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How to Build Habit-Forming Products

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How to Build Habit-Forming Products, available at $49.99, has an average rating of 4.41, with 7 lectures, based on 2361 reviews, and has 17322 subscribers.

You will learn about Participants will learn the common design patterns of habit-forming products. Understand the stages of habit formation and how to optimize for user retention. In-depth look at the psychology behind what drives user behavior and how to build products to cater to core human needs. Practical steps for leading a design process to ensure your product is used regularly. This course is ideal for individuals who are This seminar is for anyone seeking to understand habit-forming product design. No previous background is required. The workshop is tailored to entrepreneurs, product managers, or designers working in companies large or small. Attendees are encouraged to come to the workshop with a product or business idea in mind. It is particularly useful for This seminar is for anyone seeking to understand habit-forming product design. No previous background is required. The workshop is tailored to entrepreneurs, product managers, or designers working in companies large or small. Attendees are encouraged to come to the workshop with a product or business idea in mind.

Enroll now: How to Build Habit-Forming Products

Summary

Title: How to Build Habit-Forming Products

Price: $49.99

Average Rating: 4.41

Number of Lectures: 7

Number of Published Lectures: 7

Number of Curriculum Items: 7

Number of Published Curriculum Objects: 7

Original Price: $39.99

Quality Status: approved

Status: Live

What You Will Learn

  • Participants will learn the common design patterns of habit-forming products.
  • Understand the stages of habit formation and how to optimize for user retention.
  • In-depth look at the psychology behind what drives user behavior and how to build products to cater to core human needs.
  • Practical steps for leading a design process to ensure your product is used regularly.

Who Should Attend

  • This seminar is for anyone seeking to understand habit-forming product design. No previous background is required. The workshop is tailored to entrepreneurs, product managers, or designers working in companies large or small. Attendees are encouraged to come to the workshop with a product or business idea in mind.

Target Audiences

  • This seminar is for anyone seeking to understand habit-forming product design. No previous background is required. The workshop is tailored to entrepreneurs, product managers, or designers working in companies large or small. Attendees are encouraged to come to the workshop with a product or business idea in mind.

In an age of ever-increasing distractions, quickly creating customer habits is an important characteristic of successful products. How do companies create products people use every day? What are the secrets of building services customers love? How can designers create products compelling enough to "hook" users?

Nir Eyal, author of "Hooked: A Guide to Building Habit-Forming Products" shows you how. Nir is a two-time Silicon Valley entrepreneur who has taught the "Using Neuroscience to Influence Human Behavior" course as a Lecturer at the Stanford Graduate School of Business. His writing has appeared on TechCrunch, Forbes, Psychology Today and his blog, NirAndFar.

In this course, Nir shares a framework for designing habit-forming products called "the Hook Model." The framework gives entrepreneurs and product designers a new way for thinking of the necessary components of influencing user behavior. Nir will share the tactics companies like Facebook, Pinterest, and Twitter use to drive repeat engagement.

Companies need to know how to harness the power of hooks to improve peoples' lives. This workshop will provide attendees with a powerful toolkit and framework for creating better products and likely change the way they see the world.

Course Curriculum

Chapter 1: Introducing Habits

Lecture 1: Habit-forming technology patterns

Lecture 2: What does it take to form a habit?

Chapter 2: Trigger

Lecture 1: Finding internal triggers and placing external triggers

Chapter 3: Action

Lecture 1: Designing the simplest action in anticipation of reward

Chapter 4: Variable Reward

Lecture 1: Leaving them wanting more

Chapter 5: Investment

Lecture 1: Increase the likelihood of using the product again

Chapter 6: Final thoughts

Lecture 1: What are you going to do with this knowledge?

Instructors

Rating Distribution

  • 1 stars: 9 votes
  • 2 stars: 40 votes
  • 3 stars: 259 votes
  • 4 stars: 840 votes
  • 5 stars: 1213 votes

Frequently Asked Questions


How long do I have access to the course materials?


You can view and review the lecture materials indefinitely, like an on-demand channel.


Can I take my courses with me wherever I go?


Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!

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