Landing pages that convert with neuromarketing
Landing pages that convert with neuromarketing, available at $34.99, has an average rating of 4.25, with 26 lectures, based on 29 reviews, and has 176 subscribers.
You will learn about How to increase conversion rate of a landing page How to correctly interpret website statistical data Knowing the web design conventions What is the emotional design How to create a unique value proposition How to interview the users This course is ideal for individuals who are web designer or Ux designer or Web Marketers It is particularly useful for web designer or Ux designer or Web Marketers.
Enroll now: Landing pages that convert with neuromarketing
Summary
Title: Landing pages that convert with neuromarketing
Price: $34.99
Average Rating: 4.25
Number of Lectures: 26
Number of Published Lectures: 26
Number of Curriculum Items: 28
Number of Published Curriculum Objects: 28
Original Price: $89.99
Quality Status: approved
Status: Live
What You Will Learn
- How to increase conversion rate of a landing page
- How to correctly interpret website statistical data
- Knowing the web design conventions
- What is the emotional design
- How to create a unique value proposition
- How to interview the users
Who Should Attend
- web designer
- Ux designer
- Web Marketers
Target Audiences
- web designer
- Ux designer
- Web Marketers
How can we optimize our web page in order to convert the highest number of users into our customers? Or maybe newsletter subscribers? Or free trial users of our online software?
Knowing all the mechanism about how our brain works after we lands on a webpage, what images we like, what communication we expect, it’s a fundamental knowledge not only for whom is studying neuromarketing, but everybody wants to improve his writing communication and design skills.
WHAT ITALIAN STUDENTS ARE SAYING ABOUT:
“I’m a UX designer, I enrolled this course because you can’t find many resources about landing pages on the web, and generally speaking about UX, where you can always read the same articles… Here instead you have a very quick course but every thing is very useful in order to remember what being a UX designer mean and what you shouldn’t get wrong by doing this job.” – Udemy student, Umberto Rossino
“Well done and structured. Very clear. He explain all the concepts and gives concrete tips. By putting into practice what I learned in this course, I’ve doubled my landing page conversion rate”– Udemy student, Antonio Grassi
“Excellent!!! He’s likeable and very professional. I’ve finished the course in one shot because it’s super engaging.” – Udemy student, Antonio caprera
Course Curriculum
Chapter 1: Introduction
Lecture 1: A client, a site, a page, a goal
Lecture 2: Call to action and conversion rate
Chapter 2: USER
Lecture 1: Designers are from Mars, users are from Venus
Lecture 2: Target audience
Lecture 3: Personas
Lecture 4: User actions in Google Analytics
Lecture 5: The disadvantages of statistics
Chapter 3: ATTENTION
Lecture 1: What is neuromarketing
Lecture 2: The first step: attention
Lecture 3: Take advantage of design conventions
Lecture 4: Eye tracking
Lecture 5: The F and Z pattern
Lecture 6: How to capture attention
Chapter 4: ATTRACTION
Lecture 1: The second step: attraction
Lecture 2: A known environment
Lecture 3: Take advantage of emotional design
Chapter 5: INTEREST
Lecture 1: The third step: interest
Lecture 2: The Unique Value Proposition
Lecture 3: The problem-based and desire-based UVP
Lecture 4: How to do user interviews
Chapter 6: ANALYSIS
Lecture 1: The fourth step: analysis
Lecture 2: Tangible data
Lecture 3: The objections of your target audience
Lecture 4: The trust amplifiers
Chapter 7: ACTION
Lecture 1: The fifth step: action
Chapter 8: END
Lecture 1: The end
Instructors
-
Luca Panzarella
Geek, digital product designer and storyteller.
Rating Distribution
- 1 stars: 1 votes
- 2 stars: 1 votes
- 3 stars: 1 votes
- 4 stars: 6 votes
- 5 stars: 20 votes
Frequently Asked Questions
How long do I have access to the course materials?
You can view and review the lecture materials indefinitely, like an on-demand channel.
Can I take my courses with me wherever I go?
Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!
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