Gamification & Behavioral Design: The Octalysis Framework

Gamification & Behavioral Design: The Octalysis Framework, available at $189.99, has an average rating of 4.4, with 21 lectures, based on 4447 reviews, and has 23706 subscribers.

You will learn about Understand how the brain works How to trigger motivations Be able to apply behavioral design to all sorts of aspects in their lives, such as fundraising, sales, team motivation, parenting, teaching, relationships etc) Be able to identify the differences between White Hat Motivation (makes people feel powerful but not sense of urgency) and Black Hat Motivation. This course is ideal for individuals who are Anyone who wants to understand how the brain works and apply that to improve their own lives should consider taking this course. or People who desire to create habit-forming products, raise funding for organizations, increase their salary, motivate their team, reach their fitness potential, close more sales, and improve their dating lives or As long as it is related to motivation of the self or others, there is no limit to how this knowledge of how the brain works can benefit you. It is particularly useful for Anyone who wants to understand how the brain works and apply that to improve their own lives should consider taking this course. or People who desire to create habit-forming products, raise funding for organizations, increase their salary, motivate their team, reach their fitness potential, close more sales, and improve their dating lives or As long as it is related to motivation of the self or others, there is no limit to how this knowledge of how the brain works can benefit you.

Enroll now: Gamification & Behavioral Design: The Octalysis Framework

Summary

Title: Gamification & Behavioral Design: The Octalysis Framework

Price: $189.99

Average Rating: 4.4

Number of Lectures: 21

Number of Published Lectures: 21

Number of Curriculum Items: 21

Number of Published Curriculum Objects: 21

Original Price: $189.99

Quality Status: approved

Status: Live

What You Will Learn

Understand how the brain works
How to trigger motivations
Be able to apply behavioral design to all sorts of aspects in their lives, such as fundraising, sales, team motivation, parenting, teaching, relationships etc)
Be able to identify the differences between White Hat Motivation (makes people feel powerful but not sense of urgency) and Black Hat Motivation.

Who Should Attend

Anyone who wants to understand how the brain works and apply that to improve their own lives should consider taking this course.
People who desire to create habit-forming products, raise funding for organizations, increase their salary, motivate their team, reach their fitness potential, close more sales, and improve their dating lives
As long as it is related to motivation of the self or others, there is no limit to how this knowledge of how the brain works can benefit you.

Target Audiences

Anyone who wants to understand how the brain works and apply that to improve their own lives should consider taking this course.
People who desire to create habit-forming products, raise funding for organizations, increase their salary, motivate their team, reach their fitness potential, close more sales, and improve their dating lives
As long as it is related to motivation of the self or others, there is no limit to how this knowledge of how the brain works can benefit you.

Welcome to a transformative journey into the world of Gamification and Behavioral Design, led by the acclaimed expert Yu-kai Chou. Recognized globally for his pioneering work and contributions at elite institutions like Stanford, Harvard, Yale, and collaborations with industry giants including Tesla, Google, LEGO, IDEO, and Uber, Yu-kai Chou is the original creator of the renowned Octalysis Framework.

This intensive 3.5-hour course is designed to not just teach you about Gamification but to empower you with actionable skills and deep insights into human behavior. Through engaging video lectures, practical exercises, and real-world examples, you will gain a profound understanding of how the human brain works and how it can be influenced.

Course Highlights:

Comprehensive Learning: Covering 70% of the content from Yu-kai Chou’s best-selling book, this course offers in-depth knowledge of Gamification principles and their practical applications.
Mastering Behavioral Design: Learn how to effectively trigger motivations and behaviors, and apply these insights across various aspects of life including fundraising, sales, team motivation, parenting, teaching, and relationships.
White Hat vs. Black Hat Motivation: Delve into the nuances of motivational psychology. Discover how White Hat Motivation can empower and inspire without urgency, while Black Hat Motivation creates urgency and obsession at the risk of burnout. Learn to strategically design experiences using these motivational frameworks.
Real-World Applications: Gain the ability to apply Gamification strategies in real-world scenarios. Whether it’s enhancing customer engagement, boosting team productivity, or enriching personal relationships, learn to reshape behaviors and actions effectively.
Interactive Learning Experience: Engage in thought-provoking discussions, quizzes, and hands-on projects that reinforce your learning and provide practical experience.
Community and Networking: Join a community of like-minded individuals and professionals. Share insights, discuss concepts, and network with peers and the instructor.

Who Should Enroll:

This course is ideal for professionals in marketing, human resources, education, and sales, entrepreneurs, designers, and anyone interested in understanding and applying gamification and behavioral science in their professional and personal lives.

Enroll Now:

Embark on a journey to understand the essence of human motivation and the art of influencing behavior. Transform your approach to engagement, motivation, and influence with “Actionable Gamification: Beyond Points, Badges, and Leaderboards.” Enroll now and start reshaping the world around you through the power of Gamification and Behavioral Design!

Course Curriculum

Chapter 1: Foundations of the Octalysis Framework

Lecture 1: 1-1: Introduction to the Course

Lecture 2: 1-2: Human-Focused Design vs Function-Focused Design

Lecture 3: 1-3: Introduction to the Octalysis Framework

Lecture 4: 1-4: White Hat Motivation vs Black Hat Motivation

Lecture 5: 1-5: Left Brain vs Right Brain Core Drives

Lecture 6: Lecture 1-6: Sneak Peak of of Level II and Level III Octalysis

Chapter 2: The 8 Core Drives of Human Behavior

Lecture 1: 2-1: Epic Meaning & Calling

Lecture 2: 2-2: Development & Accomplishment

Lecture 3: 2-3: Empowerment of Creativity & Feedback

Lecture 4: 2-4: Ownership & Possession

Lecture 5: 2-5: Social Influence & Relatedness

Lecture 6: 2-6: Scarcity & Impatience

Lecture 7: 2-7: Unpredictability & Curiosity

Lecture 8: 2-8: Loss & Avoidance

Chapter 3: Applying Octalysis Gamification

Lecture 1: 3-1: Designing for White Hat vs Black Hat Gamification

Lecture 2: 3-2: Designing for Extrinsic vs Intrinsic Motivation

Lecture 3: 3-3: Applying Octalysis to other Behavioral and Gameful Frameworks

Lecture 4: 3-4: Analyzing Existing Experiences through Octalysis

Lecture 5: 3-5: Building New Experiences from Scratch with Octalysis

Lecture 6: 3-6: Design Case Study – Octalysis Prime

Lecture 7: 3-7: The Journey Goes On

Instructors

Yu-kai Chou
International Keynote Speaker & Author in Gamification

Rating Distribution

1 stars: 18 votes
2 stars: 65 votes
3 stars: 455 votes
4 stars: 1574 votes
5 stars: 2335 votes

Frequently Asked Questions

How long do I have access to the course materials?

You can view and review the lecture materials indefinitely, like an on-demand channel.

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