Understanding Business Strategy

Understanding Business Strategy, available at $19.99, with 79 lectures, 5 quizzes, and has 13 subscribers.

You will learn about Examine and evaluate the strategic management theories, concepts and strategy within an organisation and how they contribute to organisational objectives. Develop mastery of the skills and professional conduct required for strategic planning and corporate social responsibility in diverse business contexts. Critically evaluate the commercial, social, environmental and ethical factors impacting strategy in modern business. Undertake research, analyse and synthesize strategic management concepts, theories and strategic initiatives at the all levels of an organisation. Critically evaluate and develop solutions to complex strategic business problems and develop strategic management plans and operations in business contexts. This course is ideal for individuals who are Business students or Managers or Business owners or Start-up companies or Executives or Bookkeepers or Accountants It is particularly useful for Business students or Managers or Business owners or Start-up companies or Executives or Bookkeepers or Accountants.

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Summary

Title: Understanding Business Strategy

Price: $19.99

Number of Lectures: 79

Number of Quizzes: 5

Number of Published Lectures: 79

Number of Published Quizzes: 5

Number of Curriculum Items: 84

Number of Published Curriculum Objects: 84

Original Price: $22.99

Quality Status: approved

Status: Live

What You Will Learn

Examine and evaluate the strategic management theories, concepts and strategy within an organisation and how they contribute to organisational objectives.
Develop mastery of the skills and professional conduct required for strategic planning and corporate social responsibility in diverse business contexts.
Critically evaluate the commercial, social, environmental and ethical factors impacting strategy in modern business.
Undertake research, analyse and synthesize strategic management concepts, theories and strategic initiatives at the all levels of an organisation.
Critically evaluate and develop solutions to complex strategic business problems and develop strategic management plans and operations in business contexts.

Who Should Attend

Business students
Managers
Business owners
Start-up companies
Executives
Bookkeepers
Accountants

Target Audiences

Business students
Managers
Business owners
Start-up companies
Executives
Bookkeepers
Accountants

Throughout this course you will be introduced to the fundamentals of business strategy viewed from the perspective of the business manager. This course focuses on strategy and the study of strategic management theory in managing a company for the achievement of long-term company objectives, competitive advantage and business profitability. This course is designed to introduce you to the processes of strategic analysis, strategy development, implementation and evaluation and to introduce you to the foundations of strategic thinking and game theory. This course will develop your understanding of the importance of developing a sustainable competitive advantage in an increasingly dynamic, global and interconnected world. This course aims to develop your mastery of strategic thinking though understanding how to manage organisations for long-term success by creating the value proposition, building competitive advantage and delivering outstanding results for all stakeholders. This course is essential for future business executives and business leaders, as it helps realize the crucial importance of setting a vision, mission and goals of the organisation, aligning these with strategic objectives and tactics necessary strategies to attain the benefit of all stakeholders.

Follow along as we provide you with the skills to effectively evaluate, manage, and design the management knowledge and functions to contribute to a firm’s future business management direction through applying modern applied business strategy thought for managers.

Course Curriculum

Chapter 1: Lecture 1: What is Strategy?

Lecture 1: Lecture 1.1 What is Strategy?

Lecture 2: Lecture 1.2 Strategy Definition

Lecture 3: Lecture 1.3 Mintzberg Strategy Definitions

Lecture 4: Lecture 1.4 What is Strategy and Identifying the Strategy of a Company

Lecture 5: Lecture 1.5 Identifying the Strategy of a Company

Lecture 6: Lecture 1.6 Strategy and the Quest for Competitive Advantage

Lecture 7: Lecture 1.7 Strategy and the Business Model of the Firm

Lecture 8: Lecture 1.8 Why Crafting and Executing Strategy Are Important Tasks

Lecture 9: Lecture 1.9 The Ideology of Strategy

Lecture 10: Lecture 1.10 The 3C Model and the Triple Bottom Line

Lecture 11: Lecture 1.11 Hierarchy of Strategy

Lecture 12: Lecture 1.12 Management By Objectives (MBO)

Lecture 13: Lecture 1.13 Mintzberg (Strategy and Structure)

Chapter 2: Lecture 2: Strategic Management Approaches

Lecture 1: Lecture 2.1 Strategic Management Approaches

Lecture 2: Lecture 2.2 Prescriptive Strategy

Lecture 3: Lecture 2.3 Emergent Strategy

Lecture 4: Lecture 2.4 Strategic Thinking

Lecture 5: Lecture 2.5 Design Led Thinking

Lecture 6: Lecture 2.6 Game Theory

Lecture 7: Lecture 2.7 Decision Making Models

Lecture 8: Lecture 2.8 Models of Decision Making

Lecture 9: Lecture 2.9 Strategic Frameworks and Models

Lecture 10: Lecture 2.10 Perspectives on Strategic Directions & the Market Based View (MBV)

