NEW – UX Strategy Masterclass – Become UX Strategist
NEW – UX Strategy Masterclass – Become UX Strategist, available at $44.99, has an average rating of 3.65, with 32 lectures, based on 204 reviews, and has 853 subscribers.
You will learn about Build and rework strategies around the experiences of users and become a partner at a business table Create meaningful and unique value propositions and fully integrate them within the process of UX Design Build multiple business models integrated with the value proposition packing a massive value punch! This course is ideal for individuals who are UI Designers or Graphic Designers or UX Designers or UX Strategists or UX Researchers or Anyone wanting to start their career in User Experience Design – this is the first step! It is particularly useful for UI Designers or Graphic Designers or UX Designers or UX Strategists or UX Researchers or Anyone wanting to start their career in User Experience Design – this is the first step!.
Enroll now: NEW – UX Strategy Masterclass – Become UX Strategist
Summary
Title: NEW – UX Strategy Masterclass – Become UX Strategist
Price: $44.99
Average Rating: 3.65
Number of Lectures: 32
Number of Published Lectures: 32
Number of Curriculum Items: 32
Number of Published Curriculum Objects: 32
Original Price: $199.99
Quality Status: approved
Status: Live
What You Will Learn
- Build and rework strategies around the experiences of users and become a partner at a business table
- Create meaningful and unique value propositions and fully integrate them within the process of UX Design
- Build multiple business models integrated with the value proposition packing a massive value punch!
Who Should Attend
- UI Designers
- Graphic Designers
- UX Designers
- UX Strategists
- UX Researchers
- Anyone wanting to start their career in User Experience Design – this is the first step!
Target Audiences
- UI Designers
- Graphic Designers
- UX Designers
- UX Strategists
- UX Researchers
- Anyone wanting to start their career in User Experience Design – this is the first step!
BECOME UX STRATEGIST
The key step towards becoming the Ultimate UX Designer
STEP 1
Know what you design limits are – No more time wasted – design for a tangible result
STEP 2
Become the partner in the discussion – not just a designer – Business goals – focus on the outcome – not the output
STEP 3
Know who you’re designing for and why – Map out the ecosystem of the project stakeholders and create their archetypes
STEP 4
Be able to create great Value Propositions – Make sure what you offer is unique and fully understand what it is
STEP 5
Be able to create a Business Model that fully supports you Value Proposition – Cover all the basis of the business and why should the end-customer care
STEP 6
Be able to consistently rework the strategy – Know exactly which end-user to talk to and what about as well as correct the course of the business
2,5 hours of knowledge packed content!
7 immersive canvases fully integrated in the User Experience Strategy Process – available for you to download and use everyday!
86 cards in a Beautiful Profiling Card Deck allowing you to create meaningful user experience archetypes in no time!
Resources – canvases and the Profiling Card Deck for you to download and use on your projects daily!
In this course you’ll learn everything there is to know about user experience strategy.This is the only course on the market that not only shows the high-level process but also goes through each one of the steps in detail. In this user experience strategy course you’ll get to work on an actual business case example – we’ll be using out own tools to create an online academy: 99 grit academy for designers. This will allow you to fully understand how the User Experience Strategy tools work – we will not only show you the tools but also real examples of the results so that you know exactly what kind of results you should be expecting from each method. You’ll learn User Experience Strategy focused on knowing what your design limits are, what is the outcome we’re trying to achieve, who is the main project stakeholder and why, creating a great value proposition and putting it into the ecosystem of a business model. All of it wrapped together with a User Experience Strategy Rework Canvas.
In this UX Strategy course you will learn:
-
how to tackle any User Experience Strategy challenge that has been presented to you
-
7 methods that are fully integrated creating this unique User Experience Strategy Process
-
how the entire User Experience Strategy works so that you can use any methods you might already know or even create you own exciting methods
The course is taught by Andy Woynarowski – a charismatic leader disrupting the landscape of design in Europe. Andy is a determinist and an artist as well as design thinking and experience design expert – he combines the worlds of arts and processes, making it easy to understand how the design thinking process works. Everything is explained using a cause and effect methodology – every User Experience Strategy process step creates value for the next step. If you ever felt like wasting time, resources and money on a full day workshop as it didn’t lead to anything meaningful and lacked purpose – this User Experience Strategy course will cover this exact aspect with diligence and focus. The presented User Experience Strategy process is the only one that covers all aspects starting with Design Limits and finishing on the tangible rework-able User Experience Strategy where the vision is being transformed into reality. If you’re fed up with lack of design impact or think that it’s just about glueing post-it notes to the wall – this User Experience Strategy course is the first one that changes this approach.
