Complete Design Thinking Masterclass | eBook included
Complete Design Thinking Masterclass | eBook included, available at $84.99, has an average rating of 4.54, with 73 lectures, based on 2058 reviews, and has 9590 subscribers.
You will learn about "Design [RE]Thinking " – Andy's own book in PDF format with over 250 pages packed with great design info worth 30 USD for you to follow along with the course No Fluff! Only concrete Information! 30 New Methods fully integrated in order to have a full understanding of how the Design Thinking process works Fully understand your customers – and how to use that understanding to improve your products and services. Commercial Success and a lot of FUN – You'll be able to manage and deliver entire design thinking projects and know exactly how to price the work Become a PRO and get more work – You'll be able to pitch your projects perfectly to your investors Solid career progression – You'll be able to progress your career dramatically with the unique knowledge this course offers This course is ideal for individuals who are Those who want a fresh and updated look on Design Thinking and understand exactly how to work it. or Designers working closely with their clients wanting to create a great impact and deliver amazing and unique results within their projects. or Business owners wanting to reach their customers on a real level and dramatically improve their experience. or Product owners wanting to have a full grasp on the design thinking process and use it to improve their products. or Professionals using Design Thinking methods and tools daily but are looking for a fresh look on things. or Researchers that care deeply about creating exceptional customer experiences – this is the only course covering the details of research preparation and synthesis. It is particularly useful for Those who want a fresh and updated look on Design Thinking and understand exactly how to work it. or Designers working closely with their clients wanting to create a great impact and deliver amazing and unique results within their projects. or Business owners wanting to reach their customers on a real level and dramatically improve their experience. or Product owners wanting to have a full grasp on the design thinking process and use it to improve their products. or Professionals using Design Thinking methods and tools daily but are looking for a fresh look on things. or Researchers that care deeply about creating exceptional customer experiences – this is the only course covering the details of research preparation and synthesis.
Enroll now: Complete Design Thinking Masterclass | eBook included
Summary
Title: Complete Design Thinking Masterclass | eBook included
Price: $84.99
Average Rating: 4.54
Number of Lectures: 73
Number of Published Lectures: 73
Number of Curriculum Items: 82
Number of Published Curriculum Objects: 82
Original Price: $199.99
Quality Status: approved
Status: Live
What You Will Learn
- "Design [RE]Thinking " – Andy's own book in PDF format with over 250 pages packed with great design info worth 30 USD for you to follow along with the course
- No Fluff! Only concrete Information! 30 New Methods fully integrated in order to have a full understanding of how the Design Thinking process works
- Fully understand your customers – and how to use that understanding to improve your products and services.
- Commercial Success and a lot of FUN – You'll be able to manage and deliver entire design thinking projects and know exactly how to price the work
- Become a PRO and get more work – You'll be able to pitch your projects perfectly to your investors
- Solid career progression – You'll be able to progress your career dramatically with the unique knowledge this course offers
Who Should Attend
- Those who want a fresh and updated look on Design Thinking and understand exactly how to work it.
- Designers working closely with their clients wanting to create a great impact and deliver amazing and unique results within their projects.
- Business owners wanting to reach their customers on a real level and dramatically improve their experience.
- Product owners wanting to have a full grasp on the design thinking process and use it to improve their products.
- Professionals using Design Thinking methods and tools daily but are looking for a fresh look on things.
- Researchers that care deeply about creating exceptional customer experiences – this is the only course covering the details of research preparation and synthesis.
Target Audiences
- Those who want a fresh and updated look on Design Thinking and understand exactly how to work it.
- Designers working closely with their clients wanting to create a great impact and deliver amazing and unique results within their projects.
- Business owners wanting to reach their customers on a real level and dramatically improve their experience.
- Product owners wanting to have a full grasp on the design thinking process and use it to improve their products.
- Professionals using Design Thinking methods and tools daily but are looking for a fresh look on things.
- Researchers that care deeply about creating exceptional customer experiences – this is the only course covering the details of research preparation and synthesis.
ALL NEW in 2021 | Design Thinking Masterclass Book – “Design [RE[ Thinking – reimagining innovation for the new normal” | Andy’s design thinking book in PDF |this book has all the tools discussed in the course shown and you can look at the paragraphs in the book as you follow along with the course content presented by Andy. It’s the best combination of theory and practice put together.
Additionally
4,5 hours of knowledge packed content in a vlog format for your engagement and convenience!
30 methods fully integrated in the design thinking process
94 resources for you to download including the entire E-Book on Design Thinking worth 30 USD
In this course you’ll learn everything there is to know about design thinking.This is the only course on the market that not only shows the high-level process but also goes through each one of the steps in detail. In this design thinking course you’ll get to work on an actual business case example – we’ll be using design thinking to create the restaurant experience of your dreams. This will allow you to fully understand how the design thinking tools work – we will not only show you the tools but also real examples of the results so that you know exactly what kind of results you should be expecting from each method. You’ll learn design thinking methods focused on business requirements analysis, customer research, problem definition and ideation as well as prototyping, testing and the impact delivery. All in all 29 methods fully integrated together into one design thinking process will be presented to you – after you’ve finished this design thinking course you’ll become a design thinking legend.
