99
Quality Status: approved
Status: Live
What You Will Learn
- Find deep customer insight to power product innovation
- Collaborate successfully with engineers and product designers
- Test and evolve your product concepts
- Create a product vision, objectives, and strategy for long-term impact and competitive advantage
- Use product analytics to optimize your product
- Discover growth opportunities throughout the product lifecycle
Who Should Attend
- Product managers – or aspiring product managers – with 0-3 years experience.
Target Audiences
- Product managers – or aspiring product managers – with 0-3 years experience.
Udemy’s “Smart Tips” is the ultimate micro-learning series. Short, standalone lectures let you learn new skills at your own pace, anytime, anywhere. Find what you need, when you need it. Elevate your learning with Smart Tips!
As product managers, we have huge upside opportunities. We are in jobs that – if done well – have a large, long-term, positive impact on our customers, our teams, and our companies.
But to get there – to go big – we need to approach our jobs with skill, insight, and experimentation.
Welcome to Smart Tips: Product Management! This course has been designed to help you find these skills, to help you find success for your product, and to help you find success in your product management career.
Using the fast-paced Smart Tips format, this course was built to give you quick bursts of learning on critical product management skills. The videos are standalone, and don’t need to be viewed in any particular order.
If you need to do competitive analysis for your product, look for the “How to Analyze Competitors” lecture. If you want to get customer feedback on your new product ideas, look for the “Test Your Product Concepts” lecture. If you are struggling to work with your sales team, find the “Working with Sales: 5 Best Practices” video.
The content has been tuned for product managers – or aspiring product managers – with 0-3 years of experience. We cover the spectrum of product management – software, hardware, and services. And to make the material come alive, I’ve incorporated many company and product examples.
Together with each video – to help your learning – I’ve attached a pdf summary (or template). You can apply these learnings today, tomorrow, this week, this month.
Step-by-step, you can can get better. Step-by-step, you can go big.
I hope you will join us!
Course Curriculum
Chapter 1: Introduction
Lecture 1: Welcome to Smart Tips: Product Management
Lecture 2: What is Product Management?
Chapter 2: Customers, Markets, and Competition
Lecture 1: Powering Your Product with Deep Customer Insight
Lecture 2: Explore the Depths: Insightful Customer Interviews
Lecture 3: Analyzing Customer Needs with the Kano Model
Lecture 4: Use Personas to Crystallize and Communicate Your Target Customer
Lecture 5: Know Your Markets: 4 Questions to Ask
Lecture 6: How to Analyze Competitors
Chapter 3: Product Vision, Objectives, and Strategy
Lecture 1: Product Vision and Objectives: Inspire and Motivate Your Team
Lecture 2: 5 Steps to a Product Strategy
Lecture 3: Key Performance Indicators (KPIs): Track and Act
Chapter 4: Product Development and Innovation
Lecture 1: Chart Your Product Evolution with Roadmaps
Lecture 2: Focus Your Team with OKRs
Lecture 3: Discovery and Delivery: Leaner, Faster, and More Experimental
Lecture 4: Finding Success with Stage-Gates
Lecture 5: Test Your Product Concepts
Lecture 6: Excellent Product-Engineering Collaboration in 4 Steps
Lecture 7: Data-driven Partnerships with UX and Industrial Designers
Lecture 8: User Stories and Grooming: Let's Get This Right
Lecture 9: Use Product Analytics to Optimize Your Products
Lecture 10: Drive Your Metrics with Product Experiments
Chapter 5: Managing Products through the Lifecycle
Lecture 1: Clearly Articulate Your Product's Value Proposition
Lecture 2: Working with Sales: 5 Best Practices
Lecture 3: Find Opportunity throughout the Product Lifecycle
Lecture 4: 4 Ways to Find Product-led Growth
Lecture 5: Obsolete Your Products!
Chapter 6: Crafting Your Product Leadership Skills
Lecture 1: 5 Ways to Influence without Authority
Lecture 2: Growing Your Career as a Product Manager
Instructors
-
Todd Birzer
Product management leader
Rating Distribution
- 1 stars: 1 votes
- 2 stars: 6 votes
- 3 stars: 71 votes
- 4 stars: 342 votes
- 5 stars: 498 votes
Frequently Asked Questions
How long do I have access to the course materials?
You can view and review the lecture materials indefinitely, like an on-demand channel.
Can I take my courses with me wherever I go?
Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!
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