Lecture 11: Lecture 2.11 VRIO Resource Based Framework and Knowledge Based View

Lecture 12: Lecture 2.12 Relational and Transient Based Views

Lecture 13: Lecture 2.13 Dominant Themes – Corporate Social Responsibility (CSR)

Lecture 14: Lecture 2.14 Dominant Themes – Digital Disruption

Lecture 15: Lecture 2.15 Corporate Governance and Ethical Leadership

Lecture 16: Lecture 2.16 Strategic Management and Approaches Summary

Chapter 3: Lecture 3: Corporate Planning

Lecture 1: Lecture 3.1 Evaluating the External Environment of a Company

Lecture 2: Lecture 3.2 Relevant Components of the External Environment of a Company

Lecture 3: Lecture 3.3 Five Forces Framework

Lecture 4: Lecture 3.4 Potential New Entrants and Substitute Products

Lecture 5: Lecture 3.5 Buyer/Customer Power, Suppliers and Rivalry

Lecture 6: Lecture 3.6 Five Forces Framework

Lecture 7: Lecture 3.7 Strategic Group Analysis

Lecture 8: Lecture 3.8 Obtaining Necessary Data

Lecture 9: Lecture 3.9 Critical Success Factors

Lecture 10: Lecture 3.10 Evaluating the Company's Resources, Capabilities & Competitiveness

Lecture 11: Lecture 3.11 Analyzing the Position and Current Strategy of a Company

Lecture 12: Lecture 3.12 Consumer Needs Analysis and Strategic Alignment

Lecture 13: Lecture 3.13 Balanced Scorecard

Lecture 14: Lecture 3.14 Analyzing Resources and Capabilities

Lecture 15: Lecture 3.15 Resources

Lecture 16: Lecture 3.16 Core Competencies

Lecture 17: Lecture 3.17 SWOT

Lecture 18: Lecture 3.18 The Value Chain and Customer Value Proposition

Lecture 19: Lecture 3.19 Different Value Chains

Lecture 20: Lecture 3.20 Competitive Strength Assessments

Lecture 21: Lecture 3.21 Strategy Mapping

Lecture 22: Lecture 3.22 Section Summary

Chapter 4: Lecture 4: Building Your Firm's Business Strategy

Lecture 1: Lecture 4.1 Building Your Business Strategy for the Firm

Lecture 2: Lecture 4.2 Key Actions

Lecture 3: Lecture 4.3 The 5 Generic Competitive Strategies

Lecture 4: Lecture 4.4 Low-Cost Provider Strategies

Lecture 5: Lecture 4.5 Broad Differentiation Strategies

Lecture 6: Lecture 4.6 Focused Strategies

Lecture 7: Lecture 4.7 Best-Cost Provider Strategies

Lecture 8: Lecture 4.8 Developing Competitive Strategies

Lecture 9: Lecture 4.9 Offensive and Defensive Strategies

Lecture 10: Lecture 4.10 Blue and Red Ocean Strategy

Lecture 11: Lecture 4.11 Horizontal and Vertical Strategies

Lecture 12: Lecture 4.12 Outsourcing Strategies

Lecture 13: Lecture 4.13 Strategic Alliances and Partnerships

Lecture 14: Lecture 4.14 Evaluating Business-Unit Competitive Strength

Lecture 15: Lecture 4.15 Building Corporate Level Strategy and Crafting New Strategic Moves

Chapter 5: Lecture 5: Building Strategy for the Future

Lecture 1: Lecture 5.1 Functional Level Strategy

Lecture 2: Lecture 5.2 These Strategic Levels Lead to the Functional Strategy

Lecture 3: Lecture 5.3 Globalizing Your Strategy

Lecture 4: Lecture 5.4 Major Driver for Expansion

Lecture 5: Lecture 5.5 Strategic Approaches to Intentional Expansion

Lecture 6: Lecture 5.6 Transnational Strategy

Lecture 7: Lecture 5.7 How to Compete in Developing Countries

Lecture 8: Lecture 5.8 Commerce is Everywhere: New Retail and the Future

Lecture 9: Lecture 5.9 Strategy and the Future: Strategic Planning and Sense Making

Lecture 10: Lecture 5.10 Strategic Process Principles

Lecture 11: Lecture 5.11 Core Strategic Thinking

Lecture 12: Lecture 5.12 Lecture Summary

Chapter 6: Revision Lecture

Lecture 1: Case Study

Instructors

Sentinel | 9
Industry-Leading Executive Level Business Programs

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