In this design thinking course you will learn:
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how to tackle any design challenge that has been presented to you
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how to not only do the customer research to fully understand the perspective of your customers but also how to synthesise and use the results
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29 methods that are fully integrated creating this unique design thinking process
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how the entire design thinking process works so that you can use any methods you might already know or even create you own exciting methods
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how to prepare your or your client’s business for the deliver of the experience that has been designed – no other course covers these aspects
The course is taught by Andy Woynarowski – a charismatic leader disrupting the landscape of design in Europe. Andy is a determinist and an artist as well as design thinking and experience design expert – he combines the worlds of arts and processes, making it easy to understand how the design thinking process works. Everything is explained using a cause and effect methodology – every design thinking process step creates value for the next step. If you ever felt like wasting time, resources and money on a full day workshop as it didn’t lead to anything meaningful and lacked purpose – this design thinking course will cover this exact aspect with diligence and focus. The presented design thinking process is the only one that covers all aspects starting with Design Vision and finishing on the Impact Delivery where the vision is being transformed into reality. If you’re fed up with lack of design impact or think that it’s just about glueing post-it notes to the wall – this design thinking course is the first one that changes this approach.
Andy worked for Deloitte Digital as Head of Service Design capability in Central Europe and currently is the CEO of 99grit – a creative agency combining Experience Design (UX Design and Service Design), Digital Strategy, Design Thinking and Concept Art into one powerful package making a tangible design impact in Europe. He has worked as part of Research and Development Teams, Software Houses employing north of 500 Developers where he’s built the entire Experience Design Team and the design thinking approach from scratch and led the team that delivered the entire creative part of a Digital Transformation project for 25 000 000 EUR.
Course Curriculum
Chapter 1: Welcome to the course!
Lecture 1: Welcome to the Design Thinking Masterclass
Lecture 2: My Way of giving back
Chapter 2: Design Thinking – Introduction
Lecture 1: Introduction to Design Thinking – eBook is HERE!
Lecture 2: Past and current challenges
Lecture 3: Areas of Business Impact
Lecture 4: Lecture 4: Commodities, Products, Services and Experiences
Chapter 3: Design Thinking Process
Lecture 1: Design Thinking Process
Lecture 2: Business context of the project
Chapter 4: Business Hypothesis Mapping
Lecture 1: Business Hypothesis – Introduction
Lecture 2: Design Vision – Introduction to the tool
Lecture 3: Design Vision – tool breakdown
Lecture 4: Design Vision – Restaurant example
Lecture 5: Business Goals – Introduction
Lecture 6: Business Goals – tool breakdown
Lecture 7: Business Goals – Restaurant example
Lecture 8: Stakeholder Mapping – Introduction
Lecture 9: Stakeholder Mapping – tool breakdown
Lecture 10: Stakeholder Mapping – Restaurant Example
Lecture 11: Archetype creation – tool breakdown
Lecture 12: Archetype creation – Restaurant Example
Lecture 13: Business Hypothesis Mapping – tool breakdown
Lecture 14: Business Hypothesis Mapping – Restaurant Example
Lecture 15: Business Hypothesis Mapping – Summary
Chapter 5: Customer Perspective
Lecture 1: Customer Perspective – Introduction
Lecture 2: Recruitment Process
Lecture 3: Research scenario – Introduction
Lecture 4: Research scenario – Restaurant Example
Lecture 5: Research Methods
Lecture 6: Research Methods – description
Lecture 7: Research methods – choosing the right method
Lecture 8: Research Methods – In-Depth Interviews
Lecture 9: Research methods – On-line Questionnaires
Lecture 10: Research Synthesis
Lecture 11: Business Hypothesis Validation
Lecture 12: Customer Perspective – Summary
Chapter 6: Design Challenge
Lecture 1: Design Challenge – Introduction
Lecture 2: Experience Map Overlaps
Lecture 3: Root Cause – tool breakdown
Lecture 4: Design Challenge Definition
Lecture 5: Design Challenge Prioritisation
Lecture 6: Design Challenge Summary
Chapter 7: Ideation
Lecture 1: Ideation – Introduction
Lecture 2: Ideation Methods
Lecture 3: Transformation Method
Lecture 4: Brainwriting Method
Lecture 5: Prioritising solutions
Lecture 6: Ideation Summary
Chapter 8: Prototyping
Lecture 1: Prototyping – Introduction
Lecture 2: Types of Prototyping
Lecture 3: Prototyping Mindset
Lecture 4: Prototyping Tools
Lecture 5: Storyboarding using photographs
Lecture 6: Storyboarding using pre-made kits
Lecture 7: Prototyping – Summary
Chapter 9: Testing
Lecture 1: Testing – Introduction
Lecture 2: Testing – Mindset
Lecture 3: Testing Scenarios
Lecture 4: Testing Methods
Lecture 5: Observation Method
Lecture 6: Shadowing Method
Lecture 7: Guerilla Interviews
Lecture 8: Validation Workshops
Lecture 9: List of recommendations
Lecture 10: Testing Summary
Chapter 10: Impact Delivery
Lecture 1: Impact Delivery – Introduction
Lecture 2: Revisiting the entire process
Lecture 3: To-Be Experience Map
Lecture 4: To-Be Experience Map – Business Goals
Lecture 5: To-Be Experience Map – KPIs
Lecture 6: To-Be Experience Map – Risks
Lecture 7: To-Be Experience Map – Change Management
Lecture 8: Impact Delivery – Summary
Chapter 11: Closing thoughts
Lecture 1: Thank you very much!
Instructors
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Andy Woynarowski
Creative Director, CEO of 99grit
Rating Distribution
- 1 stars: 37 votes
- 2 stars: 73 votes
- 3 stars: 376 votes
- 4 stars: 778 votes
- 5 stars: 794 votes
Frequently Asked Questions
How long do I have access to the course materials?
You can view and review the lecture materials indefinitely, like an on-demand channel.
Can I take my courses with me wherever I go?
Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!
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