Andy worked for Deloitte Digital as Head of Service Design capability in Central Europe and currently is the CEO of 99grit – a creative agency combining Experience Design (UX Design and Service Design), Digital Strategy, Design Thinking and Concept Art into one powerful package making a tangible design impact in Europe. He has worked as part of Research and Development Teams, Software Houses employing north of 500 Developers where he’s built the entire Experience Design Team and the design thinking approach from scratch and lead the team that delivered the entire creative part of a Digital Transformation project for 25 000 000 EUR.
Course Curriculum
Chapter 1: Introduction
Lecture 1: Welcome to UX Strategy Course!
Lecture 2: The context of the Course – don't get yourself commoditised!
Lecture 3: What is UX Strategy and why is it relevant and needed
Lecture 4: Introduction to the UX Strategy Toolkit – get your hands on those canvases
Chapter 2: UX Strategy – Step # 1 – Know your design Limits
Lecture 1: Know your design limits – Canvas description and INPUTS section filled out
Lecture 2: Listing out Creative constraints derived from the list of INPUTS
Lecture 3: Summary of the UX Strategy Step # 1
Chapter 3: UX Strategy – Step # 2 – Become the partner in the discussion
Lecture 1: Introduction and linking the Creative Constraints to Business Goals
Lecture 2: Showcase of the SMART Goals Canvas
Lecture 3: Listing out the Business Goals
Lecture 4: Summary of the UX Strategy Step # 2
Chapter 4: UX Strategy – Step # 3 – Know who you’re designing for and why
Lecture 1: Introduction and linking the Business Goal to the Stakeholder analysis
Lecture 2: Showcase of the Stakeholder Mapping and Archetype Canvases and Cards
Lecture 3: Introducing the first step on the Canvas – The Stakeholder List
Lecture 4: Listing out the Stakeholders
Lecture 5: Mapping the Stakeholders agains the Key Business Goal
Lecture 6: Showcasing of the Archetype Canvas and Profiling Cards
Lecture 7: Creating the Archetype using the Profiling Card Deck and the Archetype Canvas
Chapter 5: UX Strategy – Step # 4 – Be able to create great Value Propositions
Lecture 1: Introduction and linking the Archetype to the Value Proposition
Lecture 2: Introduction to the Value Proposition tool
Lecture 3: Listing out the Tasks and Aspirations as well as the Needs and Problems
Lecture 4: Creating and summarising the Value Proposition
Chapter 6: UX Strategy – Step # 5 – Be able to create a Business Model
Lecture 1: Introduction and linking the Value Proposition to the Business Goal
Lecture 2: Showcasing of the Business Model tool
Lecture 3: Filling out the Channels, Relationships and Activities of Business Model
Lecture 4: Filling out the Partnerships and Resources of the Business Model
Lecture 5: Finalising the Business Model and taking a look at the Breakeven Point
Chapter 7: UX Strategy – Step # 6 – Be able to consistently rework the strategy
Lecture 1: Introduction and linking of the first 5 steps together
Lecture 2: Showcase of the Strategy Rework tool
Lecture 3: Filling out the Strategy Rework tool
Lecture 4: Summary of the UX Strategy Step # 6
Chapter 8: UX Strategy – Closing thoughts
Lecture 1: Summary of the Course and Thank YOU!
Instructors
-
Andy Woynarowski
Creative Director, CEO of 99grit
Rating Distribution
- 1 stars: 4 votes
- 2 stars: 9 votes
- 3 stars: 41 votes
- 4 stars: 74 votes
- 5 stars: 76 votes
Frequently Asked Questions
How long do I have access to the course materials?
You can view and review the lecture materials indefinitely, like an on-demand channel.
Can I take my courses with me wherever I go?
Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!
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