Volunteer Management – Volunteer Retention

Volunteer Retention is perhaps the most important element of any volunteer program. However, it is often overlooked and almost always underinvested in. For volunteers to stay with your organisation over time, or to keep returning to your organisation over their lifetime, they need to feel appreciated and useful, they need to feel like they are having an impact and making a difference.

In many organisations volunteers are the quiet, behind the curtain machine that keeps everything going. This often means that employees, CEOs, service users and even volunteers themselves don’t know or appreciate how much they are doing, how much time they spend doing it, why their time is valuable and what impact they are having.

When your volunteer retention addresses all of these things you will power up your volunteer force and create an appreciative environment where they are seen and valued and where everyone knows exactly how important they are; and this will result in an enthusiastic volunteer force that always advocates for and chooses your organisation.

In this course on Volunteer Retention we will consider:

• Why retention should play a major role in your volunteer program

• What elements you need to include to build and effective volunteer retention system

• How to make retention simple and easy

• And when and where to implement retention to make sure your volunteers are happy, satisfied in their roles and will stay with your organisation for a long time.

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